Bob Jordan - Southwest Airlines

The Brand Manual

High-flying, yet down to earth, Bob Jordan is the Executive VP of Corporate Services at Southwest Airlines. He took time out of a busy schedule to talk with us about what has made Southwest Airlines such a monumental company for such a long time. He shares some secrets about how they maintain such a strong company culture, both internally and with their customers. He's also a fellow Aggie who does a lot to give back to the university. We were honored to have him on the show.

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes, and get the latest updates.

Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada