Barbell Business

Big Little Gyms
Barbell Business

🔥 #1 Business Show For Gym Owners, extracting the secrets, tactics, and strategies of the world’s most successful gym owners. 🚀 Shift from self-employed to true business owner with actionable insights to scale your gym, create impact, and build a thriving community. 🎧 New episodes weekly — join the movement!

  1. 2月10日 · 视频

    The NEW Way To Get Your Gym Ranked #1 On Google In 2025

    Want To Grow Your Gym? Go Here: https://biglittlegyms.com/ I just did a deep dive into how to get your Gym to the TOP of Google in 2025. 🚀 If your gym isn’t ranking #1 or at least near the top of Google, you’re missing out on a steady stream of high-quality leads. Most gym owners are still relying on outdated SEO tactics that just don’t work anymore. Or they’re relying too much on paid traffic. Google has changed, and if you’re not adapting, you’re getting left behind.  So I put together a step-by-step breakdown of what’s working NOW, including: ✅ The 5 key factors Google actually uses to rank gyms ✅ The biggest mistake that’s hurting your rankings (and how to fix it) ✅ Why your Google Business Profile matters more than ever ✅ How to turn website visitors into actual paying members ✅ The exact process I use to help gyms dominate local search You’d be wise, if you own a gym, to check it out and take action. Enjoy the full 49 minute video and leave a like and thumb up in the comments section! FREE Resources for Gym Owners: Free No-Sweat Intro Sales Guide: https://biglittlegyms.com/how-to-sell... Free Google Local Search Checklist: https://biglittlegyms.com/how-to-opti... Complete Facebook Ads For More Gym Members Tutorial: https://biglittlegyms.com/complete-fa... Complete Instagram Ads For More Gym Members Tutorial: https://biglittlegyms.com/complete-in... Instagram:   / biglittlegyms   Facebook:   / biglittlegyms   About us: If you're new to my channel, my name is Will Hurst. I'm the founder and owner of Big Little Gyms (https://biglittlegyms.com), a platform that helps gym owners scale their businesses with proven strategies and systems. Whether you're just starting or want to take your gym to the next level, we're here to provide the tools, coaching, and expertise you need to succeed. Over the past few years, we've helped 1000+ gym owners break free from the day-to-day grind and build businesses that run smoothly and profitably, with several hitting 6-figure profits and even 7-figure revenues. Here's how I got here... I started in the fitness industry with my own gym and successfully scaled it to $1M/year using the same systems and processes we now teach at Big Little Gyms. Big Little Gyms was recognized on the prestigious Inc. 5000 list for our fast growth, which is proof that our methods work - not just for us, but for the hundreds of gym owners we've helped along the way. Today, we've built a community of over 700+ gym owners, all benefiting from our proven framework to build and scale profitable gyms, without being tied to the business 24/7.  Timestamps: 0:00 - Why Your Gym Isn’t Ranking on Google 0:23 - The 4 Biggest Lead Generation Problems for Gyms 6:23 - How Google Ranks Local Businesses in 2025 9:03 - The Importance of Reviews & Reputation for SEO 12:40 - Google Business Profile: The #1 Ranking Factor 17:20 - Avoiding SEO Hacks & Black Hat Tricks 22:49 - Step-by-Step Guide to Ranking Your Gym #1 26:00 - Optimizing Your Website for Lead Generation 34:50 - Building Local Authority with Backlinks & PR 42:03 - Staying Consistent: Long-Term SEO Success 48:03 - How Big Little Gyms Can Help Your Gym Grow

    49 分钟
  2. From Battlefield to the Barbell: How Mycal Anders Doubled His Gym’s Revenue & Built a Community of High-Performers

    1月30日

    From Battlefield to the Barbell: How Mycal Anders Doubled His Gym’s Revenue & Built a Community of High-Performers

    In this episode of The Barbell Business Podcast, we sit down with Mycal Anders, a Marine Corps veteran, elite strength coach, keynote speaker, and the founder of Next Level Performance Consulting. Mycal has taken the leadership skills he developed in the military and applied them to the world of fitness, growing his gym, scaling his revenue, and creating a thriving community of high-performing individuals. 🔥 What you'll learn in this episode: ✅ How Mycal doubled his gym’s revenue while maintaining a strong community ✅ The leadership principles that helped him scale his business ✅ How mindset and strategy play a crucial role in gym growth ✅ The difference between performance consulting and traditional fitness coaching ✅ How Mycal transitioned from the battlefield to the barbell and built a lasting impact If you're a gym owner, entrepreneur, or leader looking for actionable strategies on scaling your business, improving leadership, and fostering a high-performing team, this episode is for you! Want To Grow Your Gym? Go Here: https://biglittlegyms.com/ FREE Resources for Gym Owners: Free No-Sweat Intro Sales Guide: https://biglittlegyms.com/how-to-sell-gym-memberships/ Free Google Local Search Checklist: https://biglittlegyms.com/how-to-optimize-your-gyms-google-local-search-and-attract-more-customers/ Complete Facebook Ads For More Gym Members Tutorial: https://biglittlegyms.com/complete-facebook-ads-for-more-gym-members-tutorial-2022/ Complete Instagram Ads For More Gym Members Tutorial: https://biglittlegyms.com/complete-instagram-ads-for-more-gym-members-tutorial/ Instagram: https://www.instagram.com/biglittlegyms Facebook: https://www.facebook.com/biglittlegyms  Youtube: https://youtu.be/D8Uy1QyMaRo

    52 分钟
  3. How This Gym Owner Scaled From 59 to 230 Members A Month

    1月22日

    How This Gym Owner Scaled From 59 to 230 Members A Month

    In this episode of The Barbell Business Podcast, we sit down with Mike Wilson, owner of CrossFit OYL in Rhome, Texas. Mike shares his incredible journey of leaving a high-paying engineering career to pursue his passion for fitness. Along the way, he grew his gym from 59 to 230 members, quadrupled revenue, navigated the challenges of buying out a business partner, and moved into a 10,000-square-foot facility. What you’ll learn in this episode: The risks and rewards of transitioning from corporate life to gym ownership Proven strategies for scaling a fitness business Insights into navigating tough decisions like partner buyouts The mindset needed to achieve personal and professional growth If you’re a gym owner, entrepreneur, or someone seeking inspiration to take bold steps toward your dreams, this episode is packed with actionable insights. Tune in now! Want To Grow Your Gym? Go Here: https://biglittlegyms.com/ FREE Resources for Gym Owners: Free No-Sweat Intro Sales Guide: https://biglittlegyms.com/how-to-sell-gym-memberships/ Free Google Local Search Checklist: https://biglittlegyms.com/how-to-optimize-your-gyms-google-local-search-and-attract-more-customers/ Complete Facebook Ads For More Gym Members Tutorial: https://biglittlegyms.com/complete-facebook-ads-for-more-gym-members-tutorial-2022/ Complete Instagram Ads For More Gym Members Tutorial: https://biglittlegyms.com/complete-instagram-ads-for-more-gym-members-tutorial/ Follow us on social media👇 Youtube: https://www.youtube.com/@biglittlegyms Instagram: https://www.instagram.com/biglittlegyms Facebook: https://www.facebook.com/biglittlegyms

    1 小时 29 分钟
  4. His Coaches Stole His Members… Now His Gym Does $1M Year

    1月15日

    His Coaches Stole His Members… Now His Gym Does $1M Year

    In this episode of Barbell Business, we sit down with Drew Girton, gym owner of Pendulum Fitness. Drew is a industry veteran, coach, and business owner, join us as we explore his incredible journey and the strategies behind his success. With over 20 year experience, Drew has helped countless individuals achieve their fitness goals while building a thriving business. Join us as we dive into: Drew’s origin story and how he got started in the fitness industry. The keys to growing and scaling his successful gym business. Insights into coaching methodologies, fitness trends, and what makes a great coach. The mindset shifts required to overcome challenges and achieve peak performance. How partnering with Big Little Gyms helped Drew take his business to the next level. Whether you’re a gym owner, coach, or fitness enthusiast, this episode is packed with actionable insights and inspiration. Tune in and get ready to level up your fitness business! Want To Grow Your Gym? Go Here: https://biglittlegyms.com/ FREE Resources for Gym Owners: - Free No-Sweat Intro Sales Guide: https://biglittlegyms.com/how-to-sell-gym-memberships/ - Free Google Local Search Checklist: https://biglittlegyms.com/how-to-optimize-your-gyms-google-local-search-and-attract-more-customers/ - Complete Facebook Ads For More Gym Members Tutorial: https://biglittlegyms.com/complete-facebook-ads-for-more-gym-members-tutorial-2022/ - Complete Instagram Ads For More Gym Members Tutorial: https://biglittlegyms.com/complete-instagram-ads-for-more-gym-members-tutorial/ Youtube: https://www.youtube.com/@biglittlegyms Instagram: https://www.instagram.com/biglittlegyms Facebook: https://www.facebook.com/biglittlegyms

    1 小时 39 分钟
  5. 2017/08/30

    Cultivating Fearlessness with Peter Scott - 175

    Some fear is great because it keeps us alive. Are you afraid of making a left turn out into traffic when there’s not an opening? Good. Don’t die. Other fears, while they feel exactly the same in our bodies, are less useful. Are you afraid of sales conversations with prospects? Or of public speaking? Or of raising your membership prices? Yeah? We need to talk about that. This week, we met up with Peter Scott of Fearless Life Experience to talk about the fears that stand in our way and how to conquer them. A former investment banker, Peter shares his personal story about how fear got him into a career that he found to be empty and unhealthy. Once he recognized that fear was his primary motivation and saw the ruinous path he was on, he changed course and transformed his life. Now he coaches other entrepreneurs on fearless living, which leads not only to a life that’s more fulfilling but a business that’s more profitable. By confronting fears head-on, Peter takes us through the small and big things we can do to transform our fears (which may manifest as stress, anxiety, or worry) into confidence. Listen in to discover what might be waiting for you on the other side of your fear breakthrough. On This Week’s Episode of Barbell Business, We Interview Peter Scott to Discuss: The difference between rational and irrational fear How competence leads to confidence The personal and business benefits of a fearless life How to confront fear and transform it into confidence

    47 分钟
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🔥 #1 Business Show For Gym Owners, extracting the secrets, tactics, and strategies of the world’s most successful gym owners. 🚀 Shift from self-employed to true business owner with actionable insights to scale your gym, create impact, and build a thriving community. 🎧 New episodes weekly — join the movement!

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