Climb In Consulting Nick Synnott

Ready to supercharge your consulting career? Packed with insights, this episode of Climb In Consulting brings you a whole host of valuable advice from some of the industry’s leading figures.

Regular listeners will know that we occasionally change gears to bring you special round-up episodes. And if you’re new to the show, sit back and enjoy, you’re in for a real treat!

In every interview, we ask our guests one key question:
"What's your single best piece of advice for aspiring consultants, managers, and those aiming for partner?"

Since our guests represent diverse backgrounds and career paths, their answers are as unique as they are insightful.

Many of you have told us these pieces of advice are like gold, so we compile them into special episodes – just like this one.

This time around, get ready to hear from a fantastic selection of guests featured over the past eight months on Climb In Consulting. Our experts include:

- Graeme Curwen, Co-Founder and CEO of Enfuse Group
- Assad Ahmed, CEO of Phase 3
- Simon Dixon, CEO of Hatmill
- Marc Jantzen, Founder of The Consultancy Growth Network
- David Bailey, Strategic M&A Advisor
- Graeme Freeman, Co-founder of Freeman Clarke
- Mark Grice, Co-founder of Total Negotiation Group
- Sarah Matthew, Founder of The Vibrant Company

These thought leaders share practical strategies for navigating every phase of your consulting career, so whether you're just starting out or seeking that push to the pinnacle, this episode delivers actionable guidance and inspiration.

Ready to climb to new heights? Tune in to the new Climb In Consulting episode and unlock your full potential.

Enjoy the show!

Are you ready to take your consultancy to the next level? Then you’re in the right place!

In the latest episode of Climb In Consulting, we delve deep into the world of consultancy marketing with Joe O'Mahoney, Professor of Consulting at Cardiff University and strategic advisor to consulting and tech leaders across the globe.

This fantastic interview originally appeared in our brand new marketing podcast, Brand and Deliver, but it was packed full of so many gems, that we knew it was an episode that our Climb in Consulting audience wouldn’t want to miss.

Tune in as Joe shares his unparalleled experience and sheds light on the crucial role marketing plays in propelling your firm to new heights.

Here are some of the invaluable insights covered in this episode:

- Craft a crystal-clear value proposition: Many consultancies struggle to define what will distinguish them from the masses and communicate it effectively. Learn how to develop a compelling value proposition that resonates with your ideal clients.

- The power of "no": It's tempting to offer every service imaginable. However, strategically declining irrelevant projects allows you to develop deeper expertise in your niche, ultimately strengthening your proposition.

- Pick up the phone: In today's noisy digital landscape, picking up the phone and fostering connections with existing and past clients is more important than ever.

- Thought leadership: Discover how to create high-quality, reusable thought leadership content that positions you as a trusted advisor.

- AI in marketing: The marketing landscape is constantly evolving, but what does AI mean for the future of consulting?

This episode is a treasure trove of insights for any consultancy owner or marketer looking to harness the power of marketing to fuel growth. Tune in and gain the seasoned perspective you need to take your marketing efforts to the next level!

Forget climbing the corporate ladder. Today's Climb In Consulting dives into building your own.

We welcome Sarah Matthew, founder of The Vibrant Company, as she shares her journey from bootstrapped startups to industry leader.

Sarah's career is a masterclass in consultancy leadership. After moving from the corporate world of pharma marketing, she played a leading role in turning around the fortunes of an ailing marketing consultancy, before co-founding and selling her own successful consultancy, Virgo.

In this fantastic episode, you'll learn the secrets to:
- Avoiding the growth trap: How to build a sustainable consultancy that scales, without sacrificing your team.
- Laying the groundwork for success: Ensure your consultancy is built on a rock-solid foundation before scaling.
- Delivering client nirvana: Discover the three things clients crave most from their consultants (and how to provide them exceptionally).
- Crafting your winning narrative: Develop a clear strategy and build a brand that resonates with your ideal clients.

You’ll even learn why consultancies need to stop being jellyfish and instead embrace their inner swordfish!

This episode is packed with hard-earned wisdom and valuable takeaways to take your career and consultancy to the next level, not one to be missed!

Listen to the full episode now!

Reach out to Sarah: https://www.linkedin.com/in/sarahmatthew/?originalSubdomain=uk

Learn more about The Vibrant Company: https://thevibrantcompany.com/

The global pandemic threw a huge curveball at most businesses.

Face-to-face interactions became a thing of the past, and consultancies offering in-person services found themselves struggling to adapt.

But for Total Negotiation Group (TNG), strong leadership and a willingness to diversify helped turn the global crisis into a huge opportunity.

In the latest episode of Climb In Consulting, Nick caught up with Mark Grice, Co-founder of Total Negotiation Group (TNG), a successful global consultancy that helps its clients to build more sustainable and valuable commercial partnerships.

Nick and Mark explore how a clever pandemic pivot, along with a strong focus on asking the right questions, not only ensured the firm’s survival, but actually fueled phenomenal growth, helping them accelerate from £5m to £10m revenue during that time.

They also dive into a huge number of topics, including:

- The fascinating career journey that’s taken Mark from accounting to negotiating, via global stints at Guinness and Disney.
- Why commercial negotiation has little in common with talking down hostages - despite what the movies would have you believe!
- How TNG knew the time was right for them to expand into Australia – even though they were only in their second year of business.
- Why finding the right business partner offers far more benefits than simply having two heads rather than one.
- Why asking the right questions – and really listening to the answers – is the one crucial skill all business owners need to learn.

…and much more besides!

Mark’s story is fascinating and this episode is jam-packed with practical advice and insights for you to take away.

Reach out to Mark: https://www.linkedin.com/in/markgrice1/
Learn more about Total Negotiation Group: https://www.totalnegotiation.com/

Books, magazines, and websites mentioned in the show:

When Cultures Collide: Leading Across Cultures by Richard D. Lewis

Getting to Yes: Negotiating an Agreement Without Giving In by Roger Fisher and William Ury

In this episode of Climb in Consulting, we're bringing you something a little out of the ordinary, as we turn the tables and put our very own Nick Synnott under the spotlight!

Nick recently delivered an insightful and highly practical webinar, all about boosting ROI through effective content marketing.

We had so much great feedback on it that we decided to launch it for the podcast, so that you could benefit from what was shared as well.

In ‘Maximise Your ROI: 4 Secrets To Drive Your Marketing Success’, Nick explained the strategies and tactics that you can use to achieve outstanding results from your marketing.

Whether you're struggling to build brand awareness, generate leads or turn those leads into conversations, this episode is packed with actionable insights for you to take away and apply in your consultancy today.

Here's a taste of what you'll learn:
- The 4 secrets to successful consultancy marketing: Discover the fundamental elements that every successful marketing approach is built upon.
- How to put them into practice: The practical steps you can take to implement these secrets within your own consultancy.
- How to ensure ROI: How to leverage cost-effective tactics like webinars and whitepapers to generate the results you want to see.

If you’re leading a boutique consultancy and frustrated with your lack of marketing results, or you’re running marketing for your firm and want a framework to help you turn your activity into tangible ROI, then this episode is a must-listen.

Ready to unlock the secrets to marketing success? Tune in now.

We hope you enjoy the show!

In the consulting industry, we talk a lot about exits, most founders will have had the thought about selling their business and sailing off into the sunset, and many do! But there’s another side that’s often less considered, the acquisition side and who buys those businesses, focussing on scaling their firms to be bigger and better.

So, to take a deep dive on the less explored buy-side, David Bailey, seasoned advisor, lets us in on his expansive expertise and knowledge. This episode is packed with knowledge to help buyers understand what to look out for when acquiring a firm, and in turn, how to set your business up for sale.

David joins Nick to discuss a diverse career path that’s taken him from consulting entrepreneur to seasoned M&A advisor. Along the way, he's built, sold, and advised multiple consulting firms, accumulating a wealth of wisdom on specialisation, strategic positioning, and navigating the complex world of acquisitions.

In this episode, David and Nick cover a wide range of topics, including:
- Why being a generalist is the quickest way for consultancies to repel potential buyers, and why offering 30 different services is probably 29 too many.
- How to navigate the M&A maze, from maximising your firm's value and finding the right buyer, to making the right exit for you.
- What your employees’ LinkedIn profiles could be revealing to would-be buyers
- How David crafted a successful advisory career – and why building credibility and defining your unique value proposition are essential steps if you aspire to follow in his footsteps.

Whether you're a firm owner contemplating an exit strategy, an aspiring buyer seeking growth opportunities, or simply fascinated by the dynamics of deal-making, this episode is packed with invaluable insights.

Whether you're a consultancy owner contemplating an exit strategy, n aspiring buyer seeking growth opportunities or wanting to expand your knowledge on the art of deal-making, this episode is packed with invaluable insights.

We hope you enjoy the show!

Reach out to David: https://www.linkedin.com/in/davidbailey47/