The B2B Sales Podcast

Thibaut Souyris
  • 3.0 (2)
  • MARKETING
  • SERIE SEMANAL
The B2B Sales Podcast

The B2B Sales Podcast addresses topics at the core of B2B sales, such as sales development, sales training, and sales coaching. This podcast will help salespeople such as Sales Development Rep (SDR), Account Executive (AE), or anyone in sales management discover new tactics and implement them within their sales organizations. While the topics covered could benefit anyone, the B2B sales podcast's focus is on Tech sales and EMEA sales Skip and Thibaut interview weekly thought leaders, experts, and veterans in B2B sales in the show, which is brought to you by SalesLabs, the B2B sales training for tech sales teams

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  1. EPISODIO 210

    A creative way to poach your competitor’s audience, with Thibaut Souyris

    In this episode of the B2B Sales Podcast, host Thibaut shares a valuable system for leveraging your competitors' audiences to generate a continuous stream of qualified leads. Discover a step-by-step method to identify potential customers through your competitors' marketing efforts and how to engage with them effectively to increase your meeting bookings. Main Topics Covered: Identifying your competitors using tools like G2 to build a targeted list.Conducting a LinkedIn audit of these competitors to evaluate their engagement levels.Scrolling through organic posts and ads to find potential leads that match your Ideal Customer Profile (ICP).Utilizing tools like Amplemarket to export leads who have shown interest in your competitors' content.Crafting outreach messages based on leads' engagements or downloads to initiate conversations. Useful Links: Sign up for the newsletter: https://www.saleslabs.io/tacticalBook a demo with Amplemarket: https://www.amplemarket.com/demo?source=thibaut.souyris

    4 min

  2. EPISODIO 211

    How to prospect as a busy AE, with Thibaut Souyris

    Join Thibaut in this episode of the B2B Sales Podcast as he outlines four straightforward steps for busy account executives to maintain effective prospecting. Learn how to carve out time, prioritize existing relationships, and identify new opportunities to keep your pipeline flowing smoothly and meet your sales targets. Main Topics Covered: Protect Your Time: Establish a routine with a recurring time block to focus on prospecting, avoiding interruptions.Identify Existing Accounts: Segment your current and past accounts into tiers for targeted follow-ups.Identify Top Tier New Accounts: Focus on acquiring new logos by targeting companies that meet your ideal customer profile.Prospect Daily: Balance your prospecting efforts between follow-ups with existing connections and outreach to new prospects. Useful Links: Sign up for the newsletter: Sales Labs Tactical SellingLearn more about my Prospecting Engine: The Prospecting Engine

    4 min

  3. EPISODIO 212

    5 types of prospecting (and how to use them to book more meetings), with Thibaut Souyris

    Join Thibaut, your host, in this episode of the B2B Sales Podcast as he unveils five effective prospecting strategies to help you book more meetings and build a healthier pipeline. Learn how to mix different types of prospecting to stay motivated and increase your chances of success. Main Topics CoveredInbound Prospecting: Receiving requests for demos or calls from prospects and the challenges associated with it.Discovery Prospecting: Engaging prospects in interviews to understand their problems and needs better.Nearbound Prospecting: Leveraging your network for introductions and utilizing existing connections for prospecting.Trigger-Based Prospecting: Initiating conversations based on the digital footprint of prospects, such as their engagement on LinkedIn.Account-Based Prospecting: Targeting prospects in designated accounts, overcoming challenges, and utilizing expansion sequences. Important LinksSign up for the Tactical Selling Newsletter for additional insights: Tactical Selling Newsletter

    4 min

  4. EPISODIO 213

    5 prospecting metrics you can’t afford to ignore, with Thibaut Souyris

    In this episode, Thibaut dives into the critical metrics every B2B sales professional should monitor to enhance their prospecting performance. Whether you're an individual contributor or a manager, understanding these metrics can help you pinpoint what's working and what needs improvement in your sales process. Main Topics Covered: Prospects Added to Your Sequence: Importance of initiating contacts and monitoring additions to your sales sequence.LinkedIn Connection Acceptance Rate: Strategies for improving LinkedIn connection requests and the significance of monitoring acceptance rates.Reply Rates: Why securing replies is crucial and how it serves as a leading indicator of your prospecting success.Meeting Booked Rate: How tracking meetings booked from replies can indicate overall sequence effectiveness.Show Up Rate: The importance of not just setting meetings but also ensuring prospects attend, and how to improve this metric. Sign up to Tactical Selling to access all the resources.

    4 min

  5. EPISODIO 214

    Why InMails suck (and what to use instead), with Thibaut Souyris

    In this episode, Thibaut discusses the limitations of using LinkedIn InMails for B2B sales prospecting and offers practical alternatives to increase your success rate. Learn how to optimize your LinkedIn strategy to engage more effectively with prospects. Main Topics Covered: Inefficacy of InMails: Exploring why InMails are not suitable for sales prospecting and are better suited for marketers to run ad campaigns.Optimizing Your LinkedIn Profile: Key strategies to attract prospects and build trust through your LinkedIn profile.Finding Triggers: How to identify relevant information about prospects that can serve as conversation starters.Writing Effective Connection Requests: Tips for crafting direct and compelling connection requests to improve your connect rate on LinkedIn.Alternative Prospecting Tools: Introduction to Thibaut’s prospecting engine and how it can revolutionize your LinkedIn prospecting efforts. Sign up to Tactical Selling to access all the resources mentioned in the episode (on Thursday 9th of May).

    4 min

  6. EPISODIO 215

    Use this hidden feature to book meetings on LinkedIn, with Thibaut Souyris

    Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in this episode, I reveal a hidden LinkedIn feature that can help you book more meetings. Many salespeople struggle with getting prospects to open their emails or respond to calls. Learn how to stand out and capture attention using LinkedIn voice notes. Main Topics CoveredCommon challenges in getting replies from prospectsThe impact of high volumes of outreach on response ratesIntroduction to LinkedIn voice notesHow to use LinkedIn voice notes effectivelyStep-by-step guide to sending LinkedIn voice notesExample of a powerful LinkedIn voice note template LinksSign up for the Tactical Selling newsletter

    4 min

  7. EPISODIO 216

    How to optimize your LinkedIn profile for prospecting, with Thibaut Souyris

    Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in this episode, I'll share a three-step system to optimize your LinkedIn profile for sales. Many people have profiles optimized for job hunting, not for attracting prospects and starting conversations. Learn how to make your LinkedIn profile work for you in sales. Main Topics CoveredImportance of an optimized LinkedIn profileStep 1: Update your LinkedIn bannerStep 2: Write a clear LinkedIn headlineStep 3: Optimize your featured sectionPro tip: Leave the description empty when adding links in the featured section LinksSign up for the Tactical Selling newsletterCreate a lead magnet with Distribute

    4 min

  8. EPISODIO 217

    Your recipe for a perfect Reciprocity Resource, with Thibaut Souyris

    Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in today's episode, I'll share the exact system I follow to create a reciprocity resource. This approach will tease your prospects' curiosity and help you start more conversations, leading to more meetings. Learn how to use this method effectively in your prospecting efforts. Main Topics CoveredCommon challenges in prospecting and the importance of starting conversationsStep 1: Find a publicly available marketing resource related to your prospect's problemStep 2: Convert the resource into a useful checklistStep 3: Tease the resource to engage your prospectsExample template to use in your outreach LinksSign up for the Tactical Selling newsletter: Sales Labs Tactical

    3 min
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The B2B Sales Podcast addresses topics at the core of B2B sales, such as sales development, sales training, and sales coaching. This podcast will help salespeople such as Sales Development Rep (SDR), Account Executive (AE), or anyone in sales management discover new tactics and implement them within their sales organizations. While the topics covered could benefit anyone, the B2B sales podcast's focus is on Tech sales and EMEA sales Skip and Thibaut interview weekly thought leaders, experts, and veterans in B2B sales in the show, which is brought to you by SalesLabs, the B2B sales training for tech sales teams

Información

  • Creador
    Thibaut Souyris
  • Episodios
    200
  • Temporadas
    16
  • Clasificación
    Apto
  • Copyright
    © Copyright 2024 EI - SOUYRIS Thibaut
  • Mostrar sitio web
    The B2B Sales Podcast

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