Controlling the Narrative

As the former editor-in-chief for Inc. Magazine, book author, and now publisher of FIN, where he goes deep on all things Fintech, James Ledbetter has told his fair share of stories about entrepreneurs and their big dreams. In this episode, we riff about the power and perils of archetypes in startup storytelling, and what lies ahead as the master narratives of yesteryear begin to fade away.