84. Phil Knight - Nike

Navigating Sports Business

Phil Knight - Co-Founder & Chairman Emeritus at Nike - joins AJ Maestas for an exciting interview about branding, Oregon football, and their experience working together.

Phil is one of the biggest university benefactors in the country. His donations to Oregon athletics are well known, as he has helped transform the program into a perennial powerhouse across sports, but his efforts have also included helping to fund a new law school building, a new library, and a half-billion-dollar donation for the Phil and Penny Knight Campus for Accelerating Scientific Impact.

Details:

1:55 - “Air” movie

5:05 - Phil’s role in growing Oregon athletics

10:10 - The state of college athletics

16:10 - Oregon’s brand

18:05 - NIL and college apparel deals

25:15 - Phil’s legacy

27:10 - Keys to success in sports business

31:55 - Rapid Fire Questions

Links:

  • Shoe Dog 
  • Revolution Commercial 
  • Phil watching LeBron break the scoring record

For more insights, visit our LinkedIn page or learn more about Navigate at https://nvgt.com/.

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