Bloomberg Business of Sports

4.0 (145)
SPORTS NEWS
UPDATED BIWEEKLY

Michael Barr, Scarlet Fu and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the final score.

4D AGO

Dallas Mavericks Fans Suffer Through Lost Season; Atlantic 10 Commissioner Bernadette McGlade

Join hosts Michael Barr, Damian Sassower and guest host Vanessa Perdomo for a look at some of the latest headlines and stories in the business of sports. Dallas Mavericks fans are not happy after the team traded young superstar and fan favorite Luka Doncic to the Los Angeles Lakers. Compounding issues is a series of awful injuries, including to remaining star Kyrie Irving. Adding insult to those injuries, the team announced they are raising season ticket prices. Bloomberg News Dallas bureau chief Julie Fine joins to discuss the city's outpouring of anger and how it's serving as an early test for the family of casino billionaire Miriam Adelson, which bought control of the Mavericks from Mark Cuban in 2023. Bloomberg News reporter Jennah Haque joins to discuss her story, co-written with Vanesa Perdomo, on the WNBA and women's sports has grown - and how players are hoping the uptick in interest and revenue for leagues and teams can finally start to translate to bigger pay days for athletes. Plus, Atlantic 10 commissioner Bernadette McGlade joins to talk about the conference's success and the college sports landscape ahead of this year's NCAA tournament. See omnystudio.com/listener for privacy information.

39 min
FEB 28

ESPN Drops MLB, Growth in Sports Betting

Join hosts Michael Barr, Damian Sassower and Vanessa Perdomo, for a look at some of the latest headlines and stories in the business of sports. Bloomberg Media Streaming reporter Hannah Miller on Major League Baseball and ESPN ending their broadcast relationship after the 2025 season, three years early from a seven-year deal.Bloomberg’s Patrick Gillespie on Argentine soccer teams signing top players to million-dollar contracts, in part attributed to Argentina’s President Javier Milei's efforts to slash the government's budget deficit, which has brought stability to the peso and increased purchasing power for Argentines. Plus, Gambling.com Group CEO Charles Gillespie on the growth of sports gambling in the United States and his company is helping people gain access to various sports betting sites. See omnystudio.com/listener for privacy information.

39 min
FEB 21

Planning for 2028 Olympics, Kickoff for San Diego FC

Join hosts this week, Damian Sassower and Vanessa Perdomo, for a look at some of the latest headlines and stories in the business of sports. Sebastian Coe, President of World Athletics; also a former Olympic gold medalist, and former head of the London Olympic Games committee on his hopes of becoming the next president of the International Olympic Committee and the Los Angeles 2028 Summer Games. San Diego FC CEO Tom Penn on becoming the MLS’s latest expansion team as well as the process of putting together a major sports franchise, the record valuations being seen across the league and the growth of soccer in North America. Plus, tennis icon Billie Jean King on empowering girls worldwide to join sports and New Orleans Saints legendary quarterback Drew Brees on investing in pickleball. See omnystudio.com/listener for privacy information.

49 min
FEB 14

NHL's 4 Nations Face-Off; Super Bowl "Trades" Rocks Sports Betting Industry

Join hosts Michael Barr, Scarlet Fu and Damian Sassower for a look at some of the latest headlines and stories in the business of sports. With the Super Bowl behind us, Bloomberg global business of sports reporter Ira Boudway joins to break down the game's record viewership, and how Crypto.com, Kalshi and other non-sports betting companies created loopholes to get in on gaming action for the Big Game. Then, NASCAR President Steve Phelps previews this Sunday's Daytona 500 and examines the auto racing industry. Plus, NHL deputy commissioner Bill Daly discusses the state of the league and how it's making a big international push with its "4 Nations Face-Off". See omnystudio.com/listener for privacy information.

39 min
FEB 9

Bloomberg Special: The Business of the Super Bowl

Bloomberg's Scarlet Fu and Jason Kelly break down the Business of the Super Bowl. They speak with: Mark Donovan, Kansas City Chiefs President Lloyd Howell Jr, Executive Director of the NFL Players Association Patriots Chairman and CEO Bob Kraft Anjali Sud, Tubi TV CEO Amy Howe, FanDuel President and CEO See omnystudio.com/listener for privacy information.

44 min
FEB 8

Bloomberg Business of Sports: Super Bowl Special

Join hosts Michael Barr, Scarlet Fu and Damian Sassower for a look at some of the latest headlines and stories in the business of sports. Former NFL executive Amy Trask sets the scene ahead of Super Bowl LIX in New Orleans, sharing her thoughts on the Kansas City Chiefs/Philadelphia Eagles rematch, the NFL's prospects for international growth and the latest head coaching hires. Then, Theresia Gouw, co-founder and managing partner of venture capital firm Acrew Capital and Tom Conaghan, head of the Sports Law Group at McDermott, Will & Emery join to discuss Gouw's recent investment in the Buffalo Bills and what's next for private equity in the NFL. Plus, we head to Radio Row to hear special conversations from our colleagues, Bloomberg Originals sports correspondent Vanessa Perdomo and Bloomberg US sports business reporter Randall Williams. They speak with: NFL All-Pro edge rusher Myles Garrett, former Dallas Cowboys star Dez Bryant and NFL legend Joe Montana. See omnystudio.com/listener for privacy information.

39 min
JAN 31

AI in Sports, Dallas Open 2025

Join hosts Michael Barr and Damian Sassower for a look at some of the latest headlines and stories in the business of sports. Bloomberg Business of Sports reporter Randall Williams on expected viewership for Super Bowl LIX plus halftime performer Kendrick Lamar’s beef with Drake.Louise Johnson, CEO of sports and entertainment marketing agency Fuse discusses her recent panel at CES 2025 that focused on the growth of AI technology in sports and entertainment, and how her firm caters to increasing demand for "personalization" among sports content consumers. Plus, Dallas Cowboys' executive vice president Charlotte Jones and former pro-tennis star John Isner chat about getting into the tennis business with the Ford Center hosting the Dallas Open. See omnystudio.com/listener for privacy information.

39 min
JAN 24

Tiger Woods' TGL Golf Experiment; Jimmer Fredette On NIL

Join hosts Michael Barr and Damian Sassower for a look at some of the latest headlines and stories in the business of sports. Bloomberg News global business reporter Ira Boudway joins to talk about TGL, the new, made-for-TV indoor golf competition created by Tiger Woods and how it’s aiming to reach a younger audience. They also discuss a conversation NFL commissioner Roger Goodell had on “The David Rubenstein Show: Peer to Peer Conversations,” where he mentioned being open to expanding the regular season to 18 games. Former college basketball star Jimmer Fredette joins along with Michael Haddix Jr., to discuss Scout, a financial solutions platform for college athletes. Haddix is founder and CEO of the firm and Fredette is an investor. They discuss the impact the firm can have as NIL changes how student athletes make decisions. Plus, Bloomberg Originals sports correspondent Vanessa Perdomo has a conversation with former USA soccer striker Jozy Altidore about soccer’s growth in the US, and how he became a limited partner in the Buffalo Bills as they chase a title. See omnystudio.com/listener for privacy information.

39 min

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4

out of 5

145 Ratings

Content is good but audio is horrible

09/14/2020

mazz0017

The content is interesting but they need to find a producer to mix the audio.
Best way to digest sports media insights

07/16/2024

Motchys

Such a great job of delving into stats while staying on topic of sports media
Great content and enjoy current hosts

02/08/2022

ABrizz

I’ve been a listener of the pod for a few years now and the current trio of hosts - Scarlet, Michael, and Mike - are the best so far. I enjoy the mix of sports business news/discussion, the interviews of sports business leaders, and Michael Barr’s weekly fantasy updates during football season. Thanks to Scarlet for breaking up the boys club. It’s been refreshing.
Ads blasting in your ears

01/04/2022

Ex Cathedra

Business of Sports once again raises the volume of ads to a literally painful level, so much so that I must hurriedly fumble for the audio controls to lower the volume. And the ads start running with no lead time. Just boom, BUY THIS PRODUCT NOW! Other podcasts don’t do this. Of all the podcasts to which I subscribe, Business of Sports alone assaults your ears with loud, LOUD, LOUD! ads. I unsubscribed once because of this. Then it stopped. Now the audio assault is back. Unsubscribing again. Bye, bye, Old Man Barr. I’ll miss ya. But my ears are more important than any podcast.

Michael Barr, Scarlet Fu and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the final score.

Channel

Bloomberg
Creator

Bloomberg
Years Active

2017 - 2025
Episodes

973
Rating

Clean
Copyright

2025 iHeartMedia, Inc. © Any use of this intellectual property for text and data mining or computational analysis including as training material for artificial intelligence systems is strictly prohibited without express written consent from iHeartMedia
Show Website

Bloomberg Business of Sports
Provider

Bloomberg L.P.