Buying a domain name - Why strategy matters

Strategy matters when it comes to acquiring almost any asset. However, domain name values are more arbitrary than most assets and your acquisition strategy can make or break a deal.

What happens when you employ the wrong strategy?

Hear Alan discuss two transactions resulting in very expensive cautionary tales.

1. A 404 that earned a million dollars.
2. The broker who didn’t listen.

-----

Domain Stories available on Apple Podcasts, Google Podcasts, Spotify, Stitcher, Tunein and Pocket Casts.

Follow Alan Dunn on Twitter @alangdunn and @domainstories, and visit Namecorp.com for more information on buying or selling a domain name.