561 episodes

Anchored Intelligence is the show that teaches entrepreneurs how to THINK BETTER and MORE DEEPLY about business growth, strategy and leadership.

Each week we bring you actionable insight from leading academics, authors, innovators and globally recognized entrepreneurs. Our aim? Equip you with the wisdom, tools and expertise to build a world class company, culture and life.

Join award-winning journalist and entrepreneur Eleanor Beaton for an astute, funny show that combines big ideas with practical action, and makes you wiser, better informed and majorly inspired one episode at a time.

Anchored Intelligence Eleanor Beaton

    • Business
    • 4.9 • 146 Ratings

Anchored Intelligence is the show that teaches entrepreneurs how to THINK BETTER and MORE DEEPLY about business growth, strategy and leadership.

Each week we bring you actionable insight from leading academics, authors, innovators and globally recognized entrepreneurs. Our aim? Equip you with the wisdom, tools and expertise to build a world class company, culture and life.

Join award-winning journalist and entrepreneur Eleanor Beaton for an astute, funny show that combines big ideas with practical action, and makes you wiser, better informed and majorly inspired one episode at a time.

    How To Convince Clients to Trust Your Team When All They Want is You Featuring Nancy Duarte

    How To Convince Clients to Trust Your Team When All They Want is You Featuring Nancy Duarte

    One of the challenges that comes with scaling your company is when you’re faced with clients who don’t want to work with your team; they only want to work with you. The ability to scale to the point that your clients get as much out of your team as they would with you creates a huge boom in your advancement as an entrepreneur.
     
    Nancy Duarte is the CEO of Duarte Inc., a communications expert, the author of six best-selling books, and a legend in Silicon Valley. For over 35 years, Nancy and her team have worked with the highest-performing brands and executives in the world, but to do this, she had to transform her brand from a one-woman show into a recognized house of experts. If you’re ready to go from working directly with your clients to stepping back to become a full-time visionary CEO, listen in to hear Nancy’s wisdom on growing and scaling your company in this way.
     
    Get full show notes and more information here: https://safimedia.co/ai29

    • 37 min
    Use Quiz Funnels To Generate Qualified Leads On The Cheap Featuring Chanti Zak

    Use Quiz Funnels To Generate Qualified Leads On The Cheap Featuring Chanti Zak

    One lucrative way to provide value to your email list is through quiz funnels which perform 2-3x better than static content. My guest this week happens to be an expert on quiz funnels and is breaking them down for us.
     
    Chanti Zak is a quiz funnel strategiest, a growth consultant, and a coach who is obsessed with psychology, interactive marketing, and getting brag-worthy results for her clients. She has crafted high-yield quizzes for some of the top women entrepreneurs in the online space. In this conversation, she walks us through the psychology behind quizzes, the types of businesses they are best-suited for, and the three things it’s best to have in place before you create a quiz.

     
    Get full show notes and more information here: https://safimedia.co/ai28


     

    • 41 min
    Aggressive Implementation

    Aggressive Implementation

    To be a successful entrepreneur, you have to be willing to consistently work on your priorities. You need sustained focus and urgency, and something I like to call aggressive implementation.

     

    Tune in this week to learn what aggressive implementation is, why it’s crucial to your entrepreneurial success, and the five steps to becoming an aggressive implementor. The time to aggressively work towards your goals is now, and this episode will show you how.
     
    Get full show notes and more information here: https://safimedia.co/ai27


     

    • 23 min
    How to Sell 250K Books On A Miniscule Marketing Budget Featuring Rob Fitzpatrick

    How to Sell 250K Books On A Miniscule Marketing Budget Featuring Rob Fitzpatrick

    Do you feel called to write, publish, and sell a book that makes consistent bank and has a huge impact over the long term? Or maybe you feel sick and tired of marketing, just want to sell, make an impact, and rest on your laurels. Either way, this episode Rob shares all the tips that will help you do just that.
     
    Rob Fitzpatrick is the real deal when it comes to creating books, workshops, courses, and products that turn people into super-fans. Rob has been running businesses for the past 20 years and has authored three books about his learnings along the way, which have sold over 250K copies. Listen in this week as Eleanor quizzes Rob on how to create an evangelical customer base whose word-of-mouth does the work of selling for you. 
     
    Get full show notes and more information here: https://safimedia.co/ai26


     

    • 45 min
    5 Step Process To Scale Back 1-On-1 Work

    5 Step Process To Scale Back 1-On-1 Work

    If you’re a service provider who wants to build a scalable and sustainable business, this is the episode for you. The reality is there aren’t many resources available out there on navigating the transition from a service-based offer to a scalable one. 
     
    To minimize undue suffering, Eleanor is here this week to share a powerful five-step process for effectively cutting back on one-on-one work so you can scale your business without running into any cashflow crunches.
     
    Get full show notes and more information here: https://safimedia.co/ai25


     

    • 34 min
    Marketing Isn't Hard, It Is Misunderstood Featuring Emily Kramer

    Marketing Isn't Hard, It Is Misunderstood Featuring Emily Kramer

    If you’re a founder who’s tired of cookie-cutter marketing solutions that don’t work, and want to take a more sophisticated approach to marketing in 2024, this is a must-listen episode. 
     
    According to Eleanor’s guest this week, marketing is one of the most deeply misunderstood functions in modern business. Emily Kramer helps startups build marketing through her companies, MKT1 Capital and MKT1 Community, where she acts as an educator, newsletter writer, course creator, and investor. She’s here this week to highlight how founders have the completely wrong marketing mindset, and to offer a wealth of expertise on optimizing your marketing funnel.
     
    Get full show notes and more information here: https://safimedia.co/ai24

    • 53 min

Customer Reviews

4.9 out of 5
146 Ratings

146 Ratings

Gay&Sweaty ,

Grateful for this show!!

This is a must-listen for entrepreneurs seeking to elevate their business acumen. With insights from leading experts, this show equips you with wisdom, tools, and inspiration. This is an astute, funny, and highly inspiring podcast that delivers actionable advice one episode at a time! ⭐⭐⭐⭐⭐

Student & First-Time Listener ,

The insight you’ve been searching for

When you’re looking for something more than the veneer of surface level promises and insights offered by many, Eleanor delivers practical insight, advice and strength to grow your business. I love this podcast and her work in the world. More, please!

Paula Crossfield ,

So much value and inspiration!

I’m a big fan of this podcast, it’s been so helpful and contains so much insight. Just listen!

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