Boost Your B2B Sales with Direct Mail and Gifting Strategies featuring Kris Rudeegraap of Sendoso

In this episode of B2B Brand180, Linda interviews Kris Rudeegraap, co-founder and CEO of Sendoso, a leading direct mail and gifting platform. Chris discusses his extensive experience in sales and how Sendoso helps businesses streamline their direct mail and gifting processes. He shares valuable insights and examples on the benefits of personalized gifts in sales and marketing, detailed case studies, and how both small and large companies can leverage Sendoso to enhance their strategies and build stronger customer relationships.

01:40 Use Cases for Direct Mail and Gifting
02:51 ROI and Case Studies
04:43 Small Companies and Gifting Strategies
05:53 Integrating Gifting into ABM Strategies
10:12 The Psychology of Gifting
11:18 Surprising Lessons and Customer Behavior

Kris on LInkedIn: https://www.linkedin.com/in/rudeegraap/

Linda's LinkedIn: https://www.linkedin.com/in/lindafanaras/

Millennium Agency: Brand Strategy | Marketing | Web Design: https://mill.agency

YouTube Channel: https://www.youtube.com/@mill.agency/

Linda's Books:
Claim Your White Space
https://www.amazon.com/CLAIM-YOUR-WHITE-SPACE-CRITICAL-ebook/dp/B0CLK8VLYV
Passion + Profits: Fueling Business And Brand Success
https://www.amazon.com/Passion-Profits-Fueling-Business-Success-ebook/dp/B0CLLDDSNX/