AdvertiseCast to Rebrand, Podcasting's Ad Responsibility, & More Sounds Profitable

Here's what you need to know for today in the business of podcasting: LibSyn is rebranding AdvertiseCast to Libsyn Ads, Bryan Barletta's article on owning pocasting's responsibility to audiences, a Podimo survey shows Finns are 62% likely to pay a premium for podcasts, and why Super Fans are something brands should prepare for. 

Catch links to everything discussed here on Sound Profitable.