Disclaimer The information presented in any of the Demand Our Access podcast episodes, on the Demand Our Access website, or otherwise shared in conjunction with or through association with the Demand Our Access project is expressly not individual legal advice. Applying the law depends on the circumstances and events that comprise every situation. Since legal advice is fact-specific, nothing about the Demand Our Access project can provide an individual, a group of individuals, or any organization legal advice. Briefly Explaining Accessibility Overlays So we are all on the same page, I want to briefly describe the kinds of overlays involved here. Several companies, including AccessiBe, have been marketing overlays to government agencies, businesses, and nonprofits. In marketing these overlays, these companies, including AccessiBe, are selling the myth that installing these overlays will make websites fully compliant with the Web Content Accessibility Guidelines (WCAG). The idea is that if these overlays are used, websites will fully comply with WCAG and the websites will be fully accessible. As anyone who uses assistive technologies knows, these overlays don't make websites fully usable to those of us who use assistive technologies. As the Federal Trade Commission (FTC) mentions in its document explaining the proposed consent agreement discussed soon, AccessiBe's Access Widget doesn't even create compliance with WCAG. How you can Comment on the Proposed Fine of AccessiBe Explaining AccessiBe AccessiBe is an Israeli company that develops and sells what it calls AccessWidget. AccessiBe has been promoting the idea that all companies, government agencies, and nonprofits need to do to is install AccessWidget and their websites will be accessible to everyone. Currently, AccessiBe's website boasts that more than 100K websites have been made accessible to everyone through the use of AccessWidget. The current price for using AccessWidget is $490 annually for sites with less than 1,000 pages. For websites with less than 10,000 pages and for premium add-ons, the current annual cost for AccessWidget is $1,400. For sites with less than 100,000 pages and for premium add-ons, the current annual cost is $3,490. The FTC's Fine On January sixth, the Federal Trade Commission announced a proposed consent agreement with AccessiBe and asked for public comment. Under the terms of the proposed consent agreement, AccessiBe would be fined $1 million for alleged violations of law prohibiting unfair or deceptive acts or practices. Speaking about AccessiBe's actions, the FTC's analysis of the proposed consent agreement says the following: This matter involves AccessiBe’s marketing and sale of a web accessibility software plug in called AccessWidget. AccessiBe represented that AccessWidget could make any website compliant with the Web Content Accessibility Guidelines (“WCAG”), a comprehensive set of technical criteria used to assess website accessibility. AccessiBe advertised these claims on its website and social media, as well as in articles that were formatted as impartial and objective reviews on third-party websites. AccessiBe also failed to disclose its material connections with the publishers of those third-party articles. The proposed complaint alleges that AccessWidget did not make all websites WCAG compliant, and that the company's claims were false, misleading, or unsubstantiated. The proposed complaint also alleges that formatting the third-party articles and reviews as independent opinions by impartial authors and publishers was false and misleading, and that AccessiBe’s failure to disclose its material connections with the publishers of those articles was deceptive. The proposed order contains provisions designed to prevent AccessiBe from engaging in these and similar acts and practices in the future. Provision I prohibits AccessiBe from representing that its automated products,