Creatives In The Wild

Justine Mulliez
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Creatives In The Wild

Wildly impactful conversations with creatives, freelancers and entrepreneurs in the outdoor industry. The outdoor industry has its own culture and value system that can be tough to navigate. And if that wasn't hard enough, freelancing is notoriously ambiguous and secretive. This podcast looks to change all that! Creatives In The Wild is all about providing you the tools, perspectives, and stories to help you feel connected and excited to grow your freelance business in the outdoors industry. Guests share the experiences, wisdom and best practices that have helped their businesses succeed so you can too.

  1. 1 NGÀY TRƯỚC

    How to Blend Art, Community, and Advocacy in a Creative Business with Environmental Artist and Teacher Emma Mary Murray

    Emma Mary Murray (she/her) works as an environmental artist and teacher. She creates slow-crafted heirloom art pieces that honor the landscapes they depict. Her favorite materials include embroidery thread, up-cycled fabrics, and paints.  Emma also teaches art workshops for kids and grown-ups, and teaches all subjects part-time at a place-based school on Mount Desert Island in Maine. We chat about: Emma's transition from an art hobby to creative business Weaving together her passions of art and teaching Managing multiple income streams and avenues of work The beauty of creating a tactile, tangible, beautiful product Minimizing social media use in business Figuring out the building blocks of her year's schedule Using art to support advocacy efforts Resource mentioned: Off The Grid Podcast,  www.offthegrid.fun Connect with Emma: Website: www.emmamarymurray.com IG: instagram.com/emmamarymurray Connect with Justine: Website: https://www.justawildthought.com Instagram: https://www.instagram.com/justawildthought    Was this episode helpful? Screenshot this and tell a friend to go to justawildthought.com/podcast! Please rate and review Creatives in the Wild on Apple Podcasts, Spotify, or wherever you listen.

    39 phút

  2. 14 THG 11

    3 Strategic Shifts to Move from Freelancer to Business Owner

    When we consider ourselves business owners instead of simply freelancers, we typically make more empowered choices in our work. I'm sharing three shifts that I've noticed have helped my clients find more agency in the way they run their small creative businesses: Understanding what you're hired to do: leading vs. executing Making time to work on your business, not just in it Knowing what to say no to Plus, I share some "homework" you can take to start implementing each shift right now. ✨ Introducing: The Find Your Flow community coaching program! This 6 month program is a space for 8 individuals looking for both coaching and community to develop the mindsets and skill sets required to really own being a business owner. This is for you if you feel like you're constantly reacting to the industry and don't have enough time to optimize, envision, or be proactive in your future of your business. We start January 2025.  Interested? Join the waitlist here.    Connect with Justine: Waitlist for Find Your Flow: https://upbeat-thinker-5836.kit.com/230ce3d8ff Website: https://www.justawildthought.com  Instagram: https://www.instagram.com/justawildthought    Was this episode helpful? Screenshot this and tell a friend to go to justawildthought.com/podcast! Please rate and review Creatives in the Wild on Apple Podcasts and Spotify.

    20 phút

  3. 31 THG 10

    Aligning Work with Personal Values in a Shifting Freelance Industry with Julie Ellison

    Julie Ellison (she/her) is an agriculture, travel & outdoor lifestyle photographer and filmmaker based in Chattanooga, Tennessee.  Julie has 15 years of storytelling experience, helping commercial and editorial clients engage their communities with photo and video content that has meaning and impact.  With guiding principles of sustainability and regenerative practices, her favorite stories reveal the intimate connection between humans and nature. We chat about: Julie's early work, from college to her role as editor of Climbing Magazine Transitioning to freelance and commercial work The changing landscape of journalism and content creation Making room for both passion and practicality Diversifying income streams across different creative arts Julie's tips for freelancers to pitch editors Connect with Julie: Website: www.julieellison.com IG: instagram.com/_julie_ellison YouTube: youtube.com/_julie_ellison  LinkedIn: www.linkedin.com/in/julie-ellison-367b705a Connect with Justine: Website: https://www.justawildthought.com Instagram: https://www.instagram.com/justawildthought    Was this episode helpful? Screenshot this and tell a friend to go to justawildthought.com/podcast! Please rate and review Creatives in the Wild on Apple Podcasts, Spotify, or wherever you listen.

    43 phút

  4. 17 THG 10

    Should You Fire That Client? Here's How to Audit Your Client Roster

    Think of your least favorite client right now. What would it take to make you excited to work with them? Or maybe nothing could? Let's talk about: How to train a client to be a better fit for the ways you like to work. How to approach the potential to expand services with a client. How to professionally fire a client if you're truly ready to part ways. Train, expand, or fire: Let's talk about how to audit your client roster. Then, actually DO IT with the Client Matrix Tool! With this tool, you'll grade your current client roster against the factors that are most important to you so you can make key decisions about whether you should fire a client, train your client, or expand working with a client. Get the Client Matrix Tool here: https://justawildthought.podia.com/ideal-client-matrix   Connect with Justine: Website: https://www.justawildthought.com  Instagram: https://www.instagram.com/justawildthought    Was this episode helpful? Screenshot this and tell a friend to go to justawildthought.com/podcast! Please rate and review Creatives in the Wild on Apple Podcasts and Spotify.

    23 phút

  5. 3 THG 10

    How Product-Based Small Businesses Work with Creative Freelancers with CEO of TREW Gear Chris Pew

    Chris Pew (he/him) is a co-founder and the CEO of snowsports apparel company TREW Gear.  In addition to the CEO responsibilities of a small business, Chris is also in charge of designing, developing, and sourcing their apparel and accessories. TREW Gear is known for their backcountry oriented skiing and snowboarding bibs, and to my knowledge is one of the only companies that has plus size models available to their female identifying customers. We chat about: The advantages of lacking corporate experience when starting a business Outdoor industry challenges companies like TREW face Developing mutually beneficial relationships with freelancers and creatives TREW's focus on "human-centered innovation" in apparel Inclusive sizing in outdoor apparel The cyclical nature of the outdoor industry budgeting Strategies for freelancers to better understand brand needs and pitch effectively Performance marketing vs. brand marketing and how freelancers can collaborate   LAST CALL to join the Money Clarity program's Q4 cohort! This is the only money course you'll ever need as a freelancer. Address your money mindset and financial practices head-on, while getting accountability and resources to help you reach your financial goals. We have live coaching calls every month plus lifetime access to the six sections of the course. We even have a certified accountant join in one module to give you the ins and outs of the financial system! Learn about the Money Clarity Program at https://www.justawildthought.com/money.   Connect with TREW: Website: https://trewgear.com  Connect with Justine: Website: https://www.justawildthought.com Instagram: https://www.instagram.com/justawildthought    Was this episode helpful? Screenshot this and tell a friend to go to justawildthought.com/podcast! Please rate and review Creatives in the Wild on Apple Podcasts, Spotify, or wherever you listen.

    54 phút

  6. 19 THG 9

    How to Build Trust So a Client Will Hire You

    Freelancers ask me all the time: How do I land new clients? We could chat about that all day, but one thing is true for all freelancers: We need to understand the Client Acquisition Cycle. On this episode, I share about: How trust is a top factor in whether or not you'll get hired How long it can really take to go from talking to working together Putting yourself in a potential client's shoes A few resources to check out, plus my upcoming Freelance Client Accelerator group program The Freelancer Client Accelerator begins on October 2nd! Over four weeks, we'll build out your strategy and systems for outreach so that you can find more steadiness and confidence in finding new work. What you'll take away from the program: A perfect positioning statement to distinguish yourself as a go-to freelancer An understanding of exactly what's needed for somebody to trust you enough to hire you A personal outreach strategy to implement consistently without dreading it An outline on how to run effective pitch phone calls with potential clients Curious? Check out all the info at justawildthought.com/accelerator. Connect with Justine: Website: https://www.justawildthought.com  Instagram: https://www.instagram.com/justawildthought    Was this episode helpful? Screenshot this and tell a friend to go to justawildthought.com/podcast! Please rate and review Creatives in the Wild on Apple Podcasts and Spotify.

    13 phút

  7. 5 THG 9

    Your Biggest Freelance Finance Questions Answered by Dez Magelssen, CPA

    Dez Magelssen is the founder of Alpine Ridge Accounting, where she helps women-led, service-based business owners get a grip on their finances so they can stress less and enjoy more of what they love. Dez has over a decade of accounting experience and is based in Bozeman, MT, though you can work with her remotely. Dez is also a collaborator on the Money Clarity Course for freelancers! We teamed up to offer a module in the course specifically around freelance business money management, including legal entities, tax filing, bookkeeping, and more. In this episode, we chat about: Why and how freelancers should separate business and personal finances Whether to form an LLC or another entity Why to file quarterly taxes Whether there's a difference between expenses and deductions Figuring out what are qualified expenses when it comes to gear and apparel How to pay yourself through your business Saving enough for taxes and how much to anticipate and more!   Enrollment is open for the Money Clarity program's Q4 cohort! Most of us never had anybody teach us how to balance books or create a pricing model, and "unpacking money beliefs” probably wasn’t on the agenda either. But just like you learned to be safe in the backcountry, take epic photos, or develop your craft, you can learn how to set up a practical and profitable financial foundation. Address your money mindset and financial practices head-on, while getting accountability and resources to help you reach your financial goals. We have live coaching calls every month plus lifetime access to the six sections of the course. We even have a certified accountant join in one module to give you the ins and outs of the financial system. I believe this is the only money course you'll ever need as a freelancer. We start October 1st and go through the rest of 2024, so you can kick off 2025 with the clarity and confidence you need to reach your financial goals while freelancing. Learn about the Money Clarity Program at https://www.justawildthought.com/money.   Connect with Dez: Website: https://www.alpineridgeaccounting.com/ Instagram: https://www.instagram.com/dezmagelssen LinkedIn: https://www.linkedin.com/in/dez-magelssen-cfe-cpa-0b00a157 Facebook: https://www.facebook.com/profile.php?id=61561921606142 Connect with Justine: Website: https://www.justawildthought.com Instagram: https://www.instagram.com/justawildthought    Was this episode helpful? Screenshot this and tell a friend to go to justawildthought.com/podcast! Please rate and review Creatives in the Wild on Apple Podcasts, Spotify, or wherever you listen.

    44 phút

  8. 22 THG 8

    Using Brand Partnerships and Storytelling for Gender Advocacy in Action Sports with Alex Showerman

    Alex Showerman (she/her) is a professional mountain biker, advocate, producer, event organizer and brand consultant. In June of 2022, Alex was named one of the top 20 most influential people in the outdoor industry by Outside Business Journal. In spring 2024, Alex released her first film, "Coming Home," that touches on the struggle to find your place in action sports or the world as an underrepresented athlete and the joy of finding your community. "Coming Home" was featured at Mountain Film Film Fest, won Best Storytelling at iF3 Mountain Bike Film Fest, and took home Most Inspiring Film at the No Man's Land Film Fest. In this episode, we chat about: Celebrating the addition of women's riders to Red Bull Rampage 2024 Attaining brand support as an athlete Making a business case for creative projects and impactful storytelling Building a supportive community and mentorship network Overcoming personal and professional challenges, including a major injury The critical role of funding in creating films, events, and other creative projects and more!   The Freelancer Client Accelerator is back this October! This group program is a four-week dive into everything pitching.  In weekly 1.5 hour group coaching calls, get help with perfecting your positioning statement and how to communicate your value to your ideal clients. You'll have the structure and accountability to build your personalized outreach strategy so that all of your pitching efforts actually pay off, including email templates, tracking, spreadsheets, accountability buddies, referral partners, and different resources. Learn about the Accelerator at justawildthought.com/accelerator.   Connect with Alex: Website: https://www.alexshowerman.com/ Instagram: http://instagram.com/alexshowerman Freehub article Alex mentioned by Nicole Formosa   Connect with Justine: Website: https://www.justawildthought.com  Instagram: https://www.instagram.com/justawildthought    Was this episode helpful? Screenshot this and tell a friend to go to justawildthought.com/podcast! Please rate and review Creatives in the Wild on Apple Podcasts and Spotify.

    38 phút
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Giới Thiệu

Wildly impactful conversations with creatives, freelancers and entrepreneurs in the outdoor industry. The outdoor industry has its own culture and value system that can be tough to navigate. And if that wasn't hard enough, freelancing is notoriously ambiguous and secretive. This podcast looks to change all that! Creatives In The Wild is all about providing you the tools, perspectives, and stories to help you feel connected and excited to grow your freelance business in the outdoors industry. Guests share the experiences, wisdom and best practices that have helped their businesses succeed so you can too.

Thông Tin

  • Nhà sáng tạo
    Justine Mulliez
  • Năm hoạt động
    2023 - 2024
  • Tập
    33
  • Xếp hạng
    Sạch
  • Bản quyền
    © 2023
  • Trang web chương trình
    Creatives In The Wild

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