Cracking the Code: Middle Grade & YA Publishing Secrets with managing editor Meg Gaertner

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In this episode of Writers with Wrinkles, Beth McMullen and Lisa Schmid talk with Meg Gaertner, managing editor of fiction at North Star Editions. Meg shares insights into middle grade and young adult publishing, the acquisitions process, and trends shaping the industry.

Guest Bio

Meg Gaertner is the managing editor of fiction at North Star Editions, acquiring titles for the Jolly Fish Press and Flux imprints. She is passionate about publishing books that expand perspectives, increase representation, and tackle complex topics with nuance. Her authors have received starred reviews, won awards, and made a lasting impact on young readers.

Key Discussion Points

• Middle Grade Market Trends: The growing demand for books targeting 13- to 15-year-old readers, the dominance of graphic novels, and the push for shorter middle grade books to compete with screen time.
• YA Market Trends: The continued popularity of "romantasy," the possible resurgence of dystopian fiction, and the enduring appeal of thrillers.
• The Acquisition Process: A deep dive into how North Star Editions evaluates and selects books, from submission to final approval.
• The Importance of Query Letters: Meg emphasizes the value of a well-structured query and how it signals an author's professionalism and commitment.
• Marketing & Author Collaboration: Why North Star Editions treats every book as a lead title and how an author's engagement can impact promotional support.
• Advice for Writers: “Less is more”—Meg encourages authors to streamline their writing to enhance pacing and emotional impact.

Conclusion

Meg Gaertner provides a rare behind-the-scenes look at the publishing process, offering invaluable advice for aspiring and experienced authors. From market trends to acquisition strategies, her insights help demystify the path to publication.

Mentioned Links

• Learn more about North Star Editions: northstareditions.com
• Connect with Writers with Wrinkles: writerswithwrinkles.net
• Follow Beth McMullen and Lisa Schmid on social media for updates and Q&A opportunities.

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