Authority Marketing Rusty Shelton
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- Business
The Authority Marketing podcast is all about how to build a personal brand with an emphasis on impact & business growth - not ego. Drawing on interviews with some of the world's most influential thought leaders, this marketing podcast will teach you how to build your personal brand, conquer social media marketing, grow your audience and make a bigger impact with Authority Marketing. Hosted by entrepreneur and bestselling co-author of Authority Marketing, Rusty Shelton, this podcast will help you build your roadmap for personal branding success.
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AM36: Jaci Russo, Co-founder and CEO of brandRUSSO
In this week’s episode, Rusty is joined by Jaci Russo, Co-founder and CEO of brandRUSSO to discuss her book, He Said, She Said: Branding, the writing process, and how she uses her new book for new clients. She also discusses Brand State University, an online learning platform she founded.
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AM35: Joe Ferreira, Chief Executive Officer and President of Nevada Donor Network
Rusty hosts Joe Ferreira in this week’s episode, where they discuss hiring and recruiting in times of business growth. Joe also touches on how to be uncomfortably inclusive for maximum business impact, along with how you can achieve personal growth in management by being uncomfortably inclusive.
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AM34: Patricia Lenkov, Founder of Agility Search
This week, Rusty has Patricia Lenkov, Founder of Agility Search, on the podcast to discuss the importance of having the right team at the top of your leadership team, the value of diversity, and human capital lessons learned during the Covid-19 pandemic. Patricia also gives tips on how companies should focus on health and safety for employees in 2022.
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AM33: Marty Parkes, Author
Today, Rusty is joined by Marty Parkes, Author of Disrupter: How Maryville University Remade Itself and Higher Education, where they discuss the importance of profiling one’s success story and how to maintain a balance between telling your story and also making the reader recognize that they still need to find their own path to success.
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AM32: Jennifer Mackin, CEO of The Oliver Group
In today’s episode, Rusty welcomes Jennifer Mackin, CEO of The Oliver Group on the show to discuss how you can become a better leader in 2022 and why talent growth and talent management is the name of the game in the new year. Jennifer also discusses how leaders are dealing with the ongoing pandemic issues and the real challenge of burnout when it comes to employees and leaders.
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AM31: Dr. Charles Theuer, CEO & President of TRACON Pharmaceutical
Today, Rusty Shelton welcomes the CEO and President of TRACON Pharmaceuticals Dr. Charles Theuer on the show to talk about his entrepreneurial journey in the healthcare industry and how he and his team are contributing to the evolution of medical trials. Dr. Theuer also gives tips on how to disrupt the industry you are in.