69 episodes

Dear Art Producer connects the photography and video community with art producers in the advertising community. This podcast introduces you to different art producers, share the stories of their diverse career paths, explore what it means to stay relevant and examine industry topics such as marketing, estimating, directing, websites and more.

Dear Art Producer Heather Elder

    • Visual Arts
    • 5.0 • 40 Ratings

Dear Art Producer connects the photography and video community with art producers in the advertising community. This podcast introduces you to different art producers, share the stories of their diverse career paths, explore what it means to stay relevant and examine industry topics such as marketing, estimating, directing, websites and more.

    Heather Black

    Heather Black

    Heather Black is a Senior Integrated Freelance Producer based in NYC. She currently freelances at 21 Grams with previous experience at such creative agencies as 72andSunny, Droga 5, Deutsch and Preacher on accounts such as Adidas, Coca-Cola, Facebook, Google, Harley Davidson and Under Armour. The Heathers talk about production for advertising, the importance of mentors and the state of the industry.

    Visit https://notesfromarepsjournal.com/ or https://www.heatherelder.com/ for more info.

    • 43 min
    Jason Lindsey, Photographer and Director

    Jason Lindsey, Photographer and Director

    Jason Lindsey is a Photographer and Director on the Heather Elder Represents roster. He was a creative director in a previous life, and he shares how those skills help him navigate our new normal. Heather and Jason talk about Covid restrictions, safety protocols and streaming technologies for on-set and on-location (cellular internet, wireless hotspots, multiple carriers, etc.).

    Visit https://notesfromarepsjournal.com/ or https://www.heatherelder.com/ for more info.

    • 38 min
    Mark Seliger, Photographer and Director

    Mark Seliger, Photographer and Director

    Mark Seliger is a NYC-based photographer and director who created iconic images for Rolling Stone and Vanity Fair. Heather and Mark talk about how he began his career, the role of access in photography success, finding the ultimate empowerment of an artist, and becoming your own brand, self-assignments and the purpose of one’s art.


    Visit https://notesfromarepsjournal.com/ or https://www.heatherelder.com/ for more info.

    • 49 min
    Steve Ross, Head of Production at Allstate

    Steve Ross, Head of Production at Allstate

    Steve Ross is Head of Production at Allstate in Chicago. He worked with McGarryBowen for years but recognized that the industry was changing and moved to Allstate where he’s helping to set up their in-house agency. They talk about being on the agency side and the brand side, setting up new internal processes and structures in the time of Covid-19 and how artists are staying in touch.


    Visit https://notesfromarepsjournal.com/ or https://www.heatherelder.com/ for more info.

    • 40 min
    Adina Hilton, Producer at Dagger

    Adina Hilton, Producer at Dagger

    Adina Hilton is a Producer at Dagger in Atlanta, an agency that just won Silver in AdAge’s Southeast Small Agency of the Year. Adina produces the video and photo shoots at the agency.

    Heather and Adina talk about the important role of mentors, directing talent remotely, developing Covid production guidelines and organizing multiple backup plans and production “bubbles.”

    Visit https://notesfromarepsjournal.com/ or https://www.heatherelder.com/ for more info.

    • 37 min
    Jonathan Hanusa, Producer at Bader Rutter

    Jonathan Hanusa, Producer at Bader Rutter

    Jonathan Hanusa is a Producer at Bader Rutter in Milwaukee. His background includes broadcast commercials, web videos, podcasts, indie films and music videos.

    Heather and Jonathan talk about how to communicate your capabilities to agencies, clients and brands, techniques for collaboration, expectations around still and motion shoots, establishing the value of productions.

    Visit https://notesfromarepsjournal.com/ or https://www.heatherelder.com/ for more info.

    • 34 min

Customer Reviews

5.0 out of 5
40 Ratings

40 Ratings

Bgrax ,

Great show

Spent 30 years working in the camera department of motion production. Know and met plenty of ad agency people over those years. This show is awesome. Thank you. Bill Gray

dwstinson ,

Very informative

Lots of compelling interviews and relevant information for commercial photographers!

monseygirlmama ,

Incredibly wide-ranging and informative

I can’t recommend this podcast highly enough to photographers at all stages of their commercial / editorial career - especially those of us who are just trying to break in. Heather Elder’s deep knowledge of the business doesn’t keep her from asking the basic questions we all would love to know, and it’s still very informative for those who have been on the inside for much longer. I’m learning so much from each interview! Hope it continues!

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