Bring More Joy to the Table

Lisa W. Miller
Bring More Joy to the Table

Consumer researcher Lisa W. Miller is an expert at telling the story behind the data. Debuting one year after the release of her first book, Bring More Joy to the Table features conversations with industry leaders discussing business, life, and you guessed it: joy.

  1. Episode 38: Becky Johnson

    FEB 25

    Episode 38: Becky Johnson

    🚀 Stop the Scroll: The Marketing Leadership Playbook for Reinvention, Growth & JOY What separates leaders who stay ahead from those who get left behind? Reinvention. Curiosity. Adaptability. And let’s not forget—JOY. Becky Johnson, Senior Vice President at the American Heart Association knows this better than anyone. From radio station receptionist to global marketing leader, she has constantly evolved, learned, and led with impact. But through it all, she finds JOY in being a continuous learner. 💡 Here are 10 takeaways from this week’s episode of Bring More Joy to the Table: 🔹 Curiosity fuels leadership – The best leaders ask more questions than they answer. 🔹 Reinvention isn’t optional – To stay relevant, you must evolve. 🔹 AI is changing marketing forever – But where’s the line between cool and creepy? 🔹 Insights > Assumptions – Baked Lay’s only succeeded when the real audience was understood. 🔹 Communication is a superpower – Leaders don’t just execute; they communicate and connect 🔹 Marketing is about solving problems – Applebee’s Veterans Day campaign started as a local idea and became a national movement….copied by all today 🔹 Purpose-driven work changes everything – When Becky’s husband had heart surgery, her work at the AHA became deeply personal. 🔹 From student to mentor – At some point, we all shift from learning to leading. 🔹 Know your worth – How do you want to be remembered? 🔹 Legacy isn’t just business impact—it’s the people you lift up along the way. So what? Now what? In a world changing faster than ever, reinvention is a necessity, not a luxury. And at the heart of reinvention? Finding JOY. Leaders: Are you embracing curiosity and adapting to change? Marketers: Are you building relationships or just optimizing algorithms? Mentors: Who are you helping to grow?

    37 min
  2. Episode 35: Wade Allen

    JAN 28

    Episode 35: Wade Allen

    For this episode of Bring More Joy to the Table, I talked with my friend Wade Allen, President at Costa Vida! One of Wade’s favorite quotes (from Abraham Maslow) is that “at any moment, we can step forward into growth or step back into safety.” I think it is perfect! He has repeatedly chosen to lean into new opportunities and his willingness to press beyond fear has kept him on the forefront of innovation and is a recurring theme in his success. There were so many great moments and takeaways in this conversation: >>> Wade’s very first job as an “assistant dishwasher” at age 14 taught him how to hustle and the payoff of hard work, speed, and service! His early experiences in the kitchen set the tone for a lifelong belief in going the extra mile to delight both clients and guests! >>>His career shows how blending analytical insights with a people-first mindset can transform guest experiences and drive brand loyalty. Despite being on the forefront of marketing and data science, he emphasizes the importance of never losing sight of the human at the other end of every data point! >>>Wade underscores the idea that trust is the bedrock of high-performing teams. Instead of micromanaging, his leadership philosophy is to focus on removing obstacles and empower people do their best work. >>>Wade’s transition to Costa Vida was equal parts serendipity and conviction. Trusting his gut, and paying attention to those too-good-to-be-true coincidences, reinforced his belief that success often comes from embracing change when the moment feels right.

    36 min
5
out of 5
7 Ratings

About

Consumer researcher Lisa W. Miller is an expert at telling the story behind the data. Debuting one year after the release of her first book, Bring More Joy to the Table features conversations with industry leaders discussing business, life, and you guessed it: joy.

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