Conversations

City National Bank
Conversations

Candid conversations between City National Bank’s executive team and industry leaders who are inspired to transform business, culture and their communities.

  1. MAR 27

    Mark Ramadan: Disrupting Industry Giants

    Although Mark Ramadan’s father owned a business with his brothers, Ramadan originally envisioned a less entrepreneurial career path for himself. His first job after college was at consulting giant McKinsey and Company, but it was an unexpected idea involving ketchup that drew him into entrepreneurship. Ramadan, along with the college roommate who became his co-founder, noticed that the condiment industry lacked options. So, they got to work in their Brown University dorm room formulating a ketchup recipe that did not use corn syrup and had lower levels of sugar and salt than the major brands. That was in 2008. While both founders worked full-time after college, they continued to build their condiment business, known as Sir Kensington's, on the side until it fully launched in 2010. “We tested our ketchup at tasting parties while we were in college, then worked on the packaging and marketing for two years before we launched the company,” Ramadan said. The Sir Kensington's line of condiments garnered enough praise and sales that it was eventually acquired in 2017 by Unilever. After Sir Kensington's, Ramadan served as CEO of Hu, an award-winning, healthier chocolate and snack food company, which was recently acquired by Mondelez. Ramadan sat down with David Cameron, City National Bank’s EVP of Personal & Business Banking, for a conversation about disrupting an industry, mission-driven businesses and life lessons for entrepreneurs.

    39 min

Ratings & Reviews

5
out of 5
12 Ratings

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Candid conversations between City National Bank’s executive team and industry leaders who are inspired to transform business, culture and their communities.

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