Accelerating Your Agency By Hiring A CEO & Preventing Agency Failure Through Successful Outbound Business Development, With Scott Harkey (Part 2)

In this episode, you will hear Part 2 of interview with Scott Harkey, Co-Founder & Managing Partner of the (close to) $100M, 160 person full service marketing agency – OH Partners, one of the fastest growing independent marketing agencies in the US, located in Phoenix, AZ & Las Vegas, NV.

What You’ll Learn In This Episode:

• What were the co-founders of OH Partners thinking when they decided to hire a CEO to be their boss?

• Scott shares how they found out what a GREAT culture can do, through their new CEO, not a GOOD culture. 

• The specifics on why Glassdoor’s company review platform is a major KPI for OH Partners and how they leverage it for success.

• Steps to evaluate whether to hire a CEO to take your spot, along with pros and cons for doing so. 

• Strategies to win the “New Business Game” for agencies. 

• What Scott Harkey and his team do to drive aggressive outbound growth through national events, thought leadership, speeches, and more. 

• Why agency owners should have a primary role in driving new business growth.

• OH Partners growth goals and 2B-5B revenue/year client sweetspot.

• How smaller agencies can compete for clients vs. bigger agencies and why Scott strives to be the smaller agency competing against the bigger ones in a pitch.

• How OH Partners breaks down their 150 person firm and agency structure. 

• How Scott helped grow OH partners close to $100M organically in 10 years and the mindset they created to do it.

• Scott shares the truth behind why the lack of new business development is the reason most agencies fail financially.

• The simple structure behind OH Partner’s biz dev team that they call, “their special forces unit”.

• The partner, deal, and acquisition opportunities Scott is looking for at OH Partners. 

• Visit this podcast episode’s page for contact details and more insights!