Cracking the US market with Lintbells

Pet supplement business Lintbells had been growing successfully in the UK for over 10 years when it decided to take its products across the pond and take on the notoriously tricky US market. In this episode, Tim speaks with Dr. John Howie, Lintbells co-founder, and Fiona Hope, Lintbells CEO, about why they decided to try and crack the US, the challenge of doing this during a global pandemic, and the lessons they learned along the way.