
299 episodes

Art of the Kickstart Art of the Kickstart
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4.8 • 70 Ratings
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Roy Morejon of Art of the Kickstart and Enventys Partners interviews successful entrepreneurs and creators of popular crowdfunding campaigns on Kickstarter and Indiegogo to find out the keys to a successful project. The weekly show consists of a series of high-performing guests offering actionable advice paired with Morejon's insight from raising millions for crowdfunding clients with Enventys Partners.
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Avokadio: A Breathalyzer For Wellness
In this episode of Art of the Kickstart, we talk about health, wellness and AI with Yunus Konmaz, CEO and co-founder of Avokadio. We talk about developing technology and innovation for a better and more sustainable world. Listen and learn how Avokadio measures ketones in your breath and gives an instant indication about your fat burning metabolism.
Short on time? Here's what we talked about.
How trials with your target audience draw powerful results and insight.
What it's like to work with a professional crowdfunding marketing agency.
How Avokadio uses nano-technology sensors to measure and analyze your breath.
Links
https://www.indiegogo.com/projects/avokadio-a-breathalyzer-for-wellness#/
https://www.avokad.io/
https://www.instagram.com/avokadio/
https://www.linkedin.com/company/avokadio/
https://twitter.com/avokadio?lang=en
Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.
Sponsors
Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!
Transcript
View this episode's transcript
Roy Morejon:
Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earned more than $1 billion in sales over the past 20 years.
Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. The show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now, let’s get on with the show.
Welcome to another edition of Art of the Kickstart. Today, I am extremely excited, because we’re talking about health, wellness, and all things AI as well. Joining me today is Mr. Yunus Konmaz, CEO and co-founder of Avokadio. He’s got an amazing background, and he is also a super passionate entrepreneur that’s out there developing technology and innovation for a better and more sustainable world, so super excited to have Mr. Yunus on our show. Thank you for joining us, sir.
Yunus Konmaz:
Thank you. Thank you for the invitation.
Roy Morejon:
Absolutely. -
SCARS: The Game of Imperfections
In this episode of Art of the Kickstart, we spoke with Erin and Alex, co-founders of Scars: The Game of Imperfections. Listen to learn how they created a game that bridges the gap of small talk and give advice for any new entrepreneur that's looking to launch their new product.
Short on time? Here's what we talked about.
Sometimes the best ideas come from hard times.
Why Alex and Erin are choosing to launch SCARS with crowdfunding.
What it takes to become an entrepreneur and how to believe in your product when times are tough.
Links
https://www.kickstarter.com/projects/scarsgame/scars-the-game-of-imperfections
https://bonfiresocials.com/
Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.
Sponsors
Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!
Transcript
View this episode's transcript
Roy Morejon:
Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than 1 billion dollars in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level.
This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now let’s get on with the show.
Welcome to another edition of Art of the Kickstart. Today, I am super stoked because I am talking with the co-founders of Bonfire Socials and the creators of SCARS: The Game of Imperfections. With me is Erin and Alex, the co-founders. Thank you so much, Erin and Alex, for joining me today on Art of the Kickstart.
Erin:
Hey. It’s nice to join everyone. Hello.
Alex:
Yeah, thanks for having us.
Erin:
I’m Erin.
Alex:
Alex.
Roy Morejon:
Yeah, pleasure to have you guys. And I’m really excited about this game for one, because I’m a bit of an introvert, so communication can always be difficult. At least that’s what my wife says with me. But I think the art of communication is definitely lost. And again, with this pandemic, we’ve all spread out and I think we’re starting to deepen our connections again by at least having more interpersonal opportunities to speak wit... -
CozyThrow & CozyCo – calm, soothing & comfortable blankets
In this episode of Art of the Kickstart, we spoke with Liz Holland, CEO of Sensory Product Design. Listen to learn how Liz was able to fully fund her Kickstarter campaign in just 5 days with over 150 backers. Liz describes how she launched her first 2 products and explains how she had the confidence to crowdfund.
Short on time? Here's what we talked about.
How the need for more Sensory Product Designs sparked a game changing idea with CozyCo-zzz and CozyThrow-zzz.
How crowdfunding is the way we can get the floodgates to open and launch new products confidently.
How to believe in yourself and create your own product.
Links
https://www.kickstarter.com/projects/531393563/cozythrow-and-cozycocalm-soothing-and-comfortable-blankets?ref=ep.go2.fund/cozy
Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.
Sponsors
Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!
Transcript
View this episode's transcript
Roy Morejon:
Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, President and Founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. The show would not be possible without our main sponsor, ProductHype. The weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype Squad. Now let’s get on with the show. Welcome to another edition of Art of the Kickstart. Today I am extremely excited because I am speaking with the CEO of Sensory Product Design, is Liz Holland. Liz, thank you so much for joining us today on Art of the Kickstart.
Liz Holland:
Thank you. It’s a pleasure.
Roy Morejon:
So your campaign is currently active over on Kickstarter for everybody that’s listening to the show right now on their favorite listening devices. It fully funded in just five days. It’s got over 150 backers, lots of capital in the campaign. So if you would, for our audience, Liz, tell them about this product as if they’ve never heard about it before?
Liz Holland:
Alrighty. Well, the first two products I’m launching, because there’s more, are the CozyCo-zzz and the CozyThrow-zzz, and they have the ZZZ at the end. We’ve been issued trademarks on all of the products. -
Social Media Propels Cooler Keg to Crowdfunding Success
In this episode of Art of the Kickstart, we spoke with Anthony Bernas, co-founder and CEO of Cooler Keg. Listen to learn how an everyday moment and a hobby sparked an idea that raised more than $200K crowdfunding. Bernas describes how he built a homemade prototype and received validation from lake goers that gave him the confidence to crowdfund.
Short on time? Here's what we talked about.
Sometimes the best ideas come from combining hobbies and a simple question. Hear how a lakeside party sparked the idea for Cooler Keg
It’s not enough to have a great idea. Pre-campaign efforts can be a determining factor for success.
Don’t underestimate the value of a viral moment. Bernas’ friend filmed him prepping the Cooler Keg for an at-home party and the video went viral on TikTok. If there’s an authentic way to show your brand on social media, do it.
Links
https://www.indiegogo.com/projects/cooler-keg-the-bar-experience-you-take-with-you
https://www.thecoolerkeg.com/
Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.
Sponsors
Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!
Transcript
View this episode's transcript
Roy Morejon:
Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype Squad. Now let’s get on with the show.
Welcome to another edition of Art of the Kickstart. Today I am super excited because we’re talking about kegs. Yes, the Cooler Keg. I’m speaking with Mr. Anthony Bernas, CEO and co-founder of rhe Cooler Keg, their campaign over on in Demand, over on Indiegogo. It is a portable draft system that allows you to serve up anything on draft anywhere, right? So cocktails, beer, you name it, champagne, cider, seltzer, all of that. I’m really excited to talk about this campaign and all of the product innovation that’s come about this. So Anthony, thank you so much for joining us today on Art of the Kickstart.
Anthony Bernas:
Absolute pleasure to be here. -
Meet Kickbooster: Tools to Manage & Promote Crowdfunding Campaigns
In this week’s episode of Art of the Kickstart, we spoke with Daniel Whiting, Head of Revenue Generation at Kickbooster. Affiliate marketing is essential for launching new products. Crowdfunding is no different. Kickbooster offers crowdfunding creators an easy-to-use affiliate marketing platform and a pledge management solution. This lets creators focus on building community with their backers.
Listen to learn more about Kickbooster and its solutions for your next campaign.
Short on time? Here's what we talked about.
What is Kickbooster
Understanding Kickbooster’s Affiliate Marketing Platform
Tips for affiliate marketing
Kickbooster’s Pledge Manager
Links
Kickbooster Sign Up
Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.
Sponsors
Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!
Transcript
View this episode's transcript
Roy Morejon:
Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company.
From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype Squad. Now let’s get on with the show.
Welcome to another edition of Art of the Kickstart. Today I am super stoked because I’m speaking with one of our longest partners, Kickbooster today. We have asked Mr. Daniel Whiting, the head of revenue generation to join us on the show today. So, Daniel, thank you for joining us on Art of the Kickstart.
Daniel Whiting:
Thanks for having me, Roy.
Roy Morejon:
So Kickbooster has been around, I think 2015, I believe. So you guys have been OGs in the crowdfunding game and you’ve truly created one of the top software solutions for crowdfunding creators. So for all those folks that haven’t had a chance to use Kickbooster yet, maybe they haven’t launched their campaign yet or didn’t know how to be able to use the system, Daniel, give them a little bit of background on what Kickbooster is and why they should be using it for their crowdfunding campaign.
Daniel Whiting:
Absolutely. First and foremost, -
Student finds Kickstarter Success Creating What She WISHED Existed
In this episode of Art of the Kickstart, we spoke with Darya Forutanpour, Founder and CEO of Blanktech and her father Babak Forutanpour. Together they created Blanktech, a weighted blanket designed for full functionality while reading or lounging. They looked at the market, filled with known brands and created a product that combined the features they wish had existed in one product. Listen to learn their process from idea through prototyping to launch. This father-daughter has deep admiration and care for one another, and that translates into a thoughtful product
Short on time? Here's what we talked about.
After an idea, it’s time to do market research to make sure it doesn’t exist. Especially when the idea is a fairly simple one, make sure that you’re creating something new, or a new iteration on a concept.
Darya and Babak prototyped most of the product close to home, here’s how they went about it.
Babak’s launched products before, but says finding the right partner was a key to success. He found that partner was his teenage daughter.
Links
Blanktech's Kickstarter Campaign
The Blanktech Website
Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.
Sponsors
Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!
Transcript
View this episode's transcript
Roy Morejon:
Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of interventions, and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert, in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now, let’s get on with the show.
Roy Morejon:
Welcome to another edition of Art of the Kickstart. Today, we are starting super early in the morning because I am super excited to speak to Darya and Babak Forutanpour, founder and CEOs of the Blanktech. Darya is a junior in high school. Yes, she has started super young, which I am really excited about. They’re in San Diego, California. In her free time, she enjoys lots of things, but mostly solving problems in novel ways. She’s joined by her dad, Babak, who helped with the prototyping and manufacturing process.
Customer Reviews
Great Content w/ Tactical Advice
So glad I stumbled across the Art of the Kickstart Podcast! After listening to just one episode a few weeks back, I was hooked. I can tell a lot of thought and research is put into every episode, and I find myself looking forward to each episode drop. Keep the solid content coming - I’m a HUGE fan!
Great stories by entrepreneurs
Love the great Q&A's and stories from entrepreneurs! Thank you
Great Podcast for Crowdfunding
Love this podcast as an entrepenuer and backer of a bunch of projects on Kickstarter! Gives you the behind the scenes look at how campaigns are made and run!