Building A Multi Million Dollar Tonic Water Empire With My Twin Sister - Raissa De Haas

30 & Thriving with Alberto Zandi

In this episode Alberto Zandi sits down with Raissa de Haas, co-founder of the internationally recognized premium mixer brand, Double Dutch. From launching the company with her twin sister Joyce in 2015 to now selling over 2 million units monthly, Raissa shares the remarkable journey behind building one of the most innovative brands in the beverage industry.

Raissa opens up about how their passion for flavour pairing led to creating unique mixers like Cucumber & Watermelon and Pomegranate & Basil, which helped them stand out in a competitive market. She dives into the early challenges of breaking into the industry, the strategies that fuelled their growth, and how Double Dutch became a carbon-neutral company with a focus on sustainability.

This episode offers an inspiring look at the entrepreneurial mindset, highlighting Raissa's personal and professional growth, the lessons learned from scaling a business, the importance of staying true to your brand's vision, the rewards & challenges of working with your twin.

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