Can the Power of Purpose Propel Success?

Summary: 

In this episode of Misfit’s Mindset, award winning podcast host and Founder of Brave, Caleb Parker chats with Heikki Haldre of Miros, a seasoned entrepreneur who hails from the unicorn factory of Estonia. Heike shares insights into building and scaling companies in today's global landscape, emphasising the importance of a distributed team. They discuss the entrepreneurial mindset, changing the world through innovation, and the challenges founders face as they transition from startups to scale-ups. Heikki also sheds light on the intricacies of post-merger integration and the importance of shared values and purpose. The conversation offers valuable lessons for founders and those looking to make a significant impact in the business world.

Takeaways:

• The Power of Purpose: Rallying people around a shared purpose and vision can inspire and connect a distributed team, regardless of their physical locations.

• Culture Building: Establishing and nurturing company culture is vital as your startup grows. Hiring for cultural fit and focusing on strengths can help maintain a strong culture.

• Transparent Communication: Transparent communication about expectations is crucial during major decisions like acquisitions. Ensuring alignment of values and a shared vision can lead to post-merger success.

• The Future of Retail: Miros is working on a revolutionary product search technology that can decipher a customer's desires beyond language, potentially changing the way we shop. Miros aims to empower retailers, not compete with them.

• Unleashing the Unicorn Factory: Estonia's thriving ecosystem of startups and unicorns presents a unique opportunity for ambitious entrepreneurs to create substantial change on a global scale.

Connect with today’s guest Heikki Haldre:

• Heikki’s LinkedIn

• Miros Website

• Miros on LinkedIn

Connect with your host Caleb Parker:

•  Caleb's LinkedIn

•  Caleb on X (formerly Twitter)

Sponsors:

TSK: Website | Dan Pilling LinkedIn

TSK makes workplaces better for fast growing companies by aligning physical places with their purpose and culture to attract the right talent as they grow.

Brave: Website | Twitter

Brave is the community for those who dare to innovate. Join today to connect with like-minded innovators, receive invites to events like Misfits Mondays, and gain access to exclusive content, co-working spaces, and our Brave ecosystem to help you grow and inspire new ideas.

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