Crowdfunding Nerds: Kickstarter Marketing For Board Games & Beyond!

Crowdfunding Nerds: Kickstarter Marketing For Board Games & Beyond!
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Crowdfunding Nerds: Kickstarter Marketing For Board Games & Beyond!

Success on Kickstarter, and other crowdfunding sites, has everything to do with the quality of marketing carried out before your campaign goes live. In 2020, Crowdfunding Nerds have helped 22 board game campaigns meet their funding goals, with 18 funded on the very first day of their launch. Seventeen of these Kickstarter campaigns have been from first-time creators who couldn’t piggyback on past achievements. We are here to help you with your crowdfunding journey using real-world examples from our clients. Know what's working and what is not in today's market. Buckle up; it's about to get nerdy.

  1. 3天前

    How To Craft Modern Kickstarter Pages

    Are you ready to unlock the secrets of a successful Kickstarter campaign? Join Andrew and Sean as they dive deep into the art of crafting a compelling Kickstarter page. With over 200 campaigns and $26 million raised, they know a thing or two about crowdfunding magic!   Ever wondered why a second set of eyes is crucial for your campaign? Or how to balance your budget between graphic design and crowd-building ads? Andrew and Sean have got you covered. They share insider tips on creating a captivating project title, nailing your pricing strategy, and leveraging social proof to build trust.   Discover why a learn-to-play video and hands-on experiences like Tabletop Simulator can be game-changers. Plus, learn how to navigate shipping logistics and address potential risks with confidence.   Tune in for a step-by-step guide to Kickstarter success, and transform your tabletop dreams into reality!    Links to check out: Kickstarter Pre-Launch Page Review https://course.crowdfundingnerds.com/p/kickstarter-gamefound-hygine-test-report-delivered-as-a-pdf-before-launch   Kickstarter Page Graphic Design https://chipcolecreative.com/   The Science Of Pricing Your Crowdfunding Pledges https://crowdfundingnerds.com/episode86/   What Matters Most To Backers On Your Kickstarter Page With Jeremy Howard https://crowdfundingnerds.com/episode10/   Crowdfunding Page Optimization Tips https://crowdfundingnerds.com/episode134/   Why Gamers Back Crowdfunding Campaigns https://crowdfundingnerds.com/episode109/   A Crowdfunding Page Template With Ben O’Brien https://crowdfundingnerds.com/episode148/   Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.   Stay Nerdy!

    1 小时 19 分钟

  2. 11月11日

    Trump & Crowdfunding: What This Means For You

    Ever wondered how the political winds in the US could ripple through the crowdfunding world? Join us on this episode of Crowdfunding Nerds as we dive into the potential impacts of a Trump-led Republican win on our beloved industry. We're not here to debate politics but to explore how election outcomes might affect crowdfunding, board games, and publishing.We kick things off by examining the global significance of the US election and its potential to influence policies far beyond American borders. Could tariffs and manufacturing shifts alter the costs of goods? How might the national debt and inflation shape the economic landscape? We tackle these questions and more.Tune in as we discuss the importance of staying proactive amidst uncertainty, and why the next few years might be a golden era for crowdfunding if the US economy steadies. Don't miss out!   Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.   Stay Nerdy!

    1 小时 8 分钟

  3. 11月4日

    Recharge: The Power of Rest and Hobbies

    Ever wondered how stepping away from your daily grind can actually boost your productivity? In this episode of the Crowdfunding Nerds, Sean is back from a crucial three-week hiatus, and he and Andrew dive deep into the transformative power of rest and hobbies. Sean shares his journey of supporting his wife post-childbirth, shedding light on the beauty of being present for family. We chat about our favorite ways to unwind, from board games to Brazilian jiu-jitsu, and how these activities help us disconnect from work stress, especially those relentless Kickstarter campaigns.We also explore the profound impact of reading versus passive digital consumption, advocating for its role in fostering deeper comprehension and critical thinking. Plus, we discuss why not every hobby needs to be monetized. Tune in for insights on compartmentalizing life to avoid burnout and the magic of intentional rest. Recharge your creativity with us!   Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.   Stay Nerdy!

    1 小时 4 分钟

  4. 10月28日

    The Business of Kickstarter: AMA Edition

    Ever wondered what it takes to launch a successful board game on Kickstarter? In episode 203 of Crowdfunding Nerds, I dive deep into this topic with Paul Bedford, the creative mind behind Hard Fun Games. Paul is currently working on an exciting project called "Hunted by a God," and we're here to unpack the secrets to crowdfunding success.We kick off by discussing the crucial 90-day pre-launch marketing strategy, emphasizing the need for a solid plan and legal protection through an LLC. We also tackle the nitty-gritty of managing Kickstarter campaigns, from handling add-ons to setting realistic funding goals and stretch goals.Paul brings up the debate on starting small versus going big, and we explore the balance between passion and practicality. Plus, Paul gives us a sneak peek into "Hunted by a God" and invites you to join his project's community.Tune in for a treasure trove of insights that could make or break your Kickstarter dreams!    Check out Paul's Game: Hunted by a God: https://www.huntedbyagod.com/landingpage Facebook: https://www.facebook.com/huntedbyagod/ Instagram: https://www.instagram.com/hunted.by.a.god/   Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.   Stay Nerdy!

    1 小时 20 分钟

  5. 10月21日

    Master Your Product Pitch with Galen McCown

    Are you ready to dive into the vibrant world of board game conventions? In Episode 202 of the Crowdfunding Nerds podcast, hosts Andrew and Sean team up with Galen McCown from Galen Games to unravel the secrets of thriving at major events like Gen Con!    Join us as Galen recounts his 2024 Gen Con adventure, where he joined forces with Breeze Grigas from Zephyr Workshop, showcasing his games "Super Snipers" and a captivating mint tin series. Discover the art of crafting the perfect game pitch—from a snappy 2-second hook to a full-fledged presentation—and learn how these strategies can captivate even the busiest convention-goers.   We also delve into the financial dynamics of attending conventions and the immense marketing potential they offer. Plus, get a sneak peek into Galen's upcoming Kickstarter campaign launching October 22nd!   Tune in for a treasure trove of insights and practical advice for game publishers and creators.    Check out Galen's projects at: Website: galensgames.com   Galen's Blog: Gen Con 2024 Galen's Upcoming Kickstarter: Super Snipers   Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!

    1 小时 3 分钟

  6. 10月14日

    Analysis of Crowdfunding in 2024 with Konstantinos Manos

    Ever wondered why Kickstarter still reigns supreme in the world of crowdfunding? Or how platforms like GameFound and BackerKit are struggling to keep up? Join me on Episode 201 of crowdfunding Nerds as I chat with Konstantinos Manos, stepping in for Sean, who’s out celebrating the birth of his fourth child!   Konstantinos, a powerhouse in the tabletop gaming industry, brings his expertise from Vesuvius Media and Hive Interactive to the table. We dive deep into the dynamics of Kickstarter’s vibrant community, its network effects, and why it’s still the go-to for creators. Konstantinos shares data-driven insights from his website, Tabletop Analytics, shedding light on the organic versus inorganic traffic conundrum.   We also explore the rise of RPGs and 3D printed STL files, and what Kickstarter's new features mean for creators. Tune in for a treasure trove of tips and predictions on the future of crowdfunding. Don’t miss it!    Don't forget to check out these links! Hive Interactive: https://hiveinteractive.net Deliverance Kickstarter: https://www.kickstarter.com/projects/lowenhigh/deliverance-council-of-the-fallen   Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!

    1 小时 8 分钟

  7. 10月7日

    Kickstarter Success: Evolving Strategies

    Ever wondered what it takes to launch a successful Kickstarter campaign in today's ever-changing economic climate? Join us on the Crowdfunding Nerds podcast as Andrew and Sean dive deep into the evolution of their Deliverance board game campaigns. From dissecting the differences between their original and current campaigns to leveraging Kickstarter's platform advancements, we explore how to adapt to economic shifts and convert followers into backers. Discover the power of a well-crafted pre-launch page and how engaging potential backers early can set your campaign up for success. Plus, we share our secrets to a dynamic launch day, including live streaming as a real-time FAQ and celebration hub. Cross-promotion takes center stage as we reveal our strategic collaborations and the importance of genuine relationships in maximizing campaign reach. Tune in for insights on navigating paid advertising challenges and adapting product offerings to meet economic demands. This episode is packed with actionable strategies for crowdfunding success!   Links to check out: Table Top Analytics: tabletopanalytics.com   Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.   Stay Nerdy!

    1 小时 10 分钟

  8. 9月30日

    Kickstarting Standalone Games Vs. Expansions

    Have you ever wondered whether to launch an expansion or a standalone game on Kickstarter? How can bundling products maximize your campaign's success? Join us in Episode 199 of the Crowdfunding Nerds podcast, where Andrew dives into these questions with Chip Cole, the mastermind behind Squatchy Games and Deliverance.   We kick off by breaking down the crucial differences between expansions and standalone games. Chip and I explore the DNA and theme of products, revealing how these elements shape our decisions. We share strategies from the Deliverance campaign, including fascinating stats like how 23% of backers opting for bundles contributed to 37% of the total funds raised!   Chip also opens up about balancing his bustling family life with his career in game design and freelance graphic work. Plus, we discuss the power of Kickstarter’s new advanced analytics and how understanding backer behavior can refine your marketing efforts.   Don't miss out on these invaluable insights—tune in now!   Contact Information: - Chip Cole Email: chip@chipthe designer.com - Chip Cole Website: chipcolecreative.com - Squatchy Games: https://squatchygames.com/   Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.   Stay Nerdy!

    1 小时 22 分钟
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Success on Kickstarter, and other crowdfunding sites, has everything to do with the quality of marketing carried out before your campaign goes live. In 2020, Crowdfunding Nerds have helped 22 board game campaigns meet their funding goals, with 18 funded on the very first day of their launch. Seventeen of these Kickstarter campaigns have been from first-time creators who couldn’t piggyback on past achievements. We are here to help you with your crowdfunding journey using real-world examples from our clients. Know what's working and what is not in today's market. Buckle up; it's about to get nerdy.

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