109 episodes

How is the internet changing our lives? The Behind the Numbers daily news podcast from Insider Intelligence helps listeners make sense of the ever-changing worlds of digital media, commerce, advertising and technology. We keep you up to date, provide thought provoking analysis and have a little fun along the way.

Behind the Numbers: an eMarketer Podcast eMarketer

    • Technology
    • 4.6 • 88 Ratings

How is the internet changing our lives? The Behind the Numbers daily news podcast from Insider Intelligence helps listeners make sense of the ever-changing worlds of digital media, commerce, advertising and technology. We keep you up to date, provide thought provoking analysis and have a little fun along the way.

    The Daily: How Many People Own Crypto, Meta’s Ad Revenues, and Can DoorDash Keep Growing? | May 16, 2022

    The Daily: How Many People Own Crypto, Meta’s Ad Revenues, and Can DoorDash Keep Growing? | May 16, 2022

    On today's episode, we discuss how many people are cryptocurrency owners, which direct-to-consumer companies are leading the category, and what Meta's overall ad revenues total up to. "In Other News," we talk about the number of people who aren't using the internet and whether consumer enthusiasm for DoorDash will remain high. Tune in to the discussion with our analysts Whitney Birdsall and Nazmul Islam.

     

    For sponsorship opportunities contact us:   

    advertising@insiderintelligence.com.  

    For more information visit:  

    https://www.insiderintelligence.com/contact/advertise/

    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

     

    © 2022 Insider Intelligence     

    • 22 min
    The Weekly Listen: Elon’s Twitter Plans, Augmenting Our Reality, and Connected Fitness’s Future | May 13, 2022

    The Weekly Listen: Elon’s Twitter Plans, Augmenting Our Reality, and Connected Fitness’s Future | May 13, 2022

    On today's episode, we discuss Elon's pitch deck plans for Twitter, lululemon athletica betting on the future of connected fitness, how to best augment our reality, how fast online checkout should be, what kind of power video podcasts hold, an unpopular opinion about 15-minute grocery delivery, and where Nobel prizes come from. Tune in to the discussion with our analysts Evelyn Mitchell, Blake Droesch, and Paul Verna.

     

    For sponsorship opportunities contact us:   

    advertising@insiderintelligence.com.  

    For more information visit:  

    https://www.insiderintelligence.com/contact/advertise/

    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

     

    © 2022 Insider Intelligence     

    • 44 min
    The Daily: Setting Elon Aside—How’s Twitter Doing, Reshaping Social Media, and Snapchat’s Selfie Drone | May 12, 2022

    The Daily: Setting Elon Aside—How’s Twitter Doing, Reshaping Social Media, and Snapchat’s Selfie Drone | May 12, 2022

    On today's episode, we set aside the Elon Musk buyout and discuss how Twitter did in Q1: what to make of the overcounting news, how engagement looks, and the most important revenue figure. "In Other News," we talk about whether we'll start to see startups reshaping social media and the biggest takeaway from Snapchat's new flying camera. Tune in to the discussion with our analyst Jasmine Enberg.

     

    For sponsorship opportunities contact us:   

    advertising@insiderintelligence.com.  

    For more information visit:  

    https://www.insiderintelligence.com/contact/advertise/

    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

     

    © 2022 Insider Intelligence   

    • 18 min
    The Daily: What’s Behind Amazon’s Deceleration, Walmart+’s Tactics, and How Target Competes | May 11, 2022

    The Daily: What’s Behind Amazon’s Deceleration, Walmart+’s Tactics, and How Target Competes | May 11, 2022

    On today's episode, we discuss why Amazon is slowing down, its Buy with Prime initiative, and how Amazon's advertising business is getting on. "In Other News," we talk about whether Walmart+ is actually competing with Amazon Prime and what Target's strategy has been to compete with Amazon. Tune in to the discussion with our analyst Andrew Lipsman.

     

    For sponsorship opportunities contact us:   

    advertising@insiderintelligence.com.  

    For more information visit:  

    https://www.insiderintelligence.com/contact/advertise/

    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

     

    © 2022 Insider Intelligence 

    • 22 min
    The Daily: Spotify’s Subscriber Engine, Brands and Gaming, and Pinterest’s Mixed Signals | May 10, 2022

    The Daily: Spotify’s Subscriber Engine, Brands and Gaming, and Pinterest’s Mixed Signals | May 10, 2022

    On today's episode, we discuss how Spotify performed in Q1, what's driving its subscriber engine, and whether its expected hi-fi streaming tier can help move the needle. "In Other News," we talk about whether gaming is critical to brand objectives and what to make of Pinterest's mixed signals. Tune in to the discussion with our analyst Daniel Konstantinovic.

     

    For sponsorship opportunities contact us:   

    advertising@insiderintelligence.com.  

    For more information visit:  

    https://www.insiderintelligence.com/contact/advertise/

    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

     

    © 2022 Insider Intelligence     

    • 20 min
    The Daily: Why Elon Bought Twitter, Changes We Expect to See, and What’s Next for Advertisers? | May 9, 2022

    The Daily: Why Elon Bought Twitter, Changes We Expect to See, and What’s Next for Advertisers? | May 9, 2022

    On today's episode, we discuss the real reasons why Elon Musk bought Twitter, the good, the interesting, and the confusing changes we expect to see from the platform, what advertisers should be considering at this point, and what Twitter might look like by next year. Tune in to the discussion with our analyst Jasmine Enberg and Briefings director Jeremy Goldman.

     

    For sponsorship opportunities contact us:   

    advertising@insiderintelligence.com.  

    For more information visit:  

    https://www.insiderintelligence.com/contact/advertise/

    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

     

    © 2022 Insider Intelligence     

    • 25 min

Customer Reviews

4.6 out of 5
88 Ratings

88 Ratings

Broke Box ,

Juicy Bits of Data Without the Eyestrain

The team at eMarketer does a great job of dissecting recent industry relevant news to help you keep on top of the latest trends. They have great guests and always find a way to make conversations about data fun and interesting.

TBone64 ,

Favorite podcast!!

Always insightful, fun panels, excellent host. The data always lands, and the perspective everyone brings to that data makes it really applicable to my business.

Arlie K ,

Actionable + Engaging

Every episode of Behind the Numbers is value-packed! Great content, delivered in an easy to consume format... no matter the topic, I gain something from every episode. It's seriously not one to miss!

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