askpolly tuesday

Erin Kelly
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  • MARKETING
  • UPDATED WEEKLY

Welcome to AskPolly Tuesday, a show for brand marketers and public relations professionals who want to learn how artificial intelligence (AI) can help them grow revenue and guide communication strategies. Each week, Erin and her guests will use ASI's patented AI, Polly™, to analyze marketing problems and how to solve them with data.

Episodes

  1. 12/06/2022

    7 - The 2022 Christmas Experience: How has consumer behaviour changed this year?

    askpolly tuesday, brought to you by Advanced Symbolics Inc, is a show for brand marketers and PR professionals who want to learn how A.I. can grow their revenue and inform their strategies.   This week we use look at holiday consumer behaviour trends for 2022 in the US and explore:  1. Whether brick-and-mortar stores are coming back  2. How inflation is effecting spending  3. How different audiences are engaging in charitable behaviours this holiday season   Polly is the first A.I. in the world to do probabilistic sampling on social media and provide statistically valid market research on your desktop in under 5 minutes. This means she can instantly measure market opinion according to demographics, psychographics, profession, community, you name it! Each Tuesday, we’ll look at a new marketing problem and how to solve it with data.   Do you have a question for Polly and want to join us on a podcast? Send us an email at tuesday@askpolly.ai  Want to learn more about what Polly can do? Check out our website: https://www.advancedsymbolics.com/meet-polly

    7 min

  2. 11/29/2022

    6 - Private vs. Public: Data Collection to Deliver Value

    askpolly tuesday, brought to you by Advanced Symbolics Inc, is a show for brand marketers and PR professionals who want to learn how A.I. can grow their revenue and inform their strategies.   This week we're doing something different and using Polly to analyze how Canadians feel about the public and private sectors' use of their personal information. Find out the different concerns amongst different audience groups and the implications of regulating this environment.   Do you have a question for Polly and want to join us on a podcast? Send us an email at tuesday@askpolly.ai  Want to learn more about what Polly can do? Check out our website: https://www.advancedsymbolics.com/meet-polly

    9 min

  3. 11/22/2022

    5 - Can Data Help You Influence Consumer Behaviour?

    askpolly tuesday, brought to you by Advanced Symbolics Inc, is a show for brand marketers and PR professionals who want to learn how A.I. can grow their revenue and inform their strategies. Polly is the first A.I. in the world to do probabilistic sampling on social media and provide statistically valid market research on your desktop in under 5 minutes. This means she can instantly measure market opinion according to demographics, psychographics, profession, community, you name it! Each Tuesday, we’ll look at a new marketing problem and how to solve it with data. This week we use the rise of self-checkout kiosks and how consumers use them as a case study to learn:   1. How different demographics are using customer service technology  2. Which tools retailers can use to influence consumer behaviour Do you have a question for Polly and want to join us on a podcast? Send us an email at tuesday@askpolly.ai Want to learn more about what Polly can do? Check out our website: https://www.advancedsymbolics.com/meet-polly Catch us on YouTube for a video version of this episode: https://youtu.be/03w6sJptyRw

    8 min

  4. 11/15/2022

    4 - Staying Relevant as an Aging Brand

    askpolly tuesday, brought to you by Advanced Symbolics Inc, is a show for brand marketers and PR professionals who want to learn how A.I. can grow their revenue and inform their strategies.   This week we use the Apple vs Google tech face-off as a case study to learn:  1. What to consider when a new product enters the market 2. Understand the product attributes that come into play when customers consider switching    Polly is the first A.I. in the world to do probabilistic sampling on social media and provide statistically valid market research on your desktop in under 5 minutes. This means she can instantly measure market opinion according to demographics, psychographics, profession, community, you name it! Each Tuesday, we’ll look at a new marketing problem and how to solve it with data.   Do you have a question for Polly and want to join us on a podcast? Send us an email at tuesday@askpolly.ai  Want to learn more about what Polly can do? Check out our website: https://www.advancedsymbolics.com/meet-polly

    8 min

  5. 11/08/2022

    3 - Advertising Your Competitive Advantage

    askpolly tuesday, brought to you by Advanced Symbolics Inc, is a show for brand marketers and PR professionals who want to learn how A.I. can grow their revenue and inform their strategies.   Polly is the first A.I. in the world to do probabilistic sampling on social media and provide statistically valid market research on your desktop in under 5 minutes. This means she can instantly measure market opinion according to demographics, psychographics, profession, community, you name it! Each Tuesday, we’ll look at a new marketing problem and how to solve it with data.   This week we use insurance brokers' advertising in Canada as a case study to learn:  1. How organizations can create competition for themselves by focusing advertising messaging on certain product/service attributes 2. The importance of keeping up with the level of traction your marketing messaging is getting in your audience   Do you have a question for Polly and want to join us on a podcast? Send us an email at tuesday@askpolly.ai  Want to learn more about what Polly can do? Check out our website: https://www.advancedsymbolics.com/meet-polly

    10 min

  6. 11/01/2022

    2 - Recognizing New Markets

    askpolly tuesday, brought to you by Advanced Symbolics Inc, is a show for brand marketers and PR professionals who want to learn how A.I. can grow their revenue and inform their strategies.   Polly is the first A.I. in the world to do probabilistic sampling on social media and provide statistically valid market research on your desktop in under 5 minutes. This means she can instantly measure market opinion according to demographics, psychographics, profession, community, you name it! Each Tuesday, we’ll look at a new marketing problem and how to solve it with data.   This week we use the home improvement trends in the US as a case study to learn:   1. How Polly™ finds shifts in markets using real-time conversations and customer data  2. Why expanding the target demographics is important, especially post-pandemic   Do you have a question for Polly and want to join us on a podcast? Send us an email at tuesday@askpolly.ai  Want to learn more about what Polly can do? Check out our website: https://www.advancedsymbolics.com/meet-polly

    9 min
  7. 1 - Using Audiences to Pivot Your Marketing Strategy

    10/17/2022

    1 - Using Audiences to Pivot Your Marketing Strategy

    askpolly tuesday, brought to you by Advanced Symbolics Inc, is a show for brand marketers and PR professionals who want to learn how A.I. can grow their revenue and inform their strategies. Polly™ is the first A.I. in the world to do probabilistic sampling on social media and provide statistically valid market research on your desktop in under 5 minutes. This means she can instantly measure market opinion according to demographics, psychographics, profession, community, you name it! Each Tuesday, we’ll look at a NEW marketing problem and how to solve it with data. This week we use the US makeup industry as a case study to learn: How to pivot when your market disappears or changes drastically. The importance of understanding the needs of different audience segments and marketing to them effectively. Do you have a question for Polly and want to join us on a podcast? Send us an email at tuesday@askpolly.ai Want to learn more about what Polly can do? Check out our website: https://www.advancedsymbolics.com/meet-polly

    8 min
  • 7 Episodes

About

Welcome to AskPolly Tuesday, a show for brand marketers and public relations professionals who want to learn how artificial intelligence (AI) can help them grow revenue and guide communication strategies. Each week, Erin and her guests will use ASI's patented AI, Polly™, to analyze marketing problems and how to solve them with data.

Information

  • Creator
    Erin Kelly
  • Years Active
    2K
  • Episodes
    7
  • Rating
    Clean
  • Copyright
    © Erin Kelly
  • Show Website
    askpolly tuesday