25 episodes

Stories always get better in the retelling. And in the case of Mr. Jack Daniel, the distillery that bears his name, and the world-famous whiskey that emerges from the hollows of Lynchburg, Tennessee, there is no shortage of stories to be told. Lucas Hendrickson hosts Around the Barrel, the official podcast of Jack Daniel’s, as we set out to tell those stories. Your friends at Jack Daniel’s remind you to drink responsibly. Tennessee Whiskey Alcohol 40% by Volume (80 proof). Distilled and Bottled by Jack Daniel Distillery, Lynchburg, Tennessee. Around the Barrel is intended for listeners 21 years of age and older.

Around the Barrel with Jack Daniel's Jack Daniel's

    • Food

Stories always get better in the retelling. And in the case of Mr. Jack Daniel, the distillery that bears his name, and the world-famous whiskey that emerges from the hollows of Lynchburg, Tennessee, there is no shortage of stories to be told. Lucas Hendrickson hosts Around the Barrel, the official podcast of Jack Daniel’s, as we set out to tell those stories. Your friends at Jack Daniel’s remind you to drink responsibly. Tennessee Whiskey Alcohol 40% by Volume (80 proof). Distilled and Bottled by Jack Daniel Distillery, Lynchburg, Tennessee. Around the Barrel is intended for listeners 21 years of age and older.

    Circling Back to Professional Imbiber Dan Dunn

    Circling Back to Professional Imbiber Dan Dunn

    Observing, writing and speaking about the spirits world is a very serious business, at least some of the time. On this episode, we talk with Dan Dunn, an author, comedy writer, podcaster, pundit and professional imbiber for the past two decades. He tells us what it’s like to have part of your life turned into a situation comedy, how circling back just causes more traffic jams, and how to order a perfect cocktail in the South (hint: on a first name basis).

    • 26 min
    Talking Legacy and Labels with Nelson Eddy

    Talking Legacy and Labels with Nelson Eddy

    Words, images, physical objects – these things help tell stories every day. And for a company well into its second century, these stories form the core of how best to shape its future, but it never hurts to take a look into its past. On this episode of Around the Barrel, we talk with Jack Daniel’s historian Nelson Eddy about a new series of products that reach back into the company’s archives, bringing forward a look and feel from a bygone era. We dissect the imagery found on the new legacy edition bottles as well as how today’s technology can be used on every bottle of Old No. 7 to bring Mr. Jack’s story to life.

    • 28 min
    Operation Ride Home with ASYMCA’s Admiral French

    Operation Ride Home with ASYMCA’s Admiral French

    At Jack Daniel’s, we have a deep appreciation for those who serve in our nation’s military and strive to provide support whenever we can. When we learned that many active duty junior-enlisted service members could not afford to travel home for the holidays, we wanted to do all that we could to help. In 2011, we launched Operation Ride Home in conjunction with the Armed Services YMCA to provide the funds so that many of these men and women could be with their loved ones during this special time of year. On this episode of Around the Barrel, we uncover why this program is so important, and hear from Admiral William French, President and CEO of the ASYMCA, about the impact it has on those who sacrifice so much.

    • 30 min
    Behind the scenes with Chief Brands Officer Mark McCallum

    Behind the scenes with Chief Brands Officer Mark McCallum

    The word “icon” probably gets thrown around a little too easily these days. It takes time, effort, skill and talent to move something into the active role of icon. It doesn’t happen accidentally or overnight. Mark McCallum knows a little something about working with a true icon. As part of the leadership team at Brown-Forman, Jack Daniel’s parent company, Mark has played a pivotal role in establishing the global footprint of Jack Daniel’s. On this episode of Around the Barrel, we talk with Mark about building that footprint, the new brands that have emerged under the Jack umbrella under his watch, and the challenges of getting some audiences to believe the lore of Lynchburg.

    • 25 min
    Women in Whiskey

    Women in Whiskey

    From its labor-intensive creation to its bold, fiery flavor, whiskey has a reputation for being masculine, a man’s drink. However, more women than ever are joining the world of whiskey – not just as consumers, but also as makers. On this episode of Around the Barrel, host Lucas Hendrickson sits down with Lexie Amacher and Jessica Hartline, two Jack Daniel’s employees with can-do attitudes and an endless thirst to learn — qualities that have taken them to new heights at the distillery.

    • 29 min
    Every day we make it, we’ll make it the best we can

    Every day we make it, we’ll make it the best we can

    “Every day we make it, we’ll make it the best we can.” Mr. Jack’s motto isn’t just about whiskey-making, it’s about doing everything the best way possible, including protecting the environment and being a good steward of our community. On this episode of Around the Barrel, Master Distiller Jeff Arnett and our host Lucas Hendrickson dive into the many sustainability efforts Jack Daniel’s has taken not only in the past few years, but the past century.

    • 33 min

Customer Reviews

rateddfordrury ,

Passion

The brand inspires a lot of people. As an avid fan, I had to listen to this. Would love to hear an episode on the topic of collecting.

degersj ,

Outstanding

Been to the distillery a few times, it’s great listening to the stories while I drive.

Squint006 ,

Great Insight

Really enjoyed the first season. From hip hop stars to Americana to Mr. Arnett, the podcast touched on a little bit of everything while providing great insight and depth. Can’t wait for Season 2 (and Season [Old #] 7).

Top Podcasts In Food

Listeners Also Subscribed To