Frances O'Rafferty, Senior Manager at Baringa, explore sthe critical gap between data-driven aspirations and decision-making reality. While many organizations claim to be "data-driven," leaders often revert to gut instinct when making crucial decisions. We'll examine how fragmented data experiences erode confidence and how a user-centric approach that brings together data, metadata, quality metrics, and lineage in one place can build the foundation of trust necessary for truly data-driven decision making. Frances shares practical insights on creating holistic data experiences that empower everyone across the organization to trust in their data and make confident, fact-based decisions.