Lending Leadership

HMA Mortgage
Lending Leadership

Welcome to Lending Leadership: the podcast designed for mortgage loan originators who are looking to elevate their careers and gain a competitive edge in the industry. Whether you're a seasoned professional or an aspiring loan officer, this podcast will have you clear to close with valuable insights, expert advice, and jaw-dropping stories from the cutting edge of the mortgage business. Lending Leadership is two powerful shows in one, alternating every week between The Mortgage Pros and The Creative Brief. In The Mortgage Pros, you’ll be guided by the three dynamic partners of HMA Mortgage—Tom Mills, Dave Holland, and Robert Fillyaw—through the real, unfiltered truth about the mortgage industry. With decades of combined experience and close to a million dollars spent on professional coaching (yes, you read that right), our hosts are ready to share their wealth of knowledge and hard-earned wisdom and maybe even reveal a few facepalm-worthy moments that loan officers will not want to miss. In The Creative Brief, we’ll take a step back from the front lines of the mortgage world and show you results-driven marketing processes that every loan officer will want to use on a daily basis. Hosted by Corrine Bibb, VP of Marketing and Rachael Tresch, Director of Brand and Media Relations at HMA Mortgage, this segment is all about bringing a fresh, dynamic perspective to the world of mortgage marketing. You’ll learn the secrets of effective personal branding, social media marketing, and tips and tricks on how to stand out from the competition. Together, Lending Leadership is more than just a podcast; it's a community of mortgage professionals committed to continuous improvement and excellence. Join us each week as we share pre-approved advice and wisdom, explore the mortgage industry's ins and outs, and empower you to achieve career-defining success. In each episode of the podcast, you can expect to find: Fresh Perspectives and Branding Mastery: Our hosts offer unique insights into the mortgage industry, providing a well-rounded view of what it takes to succeed. Learn the secrets of effective branding and marketing from industry experts who share strategies for building a strong brand, creating compelling marketing campaigns, and leveraging digital tools to reach your target audience. Empowering Leadership: Discover what it means to be a strong leader in the mortgage industry. We’ll discuss leadership styles, team management, and creating a work environment that fosters creativity, collaboration, and success. You can expect candid conversations about the challenges you’ll face and what the heck you can do to overcome them. Business Growth Strategies and Navigating Operations: Growing your mortgage business requires a blend of smart marketing, efficient operations, and continuous learning. Our hosts and guests share practical tips and strategies to help you expand your client base, fine-tune your operations, and enhance your overall business performance. Episodes will break down intricate steps and regulations in the mortgage process, offering insights into streamlining operations, ensuring compliance, and delivering exceptional service. Marketing, Tech Trends, and Building Strong Partnerships: Stay ahead of the curve with the latest marketing trends and new tech in the mortgage industry. Learn how to leverage digital marketing, social media, and innovative tools to attract more referral partners and clients. Stay competitive by honing the art of building and maintaining strong relationships with real estate agents, financial advisors, and other key players in the industry. So Lending Leaders, tune in, subscribe, and become a part of the Lending Leadership community. Let’s make the mortgage industry better, one laugh, one lesson, and one episode at a time.

Épisodes

  1. Master Content Creation with Social Coach for Real Estate Professionals

    -1 J

    Master Content Creation with Social Coach for Real Estate Professionals

    Welcome back to Lending Leadership: The Creative Brief! In this episode, we tackle a common pain point for many professionals: content creation burnout. In an era where maintaining a consistent online presence is crucial, we understand that finding time to generate engaging content can be overwhelming. This is why we've dedicated this episode to providing our listeners with practical tools and strategies to streamline their content creation process. You won't want to miss our deep dive into "Social Coach," a platform we've found to be incredibly valuable for creating, scheduling, and personalizing content. This tool has revolutionized our approach, allowing us to maintain authenticity while ensuring a steady flow of posts. Overview of Topics Discussed: The Challenge of Consistency in Content Creation: We begin by discussing the difficulties professionals often face when trying to keep up with regular content posting.Introduction to Social Coach: Our primary focus for this episode, Social Coach is a powerful scheduling and automation tool that we’ve personally vetted and found highly effective.Features of Social Coach: We discuss the key features, including its compliance tools, the ability to connect multiple social media platforms, and the option to personalize content with unique branding materials.Using Social Coach for Video Content: We highlight new, game-changing features like video scripting and teleprompter options that make creating professional-looking videos a breeze.Real-life Success Stories: From loan officers who’ve transformed their online presence to navigating the platform’s learning curve, we share success stories that underline the tool’s effectiveness. Key Takeaways: Strategic Content Planning with Social Coach: The platform’s scheduling capabilities ensure that you can maintain a consistent online presence without the stress of daily content creation. This strategic approach allows you to measure and grow your efforts systematically.Maximizing Efficiency and Minimizing Distractions: Using Social Coach can help professionals stay on task, reducing the time wasted on social media by providing a centralized location for content management.Enhancing Personal Branding: Social Coach allows for custom branding, significantly boosting engagement. Personalized graphics and unique branded stickers help your posts stand out in a crowded digital space.Incorporating Video for Higher Engagement: Videos are memorable and engaging, which is why Social Coach’s video features, including teleprompters and script libraries, are vital. They allow for professional editing without requiring extensive technical expertise, thus saving time and enhancing your content’s impact.Adapting to New Tools with Ease: Even those who consider themselves “technically challenged” can find success with Social Coach. The platform simplifies complex tasks, offering both ease of use and extensive support, making it accessible to everyone. Our goal with this episode was to empower you to maintain a strong, consistent online presence while minimizing the stress and time burden often associated with content creation. We'd love to hear from you! Share your thoughts, questions, and experiences with Social Coach or similar tools. Your feedback helps us bring you more actionable insights in future episodes. Thanks for joining us, and we'll see you next time on Lending Leadership: The Creative Brief! Rach & Rinn

    19 min
  2. Lessons in Leadership: Dave Holland’s Journey to Success

    18 DÉC.

    Lessons in Leadership: Dave Holland’s Journey to Success

    Welcome back to Lending Leadership: The Mortgage Pros, your go-to podcast for everything leadership in the mortgage industry. In today's episode, we're turning the spotlight onto our very own co-host, Dave Holland. Rachel had a unique opportunity to sit down with Dave for an intimate, one-on-one conversation about his journey in the mortgage industry. We're diving deep into his past, his experiences, and what drove him to become the respected leader he is today. This is a rare chance to get to know Dave beyond his co-hosting duties, and trust us, you don’t want to miss it. We'll start with the basics: Dave's first job and the early lessons in leadership he learned on the soccer field. We'll explore his unexpected path—from dreaming of being a lawyer to living in his grandparents' basement while breaking into the mortgage business. We’ll also discuss the pivotal moments that solidified his commitment to this industry and the values that have guided him along the way. Without further ado, let's dive into this exclusive interview with Dave Holland. Key takeaways: Foundations of Early Leadership: Dave recalls his first job as a youth soccer league field general and head ref. Despite his young age, this experience honed his leadership skills as he handled responsibilities like setting up nets and dealing with irate parents.Navigational Career Changes: Initially aspiring to be a lawyer, Dave pivoted to the mortgage industry after realizing it was a better fit for him. This change was facilitated by real-world experiences in his father's and uncle's law firm, which provided invaluable knowledge about the real estate and mortgage sectors.The Importance of Being Uncomfortable for Growth: Dave emphasizes the value of placing oneself in challenging scenarios. These experiences helped him adapt, learn, and ultimately excel in his career by forcing him to constantly push beyond his comfort zone.Commitment: Dave’s early career challenges instilled a sense of ‘hunger’ and determination that continues to drive him today. This period of his life taught him the virtues of hard work, dedication, and the importance of building a strong professional foundation.Vision and Teamwork in Leadership: Dave speaks highly of the collaborative dynamic amongst him, Robert, and Tom. Despite their different leadership styles, their shared vision and strategic goals keep the team aligned and moving forward cohesively. He stresses the necessity of seeking help and valuing teamwork to avoid burnout and achieve long-term success. Join us in getting an inside look at Dave Holland's path to becoming a key figure in the mortgage industry. His story is both inspiring and insightful, offering valuable lessons for aspiring leaders in any field. And remember, make sure you like and subscribe to Lending Leadership: The Mortgage Pros so you never miss an episode! We'll see you next time.

    25 min
  3. Mastering Social Media: Hooks, Content Strategy, and Effective Calls to Action for Mortgage Loan Officers

    11 DÉC.

    Mastering Social Media: Hooks, Content Strategy, and Effective Calls to Action for Mortgage Loan Officers

    Welcome back to Lending Leadership: The Creative Brief. In this episode, we dive into the world of social media strategies, sharing ways to effectively communicate with your audience and what we consider the essentials of intentional social media engagement.  We start by emphasizing the importance of intentionality in social media. It’s not just about checking off a box; it’s about thoughtful content that resonates with your ideal client or referral partner. Corrine and Rachael share insights on creating engaging, purposeful content, starting with the all-important hook, moving through your main points, and finishing strong with a call to action. Highlighting real-world examples, we break down a video from Dan Anderson's team that creatively covers crucial messaging in a light-hearted and engaging manner. They demonstrate how to incorporate a hook, deliver valuable information, and close with a call to action—all while keeping the audience entertained. Key takeaways: Intentionality in Social Media: It's crucial to go beyond simply posting content. Understand your audience, define your ideal client or referral partner, and craft your messages purposefully to avoid getting lost in the noise.Effective Hooks: A strong hook can be anything from a powerful statement to a question or an unusual action. It’s about capturing attention immediately so your audience stays engaged and doesn’t scroll past your content.Planning Your Content: Whether it’s a short video or a lengthy presentation, map out the key points you want to cover. This ensures that your message is clear, concise, and impactful, keeping your audience’s attention throughout.Creative Presentation: Don’t be afraid to think outside the box. Change your location, mix up your style, and add humor or unexpected elements to keep your content fresh and engaging. The example from Dan Anderson’s team is a testament to how creativity can make your message memorable.Call to Action: Every piece of content should end with a clear call to action. Direct your audience on the next steps, whether it’s liking your post, subscribing to your channel, or reaching out for more information. Your goal is to turn engagement into meaningful interactions and ultimately, conversions. Join us as we dive deep into these strategies and offer practical tips and examples to elevate your social media game. Remember, your social media presence is not just about random posts; it's about creating meaningful and impactful interactions with your audience. Until next time, keep engaging intentionally, stay creative, and as always, don’t forget to like, share, and subscribe! Feel free to DM us if you have any questions or want to share some of your own social media success stories. We’re always looking to connect and learn from our fellow loan officers and realtors. Thanks for tuning in! Rach & Rinn

    15 min
  4. Mastering Time Management: Boundaries, Balancing, and Routines for Mortgage Pros

    4 DÉC.

    Mastering Time Management: Boundaries, Balancing, and Routines for Mortgage Pros

    Welcome back to Lending Leadership: The Mortgage Pros. Today, we’re diving into a topic that might seem mundane at first, but is absolutely crucial for both your professional success and personal well-being—time management. Coordinating schedules for our podcast isn't always a breeze, and managing time effectively is something we constantly grapple with. We, Tom Mills, Robert Fillyaw, and Dave Holland, are here to share actionable strategies and personal experiences that highlight the importance of time management. In this episode, you'll find invaluable insights into setting boundaries, time blocking, and the significance of daily routines. Dave kicks things off by emphasizing the necessity of setting boundaries, such as not working during major holidays, and exploring how these choices affect client relationships. We all agree that time management directly impacts our business results and personal lives. There’s a candid reflection from Robert on how being a workaholic in the past contrasts with his current, more balanced approach, which you'll find incredibly relatable. Tom underscores self-awareness in tailoring time management strategies to fit your unique needs and capacity. From scheduling techniques to maintaining boundaries, this episode is packed with practical advice aimed at helping you manage time more effectively without compromising on your personal commitments. Key takeaways: Setting Boundaries and Their Impact: Dave Holland outlines why it's crucial to establish clear boundaries, such as not working during major holidays, and assesses how these boundaries can shape client relationships and expectations.Self-Awareness in Time Management: Tom Mills highlights the importance of self-awareness in time management strategies. He suggests focusing on the 3 to 5 most important things across different areas of life and making sure these priorities are evident in your calendar.Managing Client Expectations: We stress the importance of setting the right expectations with clients. This compares to how doctors schedule appointments, ensuring better preparedness and order in managing workload and client communications.The Realities of Work-Life Balance: Robert Fillyaw shares a transformative personal story about regaining control of his schedule by hiring a sales manager, which allowed him to take a much-needed vacation in Paris. This demonstrates how making conscious decisions can significantly impact one's work-life balance.Building and Maintaining Effective Routines: Dave Holland delves into his daily routine of waking up early, reading, and exercising before starting work. He champions the value of good routines in achieving daily accomplishments and maintaining overall productivity. By the end of this episode, we hope to leave you with actionable insights and renewed motivation to improve your time management skills. Remember to like, subscribe, and share our podcast with your fellow mortgage professionals. Thank you for tuning in to this essential discussion on time management—your pathway to better business outcomes and a more fulfilling personal life. Robert, Tom, and Dave

    32 min
  5. Holiday Gifting for Mortgage Officers: Creative Ideas to Show Your Contacts You’re Thinking of Them

    27 NOV.

    Holiday Gifting for Mortgage Officers: Creative Ideas to Show Your Contacts You’re Thinking of Them

    Welcome back to Lending Leadership: The Creative Brief. Today, we're diving into the festive season with a special focus on holiday gifting. As the holidays approach, it's crucial for businesses to think ahead and plan thoughtful gifts for their team, clients, and business partners. It's not just about the act of giving, but how you can leverage holiday gifts as a powerful marketing tool to build and maintain relationships. In this episode, we're excited to walk you through the ins and outs of holiday gifting with great enthusiasm (and some festive spirit!). We share valuable tips on everything from creating a gift list to choosing unique and personalized gifts that will make your contacts feel appreciated. Key Takeaways: Plan Ahead: Start your holiday gift planning early to avoid last-minute stress and ensure your gifts stand out amid the holiday buzz. Use a well-organized approach to segment your recipients and tailor your gifts accordingly.Personalization Matters: Thoughtful, personalized gifts show your clients and partners that you pay attention to their interests and preferences. This can range from custom sneakers reflecting a hobby to strategic donations to their favorite charities.Creative Gift Ideas: Utilize platforms like Bluemountain.com for personalized e-cards, and consider traditional yet elegant options like Harry and David’s. Customize your gifts to make them unique and memorable.Follow-Up Is Crucial: A follow-up message after the holidays can help reinforce the connection made with your gift. Use this opportunity to plan further engagements, such as a coffee meeting or personal catch-up.Think Beyond Holidays: Don't be afraid to break away from the holiday noise by sending New Year’s gifts or cards. This can distinguish your gesture in a less saturated timeframe and keep the connection warm into the new year. We hope you found these tips helpful and inspiring. Start planning now to make this holiday season meaningful for your business relationships. Thank you for tuning in to Lending Leadership: The Creative Brief. Please like, share, and subscribe for more insightful episodes. Happy (early) holidays! Rach & Rinn

    16 min
  6. Smart Business Planning Strategies for Mortgage Loan Originators

    20 NOV.

    Smart Business Planning Strategies for Mortgage Loan Originators

    Welcome back to Lending Leadership: The Mortgage Pros! In today's episode, we're talking about a topic that loan originators don’t want to talk about: business planning. We're discussing why having a business plan and a roadmap for success, guided by thoughtful critique from mentors and leaders, is indispensable.  We explore the concept of focusing your time on areas with the highest return and identifying critical success factors. We highlight the revered 80/20 rule, which suggests a small percentage of activities typically yield the majority of results. Plus, you'll learn a compelling statistic: people with business plans are 42% more likely to achieve their goals. We emphasize personal accountability and the collective support that comes from sharing your plan with others. We even touch on creative ways to keep your goals front and center, such as visual cues and reminders. This episode is packed with insights and practical advice to help you, our listeners, craft and stick to a solid business plan. Key Takeaways: The Necessity of a Business Plan: We all agree with the saying attributed to Ben Franklin, "If you fail to plan, you are planning to fail." A smart business plan isn't just a formality; it is a clear, actionable roadmap that can significantly enhance your path to achieving your goals, both professional and personal.Accountability and Regular Assessment: Accountability is critical. It’s not just about having a plan but also about regularly revisiting and assessing it. Tom Mills shares his experience that often, plans go off course not because they are flawed but due to a lack of follow-through on specified activities. Regular check-ins and honest reassessment can guide you back on track.SMART Goals Framework: Robert Fillyaw emphasizes setting Specific, Measurable, Actionable, Relevant, and Time-bound goals. This framework turns abstract intentions into concrete actions, ensuring your business plan is not only visionary but also practical and achievable.Blocking Out Distractions: Dave Holland highlights the importance of maintaining focus by blocking out distractions. He refers to it as having "blinders on," emphasizing that distractions can severely hamper progress. Staying focused on your core objectives is key.The Value of Saying No: Interestingly, some of the most significant achievements can stem from saying no to enticing but off-plan opportunities. Robert's insight drives home the point that sticking to your original plan, even if it means passing on a promising opportunity, can lead to greater success in the long run. For those of you who might be eager to dive deeper, Robert offers a PowerPoint presentation on this topic, emphasizing its value for realtor partners who might not have a business plan. We encourage you to subscribe to our podcast for more insightful discussions. We hope this episode provides you with the tools and insights needed to elevate your business planning strategies. Until next time, keep planning, stay accountable, and remember: success often comes to those who prepare for it! Dave, Robert and Tom Download the powerpoint here: https://form.jotform.com/243195161560050

    33 min
  7. Getting the Most from Your Marketing Team: Key Deliverables for Mortgage Success

    13 NOV.

    Getting the Most from Your Marketing Team: Key Deliverables for Mortgage Success

    Welcome back to Lending Leadership: The Creative Brief. Today, we're diving into a crucial topic for loan officers: the role of your marketing department in supporting your business. We often hear varying feedback on the level of marketing support provided across different companies. This episode aims to clarify what you should be expecting from your marketing team and how you can ensure that they are working effectively for you. In this episode, we outline the main points that should guide your expectations of your marketing department. We dive into some less obvious, yet vital aspects of marketing support that you might not always anticipate. Whether you're questioning the operational efficiency of your current marketing support or contemplating a switch, today's discussion will provide valuable insights. Key takeaways: Effective CRM Communications: We emphasize the importance of knowing what goes out to your database. Loan officers should always be informed and approving communications before they're sent. It avoids uncomfortable situations where clients ask about emails or updates that the loan officer is unaware of.Customized Marketing Approach: There should be a seamless bridge between corporate initiatives and the loan officer's personal business goals. The marketing department should not operate in isolation but in constant alignment with the needs and strategies of the loan officers.Personalized Consulting and Support: Effective marketing support goes beyond generic assistance. It involves regular, tailored consulting sessions that not only address the strengths and weaknesses of the loan officer’s marketing strategy but also cater to specific regional and business nuances.Proper Accountability Mechanisms: The marketing team should actively help loan officers meet their commitments, such as regular posting schedules or campaign goals. Accountability ensures consistent progress and drives loan officers to achieve their marketing objectives.Timely Responses and Communication: Loan officers should expect prompt and supportive feedback from their marketing department. Whether it’s a simple request for a customized flyer or scripting assistance for a video, timely and effective communication is a non-negotiable aspect of good marketing support. We hope today's episode sheds light on the expectations and standards that can help elevate your marketing efforts as a loan officer. An effective marketing department can either make or break your business, and knowing what to expect is the first step towards ensuring your team is working for you. Don't forget to comment, like, and share your experiences with us. If you’re using external marketing support, let us know how it compares to your internal team. We can't wait to continue the conversation in our upcoming episodes. Thanks for tuning in! Rach & Rinn

    13 min
  8. Stay or Go? A Mortgage Originator’s Guide to Changing Companies

    6 NOV.

    Stay or Go? A Mortgage Originator’s Guide to Changing Companies

    Welcome back to Lending Leadership: The Mortgage Pros! One of the major themes of this episode is the job market dynamics within the mortgage industry. We dissect the statistical trend showing a significant percentage of loan originators contemplating job changes, particularly during the quieter Q4 period. The discussion covers the average tenure of loan officers and the critical factors influencing their decision to stay or move, shedding light on retention strategies and the crucial role of company fit in job satisfaction. As the conversation unfolds, we discuss some tough realities, such as the industry's recent volatility and the challenges companies face in retaining talent. We explore the reasons behind successful business growth, the necessity of operational support systems, and the impact of leadership transparency and ethical recruitment practices. Listeners will gain insights on potential red flags when evaluating employment opportunities, including the importance of company research, verifying leadership promises, and ensuring robust support for career progression. Robert, Tom, and Dave also offer advice on maintaining productivity without getting distracted by fleeting job offers and understanding the true worth of long-term career satisfaction over short-term financial incentives. Key Takeaways: Effective Sales and Loan Guidance: We stress the immense importance of structured training and support for sales and loan originators. This encompasses activities like call scheduling and direct client interactions, which are far more effective than spending excessive time on marketing tasks that don't generate direct revenue. Support Systems for High Producers: It's vital for companies to provide robust operational support to keep loan originators focused on business growth. Proper support systems help in managing transactions smoothly, which is crucial for minimizing disruptions and easing the psychological burdens of potential business problems. Job Changes and Retention: We delve into the statistics showing that a significant percentage of loan originators consider changing companies, particularly in Q4. This trend emphasizes the need for companies to focus on retention and building a better fit for their employees to ensure job satisfaction and company loyalty.Ethical Recruitment Practices: We highlight the importance of honesty and transparency in recruitment. Misleading recruits with unrealistic promises can quickly erode trust. Prospective employees should independently verify company claims by conducting thorough research and speaking with current employees.Leadership and Employee Satisfaction: Good leadership should provide not just independence but also continuous guidance and support, fostering a strong sense of partnership. We discussed the challenges posed by recent mergers and acquisitions, and the skepticism around large financial incentives which seldom lead to long-term job satisfaction. Join us as we continue to lead the conversation, providing invaluable guidance and support for all mortgage professionals. Don't forget to subscribe, and stay tuned for next week’s marketing-focused episode of Lending Leadership: The Creative Brief. Robert, Tom, and Dave [embed]https://youtu.be/v9z1DBk9H1A[/embed]

    39 min
  9. Navigating the Mortgage Industry: Creative Marketing Tips for Loan Officers

    30 OCT.

    Navigating the Mortgage Industry: Creative Marketing Tips for Loan Officers

    Welcome to Lending Leadership: The Creative Brief, your go-to podcast for marketing tips tailored for loan officers. In our inaugural episode, we dove right into the unique journeys that led us to the mortgage marketing space. While nobody grows up dreaming of working in mortgages, life's twists and turns bring us to unexpected and fulfilling careers. Join us, Corrine and Rachael, as we share our personal stories and insights on how our diverse backgrounds have surprisingly prepared us for our roles in this industry. Today's episode is all about understanding the importance of personal branding for loan officers and how treating them as clients within our marketing frameworks can set them apart in a crowded market. Whether you're a seasoned professional or new to the field, we'll give you tangible, bite-sized marketing strategies that you can start implementing right away. Key Takeaways: Unconventional Career Paths Can Lead to New Opportunities: Both of us, Corrine and Rachael, shared how our previous careers, ranging from radio and podcasting to direct response marketing, ultimately led us to marketing for mortgage firms. These diverse experiences bring unique perspectives and skills to our current roles. Personal Branding Is Crucial: Rachael emphasized the significance of personal branding, stating that clients often buy into you as an individual first before they consider the company you represent. Therefore, loan officers should focus on developing their personal brand to make a lasting impression. Treating Loan Officers as Clients: Corrine discussed how at HMA Mortgage, the marketing team operates as a service to the loan officers, treating them like clients. This client-centric approach involves customizing marketing strategies and branding efforts to fit each loan officer's unique needs, which is not a common practice in all mortgage companies. Efficiency in Marketing - The 15-Minute Rule: One pivotal concept introduced was utilizing 15-minute time blocks to achieve significant marketing efforts. Corrine shared how this simple yet effective strategy can help loan officers consistently work on their marketing, even with busy schedules, leading to impactful results. Direct and Effective Communication: We highlighted the importance of direct communication between the marketing department and loan officers. This proactive approach ensures that the loan officers are well-informed about their marketing efforts, fostering a more cohesive and productive relationship. Join us next time as we delve deeper into specific marketing strategies tailored for loan officers. Make sure to like, subscribe, and follow us for more insights and actionable tips to enhance your marketing game. Stay tuned, and we'll catch you in the next episode of Lending Leadership: The Creative Brief! Rach and Rinn [embed]https://youtu.be/UDTq5bVb0d0?si=nq5-fBBXKKO5WEoT[/embed]

    11 min
  10. Building the Best Mortgage Company: Lessons from Industry Veterans at HMA Mortgage

    30 OCT.

    Building the Best Mortgage Company: Lessons from Industry Veterans at HMA Mortgage

    Welcome to Lending Leadership: The Mortgage Pros! Consider this your ultimate resource for navigating the mortgage industry with seasoned experts. We’re thrilled to kick off our very first episode, and we’re excited to bring you insights and discussions from the heart of mortgage leadership. Today, it's all about introductions and setting the stage for what you can expect from our podcast series. We'll be diving into who we are, why we decided to join forces, and our mission with this podcast. We also explore our personal journeys into the mortgage industry, reflecting on how we found ourselves here and why we love what we do. In this opener, you’ll get to know your hosts, the three partners of HMA Mortgage: President, David Holland and Managing Partners, Robert Fillyaw and Tom Mills. With over 60 years of combined experience in mortgage industry leadership, we'll share how this incredible partnership and commitment to coaching brought us together and all the valuable insights of our journeys along the way. Key Takeaways: 1. The Power of Coaching and Mentorship: We emphasize how professional coaching has drastically improved our careers and our quality of life. We've all invested heavily in coaching, and our successes are a testament to the value of mentorship. If you’re not already working with a coach, this is something we strongly recommend for both personal and professional growth. 2. Work-Life Balance in the Mortgage Industry: A major theme in our conversation is how we've managed to reclaim our time and balance our work with personal life. Through better systems and processes, we’ve learned to be more efficient, and we’re excited to share these strategies to help you do the same. 3. The Importance of Systems and Processes: Effective systems and processes are crucial for building a sustainable and scalable mortgage business. By focusing on operational efficiencies, we've been able to grow our businesses while reducing the number of hours we need to work. This podcast will dive deep into these methodologies. 4. Our Diverse Paths to Mortgage Leadership: Each of us has a unique story of how we found our way into the mortgage business—from unexpected beginnings in different fields to a clear realization that this was the right career for us. Despite different starting points, we've all discovered immense fulfillment and success in this industry. 5. Embracing Technology and Flexibility: We talk about how modern technology has made it possible to work from virtually anywhere, offering unprecedented flexibility. This flexibility combined with the financial rewards and the chance to help people achieve homeownership makes the mortgage industry particularly appealing. As we progress, we'll cover a multitude of topics from granular industry tips to big-picture strategies for leadership and growth. If you have any topics you’d like us to discuss or questions, don’t hesitate to reach out. Hit that like button, subscribe, and join us as we embark on this journey together. Thanks for tuning in to our first episode, and we can’t wait to continue this conversation with you all! Remember to check the follow-on screen for our contact information and connect with us. Let’s build the best damn mortgage company together! Stay tuned and see you next episode! • Dave, Robert, and Tom [embed]https://youtu.be/kCgX7zqvhZA?si=wZ1XQokpnQgHnXqh[/embed]

    27 min
  11. BANDE-ANNONCE

    Lending Leadership Trailer

    Welcome to Lending Leadership: the podcast designed for mortgage loan originators who are looking to elevate their careers and gain a competitive edge in the industry. Whether you're a seasoned professional or an aspiring loan officer, this podcast will have you clear to close with valuable insights, expert advice, and jaw-dropping stories from the cutting edge of the mortgage business. Lending Leadership is two powerful shows in one, alternating every week between The Mortgage Pros and The Creative Brief. In Lending Leadership: The Mortgage Pros, you’ll be guided by the three dynamic partners of HMA Mortgage—Tom Mills, Dave Holland, and Robert Fillyaw—through the real, unfiltered truth about the mortgage industry. With decades of combined experience and close to a million dollars spent on professional coaching (yes, you read that right), our hosts are ready to share their wealth of knowledge, hard-earned wisdom, and maybe even reveal a few facepalm-worthy moments that loan officers will not want to miss. In Lending Leadership: The Creative Brief, we’ll take a step back from the front lines of the mortgage world and show you results driven marketing processes that every loan officer will want to use on a daily basis. Hosted by Corrine Bibb, VP of Marketing and Rachael Tresch, Director of Brand and Media Relations at HMA Mortgage, this segment is all about bringing a fresh, dynamic perspective to the world of mortgage marketing. You’ll learn the secrets of effective personal branding, social media marketing, and tips and tricks on how to stand out from the competition.  Together, Lending Leadership is more than just a podcast; it's a community of mortgage professionals committed to continuous improvement and excellence. Join us each week as we share pre-approved advice and wisdom, explore the mortgage industry's ins and outs, and empower you to achieve career-defining success. In each episode of the podcast, you can expect to find: Fresh Perspectives and Branding Mastery Our hosts offer unique insights into the mortgage industry, providing a well-rounded view of what it takes to succeed. Learn the secrets of effective branding and marketing from industry experts who share strategies for building a strong brand, creating compelling marketing campaigns, and leveraging digital tools to reach your target audience. Empowering LeadershipDiscover what it means to be a strong leader in the mortgage industry. We’ll discuss leadership styles, team management, and creating a work environment that fosters creativity, collaboration, and success. You can expect candid conversations about the challenges you’ll face and what the heck you can do to overcome them. Real Stories and Practical TipsHear real stories from each host’s career, including their successes, challenges, and the lessons they've learned along the way. These practical tips and advice are designed to help you navigate the complexities of the mortgage business with confidence. Learn from the victories and faceplants of mortgage pros–each story is packed with lessons to help you avoid pitfalls and achieve new heights. Business Growth Strategies and Navigating OperationsGrowing your mortgage business requires a blend of smart marketing, efficient operations, and continuous learning. Our hosts and guests share practical tips and strategies to help you expand your client base, fine-tune your operations, and enhance your overall business performance. Episodes will break down intricate steps and regulations in the mortgage process, offering insights into streamlining operations, ensuring compliance, and delivering exceptional service. Marketing, Tech Trends, and Building Strong PartnershipsStay ahead of the curve with the latest marketing trends and new tech in the mortgage industry. Learn how to leverage digital marketing, social media, and innovative...

    2 min

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À propos

Welcome to Lending Leadership: the podcast designed for mortgage loan originators who are looking to elevate their careers and gain a competitive edge in the industry. Whether you're a seasoned professional or an aspiring loan officer, this podcast will have you clear to close with valuable insights, expert advice, and jaw-dropping stories from the cutting edge of the mortgage business. Lending Leadership is two powerful shows in one, alternating every week between The Mortgage Pros and The Creative Brief. In The Mortgage Pros, you’ll be guided by the three dynamic partners of HMA Mortgage—Tom Mills, Dave Holland, and Robert Fillyaw—through the real, unfiltered truth about the mortgage industry. With decades of combined experience and close to a million dollars spent on professional coaching (yes, you read that right), our hosts are ready to share their wealth of knowledge and hard-earned wisdom and maybe even reveal a few facepalm-worthy moments that loan officers will not want to miss. In The Creative Brief, we’ll take a step back from the front lines of the mortgage world and show you results-driven marketing processes that every loan officer will want to use on a daily basis. Hosted by Corrine Bibb, VP of Marketing and Rachael Tresch, Director of Brand and Media Relations at HMA Mortgage, this segment is all about bringing a fresh, dynamic perspective to the world of mortgage marketing. You’ll learn the secrets of effective personal branding, social media marketing, and tips and tricks on how to stand out from the competition. Together, Lending Leadership is more than just a podcast; it's a community of mortgage professionals committed to continuous improvement and excellence. Join us each week as we share pre-approved advice and wisdom, explore the mortgage industry's ins and outs, and empower you to achieve career-defining success. In each episode of the podcast, you can expect to find: Fresh Perspectives and Branding Mastery: Our hosts offer unique insights into the mortgage industry, providing a well-rounded view of what it takes to succeed. Learn the secrets of effective branding and marketing from industry experts who share strategies for building a strong brand, creating compelling marketing campaigns, and leveraging digital tools to reach your target audience. Empowering Leadership: Discover what it means to be a strong leader in the mortgage industry. We’ll discuss leadership styles, team management, and creating a work environment that fosters creativity, collaboration, and success. You can expect candid conversations about the challenges you’ll face and what the heck you can do to overcome them. Business Growth Strategies and Navigating Operations: Growing your mortgage business requires a blend of smart marketing, efficient operations, and continuous learning. Our hosts and guests share practical tips and strategies to help you expand your client base, fine-tune your operations, and enhance your overall business performance. Episodes will break down intricate steps and regulations in the mortgage process, offering insights into streamlining operations, ensuring compliance, and delivering exceptional service. Marketing, Tech Trends, and Building Strong Partnerships: Stay ahead of the curve with the latest marketing trends and new tech in the mortgage industry. Learn how to leverage digital marketing, social media, and innovative tools to attract more referral partners and clients. Stay competitive by honing the art of building and maintaining strong relationships with real estate agents, financial advisors, and other key players in the industry. So Lending Leaders, tune in, subscribe, and become a part of the Lending Leadership community. Let’s make the mortgage industry better, one laugh, one lesson, and one episode at a time.

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