AI GTM WTF

AI GTM WTF 2 | How AI helped 3X My Pipeline (No Engineers Needed)

Jim Petrolla (PandaDoc) on How He Cut Sales Workload by 60% Using AI

Jim Petrolla is an Account Manager at PandaDoc managing over $3M in pipeline — and he’s turned AI into his personal sales strategist. In this episode, Jim shares how he cut pre- and post-call work by 60%, reduced call prep to under 4 minutes, and built a living prompt library that powers his sales execution. No code. No gimmicks. Just battle-tested workflows and smart prompting.

You’ll learn:

  • How to run a time audit and identify what to delete, delegate to AI, or keep

  • How “Fixer,” his inbox triage GPT, helps start the day with a clean slate

  • How to build prompt-generating GPTs to automate any workflow

  • His Gamma + PandaDoc flow for deck generation and engagement tracking

  • A custom GPT for deal strategy, pricing, and renewal scenarios

  • How he turns transcripts into ROI decks in under 10 minutes

  • What to do when AI fails (and how to recover fast)

This episode is a full-stack teardown of what modern sales execution can look like when AI isn’t just added — it’s integrated.

Guest Speaker (Jim Petrolla):
LinkedIn: https://www.linkedin.com/in/jamespetrolla/
Prompt Library- https://sales-ai-tools-0y25rr5.gamma.site/

Host (Rahul from Nevara):
LinkedIn: ⁠https://www.linkedin.com/in/rahulmwadhwa⁠
Product: ⁠https://www.nevara.ai⁠
Newsletter: ⁠https://newsletter.nevara.ai⁠

The AI GTM WTF Podcast
A brutal, no-fluff podcast for GTM leaders building with AI. New math. New motions. Real tactics from the frontlines. Powered by Nevara — the AI co-pilot for Account Executives.

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