BeyondSaaS

Tethos
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BeyondSaaS

BeyondSaaS helps mid-stage B2B tech leaders break through growth plateaus and scale toward next-level funding or an exit. Featuring insights from SaaS, AI, cybersecurity, and B2B data leaders, we explore the real-world strategies that drive revenue, optimize marketing, and accelerate success.

  1. 1D AGO

    The Unconventional Road to Tech Success | Rishabh Sood on BeyondSaaS Ep 016

    In this episode, JasonNiedle interviews Rishabh Sood, founder of GoML, discussing the adoption of Generative AI in business. They explore the role of GoML in enabling AI solutions, the challenges of startup growth, the importance of tech education, and effective sales and marketing strategies. Rishabh shares insights on building partnerships, overcoming obstacles, and the future trends in AI, emphasizing the need for a focus on business value rather than just technology.   Chapters  00:00 Introduction to GoML and AI Adoption 04:06 What is the role of the CEO 04:41 Stage of the company 10:26 Strategies for Effective Marketing and Sales 19:41 Trends in the Year Ahead   Takeaways  GoML focuses on enabling GenAI adoptionfor businesses.Understanding technology is a major hurdlefor growth.Startups should maintain agility whileestablishing processes.Building partnerships with hyperscalers iscrucial for growth.Sales strategies should target specificmarket segments.Delivering well leads to referrals and newbusiness opportunities.Tech education is essential forexecutive-level understanding.Focusing on business value is key tosuccessful AI implementation.The trend is shifting from buying tobuilding technology solutions.Identifying clear ROI is critical fortechnology adoption.  Sound Bites "We focused ourselves only in six areas." "Deliver well." "Technology is always an enabler."   Keywords GenAI, AI adoption,GoML, tech growth, startup challenges, machine learning, business value,partnerships, sales strategies, technology education

    23 min

  2. 6D AGO

    Walking a Path to Digital Transformation | Mark Rickmeier on BeyondSaaS Ep 015

    In this conversation, Mark Rickmeier, CEO of TXI, discusses the importance of digital transformation, strategic thinking, and creating a learning culture within tech companies. He emphasizes the need for leaders to reflect on their busy schedules, the role of a CEO in a growing company, and the significance of targeting niche markets for growth. Mark also shares innovative networking strategies and the impact of AIon sales and marketing, providing valuable advice for early-stage CEOs navigating the ever-changing tech landscape.   Chapters   00:00 Introduction to Digital Transformation andLeadership 01:37 The Importance of Reflection and Strategic Thinking 07:13 TXI: Building the Right Solutions 08:21 The Role of a CEO in a Growing Company 09:20 Changes needed to become a more mature company 10:47 Creating a Learning Culture in Tech 12:01 Navigating Change and Industry Trends 15:47 Marketing Strategies for Niche Growth 16:10 Reaching Niche Audiences 20:03 The Value of Human Connection in Business 20:55 Lead gen strategies 22:46 What should we know about AI 25:29 Advice for Early Stage CEOs 26:35 Future Trends in Technology and Learning   Takeaways   Busy is the new stupid; prioritize time for reflection.Creating a learning culture is essential for tech companies.Targeting niche markets can lead to significant growth.Networking in person builds trust and relationships.AI can enhance sales and marketing strategies.Leaders should delegate tasks to focus on their strengths.Embrace change and stay adaptable in business.Innovative ideas can come from understanding client pain points.A strong CEO should empower their team to lead.Regularly stepping back to think strategically is crucial.  Sound Bites   "Busy is the new stupid." "Get rich in the niche." "What if I can bring you 50?"   Keywords   digital transformation, leadership, innovation, learningculture, AI, tech growth, niche markets, networking, CEO advice, strategic thinking

    30 min

  3. APR 8

    AI's growth dilemma: risk or opportunity? | Yagub Rahimov of Polygraf on BeyondSaaS Ep 014

    In this conversation, Jason Niedle speaks with Yagub Rahimov, founder of Polygraf AI, about leveraging AI for growth and data privacy. They discuss Yagub's recent success at SXSW, the importance of understanding customer needs, and innovative approaches to AI that prioritize data security. Yagub shares insights from his entrepreneurial journey, emphasizing the significance of partnerships and collaboration in achieving success.Chapters00:00 Introduction to Polygraph AI and Yagub Rahimov01:27 Winning at South by Southwest: The Pitch Experience03:52 The Role of AI in Data Privacy and Security06:05 Navigating Hyper-Growth: Insights for Leaders07:50 Defining Ideal Partnerships and Customer Profiles09:32 Innovative Approaches to AI and Data Protection13:10 Advise for other CEO's14:22 Personal Journey: From Azerbaijan to Entrepreneurship16:36 Building a Unique Product: The Polygraph Story18:23 Understanding AI's Impact on Business Security20:19 Things about AI that people are missing21:35 Advice for Early-Stage CEOs and Future Trends23:33 Upcoming Trends24:38 Conclusion and Contact InfoTakeaways•Yagub's entrepreneurial journey was inspired by a book that emphasizes the importance of understanding economics.•Winning the best pitch at SXSW was unexpected and attributed to a straightforward presentation style.•Polygraf AI focuses on eliminating data risks and fraud issues using advanced AI technology.•The company has grown rapidly, working with numerous enterprises and achieving significant user engagement.•Yagub emphasizes the importance of accepting uncertainty in the growth phase of a startup.•Polygraf operates as a B2P company, focusing on partnerships rather than traditional B2B or B2C models.•Understanding customer needs through interviews is crucial for product development and market fit.•Yagub's personal experiences shaped his entrepreneurial mindset and approach to business.•The future of data security may involve eliminating sensitive data rather than relying solely on encryption.•Collaboration and alignment with partners are key to Polygraf's growth strategy.Sound Bites"I work for my team.""We are a B2P company.""It's a collaborative effort."KeywordsAI, data privacy, growth strategies, SXSW, entrepreneurship, Polygraf, cybersecurity, partnerships, customer insights, future of AI

    26 min

  4. APR 3

    The Intersection of Technology and Human Connection | Tomer Azenkot on BeyondSaaS Ep 013

    In this episode ofBeyond SaaS, Jason Niedle interviews Tomer Azenkot, CEO of Vee24, discussing the importance of human-centric customer experiences in e-commerce, the role of technology in enhancing these experiences, and the challenges of implementing new technologies. Tomer shares insights on leadership, company growth strategies, and the impact of AI on business. He emphasizes the need for adaptability inleadership roles and offers advice for early-stage CEOs on understanding their business fundamentals and building cohesive teams.   Chapters   00:00 Introduction to V24 and AI in Web Development 01:53 Enhancing Customer Experience with Video Technology 05:37 The Role of a CEO in a Growing Company 06:54 Adapting to Market Changes and Budgeting Strategies 08:30 Growth Goals and Targeting Opportunities 09:43 Challenges in Customer Engagement and Education 11:58 How to fill that top of funnel 14:28 The Impact of AI on Business and CustomerInteraction 16:42 Outsourcing vs. In-House: Building a Lean Team 18:26 Referral Marketing and Customer AcquisitionStrategies 22:38 Advice for Early Stage CEOs and BusinessFundamentals 24:12 Growth trends or opportunities 25:38 Business Fundamentals   Takeaways   ·       Vee24 focuses on enhancing customerexperiences through human interaction. ·       Technology should complement humancommunication, not replace it. ·       Leadership requires adaptability to thecompany's growth stage. ·       Understanding financial details is crucialfor effective leadership. ·       Video interactions can significantly boostconversion rates. ·       Customer education is essential fortechnology adoption. ·       AI's impact on business will grow overtime, but it's not immediate. ·       Building a cohesive team is vital forcompany culture. ·       Outsourcing can provide flexibility forsmall companies. ·       Sticking to core competencies is key tolong-term success.   Sound Bites   "AI is overestimated in the short term." "Don't take anything for granted." "Stick to what you're good at."   Keywords   Vee24, customerexperience, technology, leadership, AI, marketing, team building, growthstrategies, e-commerce, human connection

    27 min

  5. APR 1

    AI and Human Connection: A New Era | Andy Jedynak on BeyondSaaS Ep 012

    In this conversation, Jason Niedle speaks with Andy Jedynak, President and CEO of ClientPoint, about the transformative role of AI in enhancing human connections and driving business growth. They discuss the importance of giving in business, the unique approach of ClientPoint in simplifying B2B interactions, and the significance of brand presentation in attracting modern consumers. Andy shares insights on navigating growth in tech companies, the effectiveness of freemium strategies, and the cultural shifts necessary for high-growth organizations. The discussion also delves into the future of AI in business relationships and the essential role of trust in fostering successful partnerships.Chapters00:00 Introduction to Mid-Stage Tech Growth02:24 Understanding Market Segmentation05:03 Navigating Stagnation in Growth07:45 The Importance of CRM in Growth10:43 Evaluating Companies for Investment13:33 Concrete Advice for Leadership16:00 Trends and Future Outlook19:01 Book Insights and ConclusionTakeaways•Giving to others enriches your life.•ClientPoint aims to simplify B2B relationships.•Brand presentation is crucial for attracting clients.•Freemium models can drive significant growth.•AI is reshaping how businesses interact.•Cultural fit is essential in hiring for growth.•Trust is the foundation of successful business relationships.•Understanding your ideal client profile is key.•AI can enhance human connections in business.•Simplifying tech stacks can reduce costs and improve efficiency.Sound Bites"What you give is how you make a life.""Freemium strategy is a game changer.""You need to hire culture-first fits."KeywordsAI, business relationships, ClientPoint, SaaS, growth strategies, freemium model, brand presentation, trust, early-stage CEO advice, technology trends

    39 min

  6. MAR 27

    Growth through Differentiation, Velocity, Connection | Daniel Metcalf on BeyondSaaS Ep 011

    In this conversation,Jason Niedle speaks with Daniel Metcalf, sales manager at ClockShark, about the importance of differentiation in a competitive landscape and the sales funnel. They discuss strategies for overcoming customer indecision, the power of referrals, and the impact of AI on marketing. Daniel shares insights on building human connections in sales and the importance of finding and vetting the right sales talent. The conversation concludes with a look at future trends in marketing and sales.   Chapters  ⁠03:13⁠ ClockShark: Overview and Growth Goals ⁠04:51⁠ Navigating a Competitive Landscape ⁠06:36⁠ Proving Value and Overcoming Obstacles ⁠09:10⁠ Leveraging Referrals for Growth ⁠11:04⁠ Top of Funnel Strategies and AI Impact ⁠13:25⁠ Sales Psychology and Human Connection ⁠16:02⁠ Finding and Vetting Sales Talent ⁠18:30⁠ Future Trends in Marketing and Sales   Takeaways • Differentiation is crucial in a saturated market. •The Jolt Method helps customers overcome indecision. •ClockShark aims for significant growth in ARR this year. •Customer indecision is a common challenge in sales. •Referral business can drive high-quality leads. •AI is reshaping search and marketing strategies. •Emotional connections are key in sales conversations. •Curiosity enhances the sales process. •Finding the right sales talent is essential for growth. •Future trends include focusing on dealvelocity and customer guidance.   Sound Bites "Referral business has high velocity." "AI is changing how people search." "You can find me on LinkedIn."   Keywords differentiation, sales funnel, ClockShark, growth strategy, customer indecision, referrals, AI in marketing, sales talent, human connection, future trends

    21 min

  7. MAR 25

    Automation, Empathy, and Letting Go in Tech | Sunil Ranka of Predikly on BeyondSaaS Ep 009

    In this conversation,Sunil Ranka, founder of Predikly, discusses the importance of process-drivengrowth decisions in the tech industry, the evolution of his company from AI toautomation, and the challenges faced in lead generation and sales strategies.He emphasizes the significance of adaptability, creating win-win scenarios inbusiness, and the role of technology in enhancing productivity. Sunil alsoshares insights on finding the right people for the right processes and offersadvice for early-stage tech founders, while highlighting trends in tech growthand automation.   Chapters   00:00 Introduction to Sunil Ranka and Predikly 01:29 The Evolution of Predikly: From AI to Automation 06:19 Understanding AI Agents and Their Impact 08:23 Challenges in Growth and Sales Strategies 10:54 The Importance of Adaptability in Business 14:18 Lead Generation and Referral Strategies 17:36 Innovative Approaches to Sales and CustomerEngagement 21:28 The Future of Technology and Automation Trends   Takeaways   Growth decisions should be process-driven and adaptable. Predikly evolved from AI to focus on automation. AI agents are changing how we utilize human capital. Building a structured sales process is crucial forgrowth. Adaptability is key in a rapidly changing tech landscape. Creating win-win scenarios leads to better businessoutcomes. Lead generation remains a significant challenge forstartups. Innovative sales approaches can differentiate a company. Technology should enhance productivity and efficiency. Hiring for agility and a growth mindset is essential.   Sound Bites   "Never Split the Difference." "We never go and present a PowerPoint." "We are looking for those agile people."   Keywords growth decisions, AI, automation, lead generation,tech trends, business adaptability, sales strategies, entrepreneurship, processefficiency, innovation

    30 min

  8. MAR 20

    AI, SaaS, and the Changes Ahead | Francis Brero on BeyondSaaS Ep 008

    Jason Niedle speakswith Francis Brero, co-founder and CPO of MadKudu, about the intersection of AIand SaaS, focusing on how companies can enhance conversion rates and retention— Episode 008 of BeyondSaaS by Tethos. They discuss the evolution of MadKudu,the importance of adapting sales and marketing strategies, the challenges ofhiring and leadership, and the current market trends affecting growth.   Chapters   00:00 Introduction toSaaS Growth Strategies 01:46 The Role of AIin Sales and Marketing 05:11 Challenges inAdapting to AI-Driven Growth 09:04 Navigating Salesand Marketing in a Changing Landscape 11:10 Lessons Learnedin Leadership and Hiring 13:49 Future Trends inSaaS and Market Dynamics   Takeaways   •      •      Hiring the right leaders — with cultural fit — is crucial for growth. •      •      A strong diagnostic is critical for effective strategy. •      •      Sales reps should focus on customer interactions, not administrativetasks. •      •      AI tools can help manage vast amounts of data for sales and willrevolutionize hiring •      •      Navigating market fears is essential for deal velocity. •      •      Building a strong brand presence is vital for sales success.   Keywords SaaS, conversion rates, retention, AI, growth strategies, sales, marketing, leadership, MadKudu, technology

    19 min
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    About

    BeyondSaaS helps mid-stage B2B tech leaders break through growth plateaus and scale toward next-level funding or an exit. Featuring insights from SaaS, AI, cybersecurity, and B2B data leaders, we explore the real-world strategies that drive revenue, optimize marketing, and accelerate success.

    Information

    • Creator
      Tethos
    • Years Active
      2K
    • Episodes
      16
    • Rating
      Clean
    • Copyright
      © Tethos
    • Show Website
      BeyondSaaS

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