Constructal Law, Society, Economics, and Strategy with Adrian Bejan

I've been talking about "Forces" of Business Transformation for many years. The ebbs and flows of business, technology, consumer sentiment, and other factors keep us busy leading our companies to the next wave to surf. Most people looked at me and asked "What do you mean 'Forces'?" Well, I recently discovered Professor Adrian Bejan earlier this year and couldn't be more excited to find someone else who speaks much more fluently that I about this fascinating subject called Constructal Law! And I'm very humbled that he gladly joined me on this podcast! More to come as I integrate his work in to mine! 

Adrian Bejan (MIT, 1971, 1972, 1975) is an American professor and discoverer of the constructal law of design evolution in nature. He is J. A. Jones Distinguished Professor at Duke University. He has published more than 620 articles, 29 books and is in top 100 of most cited engineers in the world. He is a member of the Academy of Europe, and has received 18 honorary doctorates from universities in 11 countries.

https://mems.duke.edu/faculty/adrian-bejan

His forthcoming book: https://www.worldscientific.com/worldscibooks/10.1142/12506