All It's Quacked Up to Be

LineLeader by ChildcareCRM
All It's Quacked Up to Be

LineLeader by ChildcareCRM is the first and only unified platform for childcare organizations - offering full-featured customer relationship management (CRM) software, a family engagement app, and a center management system (CMS). Our podcast episodes feature exciting guests within the ECE community who share their tips for successfully managing your childcare business operations, marketing and family engagement, and staffing.

  1. Childcare Marketing Secrets with Helppli: How to Fill Spots, Build Your Brand, and Grow Locally

    10 JUN

    Childcare Marketing Secrets with Helppli: How to Fill Spots, Build Your Brand, and Grow Locally

    Ready to throw out the cookie-cutter advice and supercharge your childcare marketing strategy? In this powerhouse episode, Sierra from LineLeader sits down with Jeromie from Helppli — a true marketing heavyweight with deep roots in the childcare industry. Jeromie Hill is a former pro basketball player turned entrepreneur and marketing specialist. After playing NCAA Division I basketball in Texas and professionally for the Sydney Kings in Australia’s NBL, he transitioned into business, earning a Bachelor’s in Marketing and a Master’s in Business. With over 10 years of experience in digital marketing, Jeromie has driven growth for leading childcare brands across Australia. In 2024, he launched Helppli, a full-service digital marketing and development agency. Now operating in both Australia and the USA, Helppli has grown rapidly, with over 15 full-time team members and more than 30 active clients. The agency offers end-to-end services, from web and app development to SEO and digital advertising. Jeromie has done it all: working in-house at leading childcare brands and now advising providers across the globe on how to fill classrooms, grow smarter, and build unshakable local brands. His insights don’t come from theory — they come from real-world results. You’ll learn: 1) How to choose a childcare location that actually sets you up for full occupancy 2) Why acting hyper-local is your key marketing advantage 3) How to build a brand that families remember and refer 4) And why getting "back to basics" is the secret to long-term success These aren’t your everyday marketing tips. These are proven strategies that shift the trajectory of your business. Whether you're just starting or scaling up, you won't want to miss this one. Want more from Jeromie or Helppli?  Chat with him on LinkedIn: https://www.linkedin.com/in/jeromie-hill/ Request a consultation: https://helppli.com/childcare-marketing/

    1 h y 1 min
  2. Building a Preschool Empire: The Success Story of Julie Roy

    12/10/2023

    Building a Preschool Empire: The Success Story of Julie Roy

    Ever wondered how a small Montessori preschool in a church basement could grow into a thriving chain of seven centres? Our guest for today, Julie Roy, a serial entrepreneur and childcare scaling expert, has done just that. She shares her thrilling journey navigating the challenges of expansion, acquiring culturally diverse schools, and maintaining excellence across all locations. Julie doesn't shy away from the gritty details of her journey. She recalls the hair-raising experience of turning around a school in disarray in just nine months, eventually hailing it as one of her favourite locations. She also shines a light on the critical role of a dedicated enrollment specialist in ensuring consistency and meeting expectations. Julie's story is one of determination, grit and an unfailing commitment to quality. However, growing a business isn't just about strategies and operations. Julie underscores the importance of effective leadership communication, valuing feedback, and maintaining transparency. She gives a nod to personality tests as a tool for understanding and managing team dynamics. And as a cherry on top, Julie also shares her insights on exit strategy and the importance of leaving a legacy of quality that endures after you. This episode is packed with wisdom you wouldn't want to miss if you're a childcare business owner or entrepreneur seeking inspiration and practical tips for scaling your own venture.

    1 h y 6 min

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LineLeader by ChildcareCRM is the first and only unified platform for childcare organizations - offering full-featured customer relationship management (CRM) software, a family engagement app, and a center management system (CMS). Our podcast episodes feature exciting guests within the ECE community who share their tips for successfully managing your childcare business operations, marketing and family engagement, and staffing.

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