The RevOps Review

Cognism
  • 5,0 (3)
  • GESTION
  • CHAQUE SEMAINE

Interviewing leading revenue operators - reviewing the ever changing landscape of GTM operations to keep your revenue engine on track.

  1. -2 J

    AI & the New Frontier of GTM Ops with Hubspot’s Rich Archbold

    In this episode of RevOps Review, Jeff Ignacio sits down with Rich Archbold, SVP at HubSpot, for a deep dive into how one of the most iconic GTM platforms is using AI, not just to scale workflows, but to rethink them entirely. Rich shares how HubSpot is applying AI across the customer journey, from CRM hygiene to guided selling, to coaching reps via custom GPTs, and how frontline teams are quietly becoming GTM engineers themselves. They explore what happens when every employee uses AI, how this impacts org design (including middle management), and why building a “faster horse” just won’t cut it anymore. If you’re navigating AI in a RevOps or go-to-market leadership role, this one is a blueprint for what’s coming next.

    19 min

  2. 29 AOÛT

    Go-to-Market Engineering: Beyond RevOps with Patrick Spychalski, Co-Founder of The Kiln

    Patrick Spychalski, co-founder of The Kiln, joins to unpack the growing role of go-to-market engineering. From his early work creating content for Clay to founding one of the first GTM engineering agencies, Patrick explains how GTM engineering differs from RevOps, the core tools and workflows driving efficiency today, and why companies should focus on doing more with fewer - but smarter - systems.

    21 min

  3. 22 AOÛT

    Scaling Smarter: Cold Email, GTM Engineering & Operational Rigour with Noah Adelstein of Rippling

    In this episode, Jeff sits down with Noah Adelstein, who leads international growth at Rippling and hosts The GTM Engineer podcast. They unpack how Noah helped scale Rippling’s Australia team from 10 to 80+, the evolving state of cold email, and how GTM engineers are reshaping the way we think about growth. Noah shares why marketers must obsess over follow-up as much as lead gen, how AI fits into outbound strategy (without going off the rails), and why constantly rethinking org structure may be the most underrated superpower in modern GTM.

    24 min

  4. 15 AOÛT

    Data Infrastructure Is the New GTM Strategy, with Brian Aggerbeck, VP of Professional Services at Cognism

    Enterprises are rethinking go-to-market from the ground up. And the foundation is clean, unified, orchestrated data. In this episode, Brian Aggerbeck shares how leading companies are using Data-as-a-Service (DaaS) to build centralised architectures that fuel GTM at scale, without adding more tools or noise. From composable systems to AI-readiness, this is a masterclass in what’s next for RevOps, data leaders, and modern growth teams.

    34 min

  5. 8 AOÛT

    The RevOps Nerve Center: Data, Cadence, and the AI-Ready Stack with John Queally

    Jeff Ignacio sits down with John Queally, Senior Director of RevOps at Clari, to explore how modern RevOps can go from support function to strategic command center. John shares how his team leverages product telemetry, AI-powered account health scores, and a unified cadence to drive real outcomes across the GTM funnel. They also dig into why RevOps must own data quality in the AI era, and why sometimes the best ops leaders step outside of ops to level up. If you’re serious about scaling smarter, this one’s for you.

    27 min

  6. 25 JUIL.

    RevOps mistakes that kill pipeline with Brett Hovanec, Founder of On The Fly Ops

    In this episode, Brett Hovanec, founder of On the Fly Ops, breaks down the most overlooked (and dangerous) flaws in go-to-market operations - from fuzzy MQL definitions to broken lead handoffs and churn-blind CS processes.

    30 min

  7. 18 JUIL.

    Why scaling fast means rebuilding constantly with Alexander Lucey, Head of Finance and Operations at Unify

    Alexander Lucey, Head of Finance and Ops at Unify GTM, joins to unpack how RevOps complexity evolves as a business scales - especially post-product market fit. He shares how Unify is building a "system of action" (not just a system of record), what it really takes to operationalise outbound with intent data, and why RevOps is a game of constant recalibration. From founder-led selling to functional sales orgs, this one’s packed with tactical insight for ops leaders navigating high-growth chaos.

    20 min

  8. 11 JUIL.

    Should Ops Say Yes More Often? With Tom VanLangen, VP of Revenue Operations at Quickbase

    In this episode, Tom VanLangen, VP of RevOps at Quickbase, challenges the traditional idea of ops as gatekeepers. He shares why now is the time for ops leaders to embrace risk, carve out space for innovation, and say yes to calculated bets - especially when it comes to AI and evolving GTM playbooks.

    28 min
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5
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À propos

Interviewing leading revenue operators - reviewing the ever changing landscape of GTM operations to keep your revenue engine on track.

Informations

  • Création
    Cognism
  • Années d’activité
    2023 - 2025
  • Épisodes
    105
  • Classification
    Tous publics
  • Copyright
    © Copyright 2025 Cognism
  • Site web de l’émission
    The RevOps Review

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