This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs

Laura Sinclair
This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs

"This Mother Means Business" is the ultimate podcast for ambitious entrepreneurs, mompreneurs, mom founders, and CEO moms juggling kids and startups. If you're a mom struggling to balance the motherload and business plans, this show is your lifeline. Host Laura Sinclair, a seasoned entrepreneur, marketing guru, and mother of two, dives deep into the nitty-gritty of building a thriving business while changing diapers, getting snacks, and dealing with the latest parenting drama. Weekly Episodes Tune in for a mix of: Expert Interviews: Gain insights and hear stories from successful mom founders who've been in your shoes.Solo Deep Dives: Laura shares her personal experiences and hard-won wisdom on topics like mom guilt, imposter syndrome, finding your people, and more.Practical Advice: Get actionable tips on everything from time management to marketing strategies.  This podcast doesn't sugarcoat the challenges of motherhood and entrepreneurship. Instead, it offers real talk, practical solutions, and a supportive community for moms who refuse to choose between their babies and their business dreams "This Mother Means Business" is your go-to resource for navigating the beautiful chaos of motherhood and entrepreneurship. Join Laura and a community of like-minded moms as you redefine what's possible in both motherhood and business.

  1. -17 Ч

    How To Grow Your Network on Threads in Less than 15 Mins A Day

    In this solo episode, Laura Sinclair gets real about a platform she’s been loving lately: Threads. If you’ve been wondering whether Threads is worth your time as a business owner or content creator, this episode is your green light to explore it more intentionally. Laura breaks down how she’s using Threads to build community, boost podcast downloads, make genuine connections, and even land speaking opportunities—without the heavy lift of traditional platforms like Instagram. She shares her personal experience experimenting with Threads during a season of unexpected downtime, and offers a practical framework you can use to show up consistently (without burnout). Whether you’re new to Threads or feeling unsure about where it fits in your business, this episode gives you the nudge and the know-how to dive in. In this episode you will hear: 01:30 – Summer of 2023: Laura’s early take on Threads 02:22 – A broken leg, boredom, and the perfect testing ground 04:42 – What makes Threads feel effortless 07:06 – The podcast pitch rejection that turned into 80 bookings 09:24 – How Threads has 10x’d podcast growth & networking 10:15 – The 4 types of content that work well on Threads 11:47 – Behind-the-scenes & real-time content examples 13:59 – How to sell your offers without sounding salesy 15:10 – Weekly & daily Threads strategy (low-lift, high-impact) 16:22 – Daily rhythm: posting, replying, engaging 17:30 – Why Threads is worth trying—especially for moms in business  Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram • LinkedIn • Facebook • Pinterest • TikTok

    20 мин.
  2. -4 ДН.

    Slippers, Startups & Surrender: Building a Business in the Middle of the Mess with Dani Kagan of Mave + Chez

    Laura sits down with Dani Kagan—mom, entrepreneur, and co-founder of Mave & Chez —to dive deep into the real, raw, and inspiring journey of building a business while raising a family. Dani opens up about everything from naming her brand after her grandmothers to the unglamorous (but very real) parts of running a company. We’re talking community, courage, asking for help, Dragon’s Den... and all the beautiful messiness in between. If you're a mom entrepreneur navigating growth, delegation, and identity, this one’s for you. What You’ll Hear in This Episode   02:55 – Dani’s Journey to Entrepreneurship 05:45 – The Birth of Mave & Chez 08:34 – The Importance of Asking for Help 11:28 – Naming Mave & Chez & Honouring Her Grandmothers 14:12 – Building a Team & Learning to Delegate 17:19 – Motherhood & Time Management 18:22 – The Challenges of Scaling a Business 21:04 – The Evolution of Influencer Marketing 23:35 – Building a Community Around Your Brand 25:21 – Behind the Scenes of Dragon’s Den 30:50 – Embracing the Messiness of Entrepreneurship   Dani's Links: Instagram: https://www.instagram.com/daniskagan/?hl=en Website: https://maveandchez.com/ The Double Shift Podcast: https://www.danikagan.com/ Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram • LinkedIn • Facebook • Pinterest • TikTok

    39 мин.
  3. 26 ИЮН.

    The Money Wake-Up Call You Didn’t Know You Needed with Anora Weste

    In this episode, Laura Sinclair sits down with financial expert and founder of WMS Bookkeeping, Anora Weste, to tackle the topic that makes many entrepreneurs squirm: money. Together, they strip away the shame and confusion around business finances, offering actionable tips for understanding your numbers, saving for taxes, and creating sustainable financial systems—whether you’re making $5K or scaling beyond six figures. From when to incorporate to how to manage cash flow in your early days, this episode is packed with real talk and no-BS financial clarity.   In this episode you will hear: [00:49] — Laura introduces guest Anora Weste, founder of WMS Bookkeeping [02:03] — Laura admits to avoiding her numbers early on — and why many others do the same [05:37] — Anora’s #1 piece of advice for every entrepreneur: “Just look.” [08:13] — Why outsourcing your bookkeeping can save you money [11:42] — What sustainable success really looks like in your first couple of years [18:44] — Sole prop vs. incorporation: When it makes sense to switch [23:26] — Laura opens up about the fear she felt around taxes and bookkeeping early on [28:16] — Anora breaks down the simplest way to stay ahead of your taxes [32:46] — “Just because you made $20K this month doesn’t mean it’s all yours”  [36:34] — Your business exists to fund your life. Make sure your finances support that.   Anora's Links: Instagram: https://www.instagram.com/anoraweste/ Website: https://www.anoraweste.com/ Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram • LinkedIn • Facebook • Pinterest • TikTok

    41 мин.
  4. 23 ИЮН.

    Mid-Year Real Talk + A New Chapter for This Mother Means Business

    We’re officially halfway through the year, and I’m coming in hot with a fresh new intro, a major update on the future of This Mother Means Business, and some behind-the-scenes real talk on what this year has actually looked like—business-wise and personally. This episode is part catch-up, part celebration, part invitation. I’m pulling back the curtain on the evolution of this podcast and platform, the big shifts happening inside the membership, and the messy middle I’ve been navigating in both life and entrepreneurship. Plus, I’m giving you the nudge to check in on your year so far—what you’ve done, what you haven’t, and what still deserves a spot on your calendar before 2025 is through. IN THIS EPISODE, I SHARE: Why This Mother Means Business is getting a whole new vibe (and why now)What this brand has become—and why it’s so much more than a podcastA behind-the-scenes look at my year so far (spoiler: it’s been... a lot)How I’m redefining what this platform is—from “community” to growth acceleratorWhat’s changing inside the membership (and why you should get in now if you’ve been on the fence)A personal challenge for you to reflect on your own mid-year wins, pivots, and promisesMENTIONED IN THIS EPISODE: → Want in on This Mother Means Business before the price more than doubles? Now’s the time. Join here → DM me your mid-year wins, pivots, or that one thing you still haven’t done yet. I want to hear it. LET’S CONNECT: 📲 Instagram: @itslaurasinclair 💻 Website: www.thismothermeansbusiness.com If this episode hit home for you, please hit that subscribe button, leave a review, or share it with a friend who needs to hear it. Your support means the world. Let’s keep building businesses that support our lives—not consume them. Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram • LinkedIn • Facebook • Pinterest • TikTok

    13 мин.
  5. 19 ИЮН.

    What It Really Takes to Grow a Profitable Product-Based Business with Heather Hird

    Running a product-based business isn’t for the faint of heart—and in this episode, Laura sits down with Heather Hird, a product business strategist who knows what it really takes to make it work. We talk all about the real behind-the-scenes of growing a product brand—how to find your true customer, why community matters more than ad spend, and why tracking your sales is non-negotiable if you want to scale. Heather shares her experience across multiple product-based ventures and gives honest advice about navigating funding, building brand awareness, and choosing the right revenue streams without burning yourself out. Whether you’re making jewelry, selling planners, or running an e-commerce shop, this episode is full of actionable insights. If you’re in the thick of building a product business or dreaming of launching one, this conversation is your permission to stop spinning in circles—and start building with strategy. In this episode you will hear: 00:00 — Introduction to product-based business insights 03:00 — Heather Hird’s personal journey and diverse business background 06:02 — The messy reality of starting and running a product-based business 08:48 — Why building community is essential for long-term brand awareness 12:01 — Prioritizing sales over funding (and why that matters) 15:09 — The role of in-person events in creating connection and momentum 18:09 — How to identify and market to your true customer 20:51 — Diversifying revenue streams and managing cash flow with intention 24:07 — Using events for both visibility and sales 26:56 — Finding the right markets and what to look for at events 30:08 — Final advice: ask hard questions and stay true to your values   Heather's Links: Instagram: https://www.instagram.com/alterationconsulting/ Website: https://www.alterationconsulting.com/ Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram • LinkedIn • Facebook • Pinterest • TikTok

    36 мин.
  6. 16 ИЮН.

    How to Set Up Your Week For Success as a Mom and Entrepreneur

    In this solo episode, I dive deep into a topic that every mom entrepreneur can relate to—time management that actually works. I’m sharing the behind-the-scenes of how I radically shifted the way I structure my week to create more focus, flow, and freedom. From breaking up with traditional time blocking to fully embracing theme days, I unpack the system that's brought me (and my clients) serious relief and productivity. If you’ve ever felt like you're constantly bouncing between client calls, laundry, meal prep, and Instagram scrolls—with little to show for it—this one’s for you. I’ll walk you through the exact method I use to align my tasks with my energy, protect my boundaries, and build a schedule that supports both my business growth and my motherhood journey. Here’s what you’ll hear in this episode: [1:12] - Why traditional time blocking wasn't working for me  [2:25] - The realization that sparked a major schedule shift  [4:45] - The four core categories I use to organize my week  [7:05] - How I assign specific theme days: CEO Day, Call Days, Podcast Day, and Me Day  [9:29] - The hardest part of this system—and how I stay accountable  [10:55] - How this structure reduces my stress and helps me batch content ahead of summer  [11:55] - Why setting boundaries with your time is non-negotiable Links & Resources: Visit thismothermeansbusiness.com to explore programs and coaching support for mom entrepreneursFollow me on Instagram: @itslaurasinclairEnjoyed this episode? Be sure to follow, rate, review, and share it with another mompreneur who’s looking for smarter ways to build her business without burning out. Your support means the world! Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram • LinkedIn • Facebook • Pinterest • TikTok

    13 мин.
  7. 12 ИЮН.

    Breaking Patterns, Finding Purpose, and Creating Change with Bethany Marshall

    In this heartfelt and inspiring episode, Laura reconnects with her high school friend Bethany Marshall—now a marketing manager at Adidas and a certified life coach. Bethany opens up about her journey from corporate life and motherhood to discovering a deeper calling and building something of her own. They dive into what it means to feel unfulfilled even when everything looks good on paper, how our thoughts shape our reality, and why mindset work isn’t just “woo”—it’s science-backed. Bethany shares powerful tools to manage emotional overwhelm, retrain your brain, and finally prioritize what matters most. Whether you're building a business on the side, feeling stuck in autopilot, or just need a reminder that you’ve got this—this conversation is for you.   In this episode you will hear:  00:00 – Reconnecting After Years Apart  03:07 – Bethany’s Dual Life: Adidas by Day, Coaching by Heart  05:53 – Motherhood, Loss & The Awakening That Changed Everything  08:45 – The Power of Thought: Why Mindset Shapes Reality  11:52 – Tools to Manage Emotions & Shift Your Thinking  14:54 – Balancing It All: Kids, Career & a Coaching Practice  18:13 – How Mindset Impacts Health (Backed by Science)  21:08 – From Transformation to Sharing Her Gift  24:10 – A Pep Talk for Anyone on the Edge of Starting   Bethany's Links: Instagram: https://www.instagram.com/bethanymarshall_lmc/ Website: https://lifebydesign-coaching.ca/about/ Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram • LinkedIn • Facebook • Pinterest • TikTok

    33 мин.
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"This Mother Means Business" is the ultimate podcast for ambitious entrepreneurs, mompreneurs, mom founders, and CEO moms juggling kids and startups. If you're a mom struggling to balance the motherload and business plans, this show is your lifeline. Host Laura Sinclair, a seasoned entrepreneur, marketing guru, and mother of two, dives deep into the nitty-gritty of building a thriving business while changing diapers, getting snacks, and dealing with the latest parenting drama. Weekly Episodes Tune in for a mix of: Expert Interviews: Gain insights and hear stories from successful mom founders who've been in your shoes.Solo Deep Dives: Laura shares her personal experiences and hard-won wisdom on topics like mom guilt, imposter syndrome, finding your people, and more.Practical Advice: Get actionable tips on everything from time management to marketing strategies.  This podcast doesn't sugarcoat the challenges of motherhood and entrepreneurship. Instead, it offers real talk, practical solutions, and a supportive community for moms who refuse to choose between their babies and their business dreams "This Mother Means Business" is your go-to resource for navigating the beautiful chaos of motherhood and entrepreneurship. Join Laura and a community of like-minded moms as you redefine what's possible in both motherhood and business.

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