In The Dirt with ASOTU

ASOTU Podcasts
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In The Dirt with ASOTU

In this dynamic and impromptu podcast, the ASOTU street team brings you real-world, real-time interviews and intel while on location with Dealers and Industry Leaders across the U.S. Meet the Automotive movers and shakers you’ve seen on the screen and some you’ve never heard of before as we have candid conversations around some of the biggest challenges in automotive. When team ASOTU is on the ground, you’re right there with us. In the Dirt with ASOTU is produced by Automotive State of the Union (ASOTU). Learn more at https://www.asotu.com

  1. 22 OCT

    Behind the Scenes of this Student Run Auto Show with Noah Koss, Colin Kubik, and Zak McLeod

    Send us a textThe Northwood University International Auto Show is the LARGEST student run outdoor auto show in North America.Student volunteers are elected to positions of responsibility to make this show exceptional.These three Northwood students share first hand how they step up to the plate, take on responsibility, and create a successful show together.Special thanks to Colin Kubik, Noah Koss, and Zak McLeod for sharing their passion with us!Check out other content in the ASOTU-verse here:...

    19 min

  2. 22 OCT

    Stay a Student of the Craft with Julia Lietz, Bella Smylie & Sydney Rizo

    Send us a textAlways keep the perspective of a student--there's always something to learn.These Northwood University Students share their passion for the Northwood University International Auto Show as well as future aspirations for their careers.Julia, Bella, and Sydney share how coming together to create this auto show has brought out the best in everyone as they work towards this common goal together. This project has taught them how to stay "a student of the craft" for all future ven...

    18 min

  3. 15 OCT

    Teaching Capitalism & Responsibility with President Kent MacDonald

    Send us a textNorthwood University hosts an annual outdoor auto show completely managed by students.Northwood University doesn't create just your average student.Dr. Kent MacDonald, President of Northwood University, shares their core beliefs which make the educational environment so different from most schools.President MacDonald also covers how personal responsibility and freedom create true opportunities for future prosperity.Their annual auto show puts this core belief to forefront--let s...

    19 min

  4. 15 OCT

    Training High School Kids to Service Cars with Marty Schwartz

    Send us a textMartin Schwartz, President of Vehicles for Change, shares how students can learn automotive service technical skills to earn a higher income, faster.He shares how automotive service technicians can earn significantly more in their first year compared to the average college graduate.Vehicles for Change was established in 1999 to gift vehicles to those in need of reliable transportation.In the time since, Vehicles for Change helps those in prison learn an equitable trade skill as ...

    18 min

  5. 14 OCT

    Building the World’s Largest Honda Store… Literally with Lew Neuman

    Send us a textArchitect Lew Neuman and longtime friend of Late Bob Rohrman shares how this build process has been years in the making as well as his relationship with Bob.Lew shares the details of what has made working Rohrman Automotive Group so special.Late Bob Rohrman loved specific details that made his buildings pop and provide true function to his staff.Check out other content in the ASOTU-verse here:Get the Daily Push Back email at https://www.asotu.com/JOIN the conversation on LinkedI...

    13 min

  6. 11 OCT

    27 Years to Build this New Honda Store with Matt Ashford

    Send us a textGM Matt Ashford shares his humble beginnings in 1996 at this Honda store and how personal growth and market development led him to lead this store today.After starting at Schaumburg Honda in 1996, Matt spent time in sales, finance, and grew all the way to General Manager.He shares the importance of a new hire's first impressions during their first days as well as leading the charge towards becoming the top selling Honda store in the country.Join us and the Rohrman Automotive Gro...

    8 min

  7. 11 OCT

    Creating a Dealer In-House Agency with Laura & Stephen

    Send us a textBusiness partners Stephen Allsteadt and Laura Fleischer share how a two-person small marketing team working in tandem with Rohrman Automotive grew to a full service marketing agency with over 17 team members.Stephen and Laura share how technology has changed marketing over the past few decades as well as their commitment to expand and bring a digital team in house.Join us and the Rohrman Automotive Group team as we celebrate the grand opening for Schaumburg Honda--the LARGEST Ho...

    7 min

  8. 10 OCT

    45MM views on YouTube with HondaPro Jason

    Send us a textWell-known Honda Brand Advocate HondaPro Jason shares his path from Salesman in 1996 to finding his own media platform, creating content, and even training Honda staff around the world in 15 countries.Jason Richmond started with Rohrman Automotive Group at Schaumburg Honda as a salesman in 1996 and shares the path for how Rohrman helped him become what he is today.Join us and the Rohrman Automotive Group team as we celebrate the grand opening for Schaumburg Honda--the LARGEST Ho...

    10 min
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In this dynamic and impromptu podcast, the ASOTU street team brings you real-world, real-time interviews and intel while on location with Dealers and Industry Leaders across the U.S. Meet the Automotive movers and shakers you’ve seen on the screen and some you’ve never heard of before as we have candid conversations around some of the biggest challenges in automotive. When team ASOTU is on the ground, you’re right there with us. In the Dirt with ASOTU is produced by Automotive State of the Union (ASOTU). Learn more at https://www.asotu.com

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