Data, innovation and looking ahead to 2024

How can a “non-essential” sector like sport justify its existence on a planet with finite resources?

It was a question posed by Damian Foxall, sustainability manager of the 11th Hour Racing Team, during episode 96 of the podcast that we try to unpack.

Foxall reflects on a successful 2023, in which his team was crowned champions of The Ocean Race. At the end of the season, it also produced a sustainability report full of achievements and case studies.

In addition, Kristen Fulmer, head of sustainability at Oak View Group (operator of the Climate Pledge Arena in Seattle), lifts the lid on the organisation’s GOAL sustainability platform and explains how she plans to bring sustainability to a new generation of sports analytics students.