Digital Trailblazer Podcast Leah Getts & Todd Getts

Episode 57: Most people who are teaching TikTok marketing strategies are just taking strategies learned from other platforms, like Instagram and YouTube, and teach you to use those same strategies on TikTok.And what people are finding is that you can make some good progress with those strategies, but you eventually plateau at a certain point and your account stops growing despite pumping out new content every day.In this episode, Mike Gostola explains why that happens, and the unique algorith...

Episode 56: Strategies that people were using in 2020 are no longer working in 2024. Conversion rates are down, fewer people seem to be buying, and it seems like your audience has become immune to marketing strategies that used to work really well just a few short years ago.That being said, there are still online businesses out there that are doing really well.So, what’s the secret?In this episode, Mary Henderson explains what has changed and how. What strategies you should stop doing, and ho...

Episode 55: It’s a well known fact in business that people will only buy from those that they know, like, and trust.In the online world, nothing builds that “know, like, trust” factor faster or stronger than video – especially long-form video.In this episode, Meredith Marsh explains how to build a simple 5-part YouTube sales funnel to drive leads and sales for your online business that doesn't require you to have massive views & subscribers in order to generate a healthy 6 figure income.A...

Episode 54: There are a lot of ways to do collaborations in order to generate free traffic, leads, and sales in your online business.Many people are already familiar with things like JV launches, podcast guesting, summits, etc.In this episode, Alison Reeves talks about a few different types of collaborations – bundles and giveaways – where you can generate upwards of 500 leads and get several clients and customers for very little work on your end.She explains what bundles and giveaways are, h...

Episode 53: A lot of coaches & trainers online will teach principles and broad, generic strategies, but not get very specific when it comes down to the actual actions you need to take on a daily basis in order to start seeing results.In this episode, Nate Morse breaks down his daily LinkedIn routine that lands as many as 10 high-ticket clients per week, and how he’s doing it all organically without paid ads.He breaks down exactly what you should post and how often, how many connection req...

Episode 52: Most people try to scale their business by simply making more sales.However, what most entrepreneurs don’t realize is that the effort it takes to generate more traffic, the increased ad costs, and the labor required to deliver and support those extra customers makes it the most difficult and least profitable ways to scale.On the other hand, one of the fastest and most profitable ways to scale your business is to simply raise your prices.In this episode, Kristin Gutierrez discusses...