A fair trade in Cola - Albert Tucker, Karma Cola Foundation

Vincent had the pleasure of interviewing Albert Tucker, chairman of the Karma Cola Foundation, and a leading figure in the Fairtrade movement. The interview was part of a talk he gave at a Sustainable Business Network event, so apologies for sound issues as it was a live recording. Albert is an amazing individual. He was born in Sierra Leone but fled with his family to the UK before the civil war.

After graduating with an MA in Social Policy and Administration he moved into community working with Comic Relief and The Big Lottery fund. But his roots pulled him back to African and he now specialises in helping small-scale farmers to use trade to grow their communities, improve their income, and protect their environment. Vincent started by asking Albert to describe life for the cola farmers in Sierra Leone.