A conversation with a Loyalty Expert - Insights retail loyalty teams should be looking out for to pre-empt a customer erring towards disloyalty

Lia is a Loyalty and Data-Driven Marketing Expert Spanning 20 Years of Experience in the Retail and Financial Services Industries

Our Founder, Hadie, also chats to Lia about how retailers should be leveraging their data to drive consumer behaviour and the innovative ways grocery stores should prepare to use data, knowing that consumer behaviour is now less predictable