DDP#15 - What Is the Games Industry

Developers' Den Podcast

In the 15th episode of the Developers' Den Podcast, we discuss the latest news surrounding the idea of the implementation of in-game ads into traditional single-player AAA games and how it is detrimental to the industry. We also share insight as to the difference between advertising and partnership, noting good examples such as the existence of Porsche in Cyberpunk 2077.

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