Aideation

TPY Capital
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Welcome to Aideation, TPY Capital's podcast for entrepreneurs, exploring the transformative power of Generative AI! Whether you're a founder contemplating your next move or a professional within a company, exploring the entrepreneurial path, this podcast is packed with insights, trends’ overviews , and actionable advice. We called this podcast Aideation because we believe it will become part of your ideation toolkit in this space. It will offer you data, surface up angles for you to consider, and hopefully, will be a solid input for your next entrepreneurial chapter!

  1. HACE 6 DÍAS

    The GenAI revolution in marketing: what it means for martech startups, and for enterprise marketing executives || מהפכת הבינה המלאכותית בשיווק: המשמעויות לסטארטאפי מארטק ולמנהלות/ים בתחום ה

    Marketing is one of the fastest changing business functions - and GenAI is the reason why. In this third episode of the 2nd season of Aideation, we dive into the seismic shifts happening in B2B SaaS marketing and how GenAI is rewriting the rules. Our guest: Udi Ledergor, Chief Evangelist and former CMO at Gong Together we explore: - The marketing strategies that helped Gong scale to hundreds of millions in revenue - How GenAI is cutting campaign launch time from 8 weeks to 48 hours - Where GenAI tools help-and where they still fail - What’s coming in the next 12–24 months, from Vibe Marketing to AI-run teams - How to build a modern B2B marketing team from the ground up in the age of GenAI Packed with frameworks, data points, and hard-won lessons, this episode is a must for marketers, founders, and anyone intrigued with how GenAI fundamentally changes what storytelling is.

    45 min

  2. 26 AGO

    From POC to Production: Cracking the GenAI Deployment Gap || מהוכחת היתכנות לפרודקשן: לפצח את פער היישום של בינה מלאכותית גנרטיבית

    As GenAI native applications gain growing commercial traction, many startups are struggling to turn a promising POC into a robust, scalable production product. In this second episode of Aideation – Season 2 by TPY Capital, we explore what it really takes to successfully cross that gap between POC and production. Our guests: - Eli Brosh, Head of AI research at Wix - Nir Makmal, Principal Engineer, AI and Innovation at Intuit In this episode we discuss: 1. Why POCs are getting easier - but production is getting harder 2. The top pitfalls and infrastructure blockers GenAI startups face 3. The frameworks teams in leading enterprises use to bridge the gap 4. When open-source is your friend (and when it’s a trap) 5. What you must be ready for if you want your solution to scale in the enterprise If you're building your GenAI product for the enterprise, or if you’re struggling to turn your demo into a real product - this one’s for you.

    41 min

  3. 19 AGO

    David, meet Goliath: how GenAI shook global Consulting firms and why GenAI founders should care || דוד, פגוש את גוליית: איך הבינה המלאכותית טלטלה את חברות הייעוץ ולמה סטארטאפים צריכים

    Early-stage founders often hesitate to engage with consulting firms and integrators, concerned about the frictions of such a partnership, the need for customization and the distance from the end user. But in the GenAI era, should startups jump in? In this episode of Aideation, meets Ben Ellencweig, Senior Partner at McKinsey & Company and Global Leader of QuantumBlack (AI by McKinsey), to explore how professional services can shift from being a an ancillary go-to-market channel for later stage startups, to - potentially - a strategic multiplier for early stage ones. Ben shares: - How GenAI changed McKinsey- How consulting firms are changing the way they work with AI-native startups- Do’s and don’ts of in the startup/consulting firm partnership - The KPIs that matter most in such a collaboration- Where founders should focus their attention on when ideating a new startup Whether you’re a founder, investor, or advisor, this episode offers a fresh look at the evolving interface between startups and professional service giants.

    44 min

  4. 15 ENE

    Integrating GenAI AI in the ‘non-GenAI’ startup: takeaways from the field || ואני בכלל לא ידעתי שאני כזה: עצות פרקטיות להטמעת בינה מלאכותית ג'נרטיבית בסטארטאפים

    Generative AI is transforming industries, but how should startups with no initial AI focus embrace this technology? In this episode – the final one in the 1st season of Aideation -  we uncover strategies for integrating GenAI into non-AI tech startups, offering practical insights for leaders in business, product and technology. Our guests: Dr. Yuval Nardi ,Chief Data Scientist at Dot Compliance Oded Kovach, Co-founder & CTO at UNIPaaS This episode’s topics include:  Practical KPIs for the first 100 days of introducing AI into a non-AI-focused startup. Lessons from real-world implementations: from achieving internal buy-in to best-practices in adoption. How to integrate GenAI’s in your product—above the chassis as well as under the hood. Insights into revenue models and unit economics for AI-driven features. And if that’s not enough: what the next three years might hold for startups integrating GenAI.• References: 1. Pricing and Packaging Your B2B or Prosumer Generative AI Feature

    47 min

  5. 8 ENE

    9 predictions for GenAI in 2025! || תחזיות בתחום הבינה המלאכותית הג'נרטיבית לשנת 2025

    In this special episode of Aideation, the TPY Capital podcast, we dive into nine bold predictions for the future of Generative AI in the coming year. Will Fortune 500 companies truly adopt AI agents? Could 2025 witness the first-ever one-person unicorn startup? How will this revolution impact emerging markets, energy demands, and consumer robotics? Joining us for this episode is Amit Sabag , an Associate at TPY Capital, as we explore how GenAI is already reshaping industries and where it’s headed next year. Don’t miss this insightful and thought-provoking discussion!

    21 min

  6. 1 ENE

    The GenAI Analytics Revolution: Implications for Startups and Organizational Functions || מהפכת הבינה המלאכותית הג'נרטיבית באנליטיקס: השלכות לסטארטאפים ולפונקציות ארגוניות בתחום

    In this episode, we look into the future of Data & Analytics in enterprises. From the decline of legacy tools to the rise of GenAI, we explore the changes of data-driven insights and what those changes mean for the people and processes at the heart of analytics. Joining us are two industry experts: - Eyal El Bahar – VP BI & Analytics at Lightricks - Daniel Zilberberg - Director of Data Analysis Guild at AppsFlyer This episode’s topics include: • Are dashboards ‘dead’? • What does it mean for the roles of data analysts and data scientists? Is disintermediation inevitable, or will GenAI complement existing teams? • What’s preventing widespread integration of GenAI in analytics workflows? • How should startups build design partnerships and navigate this fast-changing space? References: - Unleashing the Power of Generative AI for Data and Analytics, Gartner report - Data and AI Trends Report 2024, Google Cloud report

    43 min

  7. 25/12/2024

    Cracking the enterprise: Selling GenAI to the big leagues || למכור בינה מלאכותית ג'נרטיבית לאנטרפרייז – תובנות מהחזית

    Developing GenAI solutions to enterprises is tough, with rapid adoption of this transformative technology on the one hand, and immense hurdles on the other. In this episode of Aideation, we meet Idan Tsitiat, former Co-founder & CTO at Bonobo (acquired by Salesforce) and – until recently -  a Senior Director of AI at Salesforce, to uncover what it takes to navigate the complexities of selling GenAI to both tech-savvy and traditional enterprises. This episode’s topics include:  When GenAI started gaining traction and how its adoption differs from traditional AI. What startups need to know about selling GenAI to enterprises, and common misconceptions to avoid. The differences in selling to tech-native versus non-tech-native enterprises. Key strategies for assessing product-market fit (PMF) with enterprise clients. How to design a successful POC and turn it into a paying customer relationship. References: 1.     The economic potential of generative AI: The next productivity frontier, Exhibit 3

    40 min

  8. 18/12/2024

    Game Changer: How GenAI is upending the gaming industry || והשפעתו על תעשיית הגיימינג GenAI

    The gaming industry, which generated over $215 billion in revenues last year, is on the brink of transformation driven by GenAI. In this episode of Aideation, we explore how GenAI is reshaping game development, monetization, and the competitive landscape. Joining us are two industry experts: Ido Schwartzman, CTO of Kooply Amnon Calev, General Manager of Slotomania at Playtika This episode’s topics include: How GenAI accelerates game development and unlocks new creative possibilities. The challenges and opportunities for both AAA studios and indie developers in adopting AI-driven solutions. How AI is revolutionizing monetization strategies and creating personalized gaming experiences. Predictions for the next five years in gaming, from AI-native engines to entirely AI-generated games. References: How is Gen. AI Impacting the Gaming Sector? Overlooked by Alexandre Dewez Could GenAI Be Gaming’s Ultimate Power-Up? BCG report

    38 min
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Welcome to Aideation, TPY Capital's podcast for entrepreneurs, exploring the transformative power of Generative AI! Whether you're a founder contemplating your next move or a professional within a company, exploring the entrepreneurial path, this podcast is packed with insights, trends’ overviews , and actionable advice. We called this podcast Aideation because we believe it will become part of your ideation toolkit in this space. It will offer you data, surface up angles for you to consider, and hopefully, will be a solid input for your next entrepreneurial chapter!

Información

  • Creador
    TPY Capital
  • Años de actividad
    2024 - 2025
  • Episodios
    13
  • Clasificación
    Apto
  • Copyright
    © TPY Capital
  • Mostrar sitio web
    Aideation