Blue VS Red Ocean Strategy with Nasser Deeb of Halal Expo Canada

In this episode, we talked to Nasseer Deeb - CEO of Expo HUT. He is a serial entrepreneur and producer of shows and exhibitions such as Kitchen+Bath Canada Expo StoneTech Canada Illuminate Canada Halal B2B Expo Canada. https://halalexpocanada.com He shares his life story and how he discovers a need in the market to launch shows and exhibitions where there is a need but not being met by others. Once you learn and master this skill, you can launch your next business to the market with a high chance of success. It is called the Blue Ocean vs Red Ocean strategy.