Building, Breaking, and Rebuilding: Mitchell Scott’s Vision for Sustainable Protein

In this eye-opening episode of Someone Like You, Mitchell, founder of The Better Butchers, opens up about his extraordinary entrepreneurial journey. Learn how he helped scale The Very Good Butchers to a near-billion-dollar valuation, only to face the harsh realities of rapid growth, public markets, and eventual insolvency. Now focused on The Better Butchers, Mitchell reveals his lessons learned, innovative strategies for tackling the future of food, and his vision for sustainable business growth. This episode is packed with insights on resilience, innovation, and the evolving plant-based protein market—perfect for dreamers and doers alike.

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