Wisenetix Podcast

Wisenetix
Wisenetix Podcast

In the Wisenetix Podcast, we host conversations with the brightest minds of digital marketing and business in the agriculture industry.

  1. Georgia Adams: Holistic Cattle Consulting | Ep. 68

    -2 J

    Georgia Adams: Holistic Cattle Consulting | Ep. 68

    In this episode of the Wisenetix Podcast, Georgia Adams, a ruminant nutrition consultant from Grand Valley Fortifiers, takes us into the dynamic world of cattle consultancy. Georgia talks about sustainable farming practices, customized nutrition plans, and the human side of working with producers. She shares practical advice for improving farm efficiency, boosting profitability, and fostering meaningful relationships with clients. Tune in on your favorite podcast platform for an engaging conversation about the future of agriculture and consultancy! "A holistic consultancy approach evaluates every aspect of an operation, connecting animal performance, resource allocation, and profitability goals." 𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁: Georgia Adams https://www.linkedin.com/in/georgiamaeadams/?originalSubdomain=ca , a ruminant consultant at Grand Valley Fortifiers, holds a Bachelor’s degree in Agribusiness from Curtin University, with a major in Animal Production. With extensive experience across Australia and Canada, Georgia specializes in optimizing cattle nutrition, herd health, and farm management strategies. Her passion for sustainable agriculture and producer support shapes her holistic consulting approach. What will you learn: (00:00) Highlight (00:55) Introduction (06:17) Holistic consultancy (09:31) Key factors (14:40) Cattle & poultry (17:37) Communication strategies (27:09) Tips for new consultants (28:30) Final Questions 𝗟𝗶𝘀𝘁𝗲𝗻 𝗼𝗻 𝗔𝗽𝗽𝗹𝗲 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀, 𝗦𝗽𝗼𝘁𝗶𝗳𝘆 𝗼𝗿 𝗮𝗻𝘆 𝗺𝗮𝗷𝗼𝗿 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺. Website: https://www.wisenetix.com/products Instagram: https://www.instagram.com/wisenetix/ LinkedIn: https://www.linkedin.com/company/wisenetix/ #business #marketing #marketingdigital #marketingstrategy

    35 min
  2. Louis Gauthier: Data-Driven Farming | Ep. 67

    12 DÉC.

    Louis Gauthier: Data-Driven Farming | Ep. 67

    In this episode of the Wisenetix Podcast, Louis Gauthier, Managing Director of Doriane, talks about the groundbreaking changes in agricultural data management and research. He explores how innovations are making data collection more efficient and helping decision-making through machine learning. Louis also shares his thoughts on the challenges and trends that are shaping the future of the industry. Discover how new technologies are improving efficiency and fostering collaboration across the agricultural value chain. Tune in to learn more about the growing impact of digital solutions in agronomy! "Agriculture is entering a new era of digitalization, where data management drives smarter, more sustainable decisions." 𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁: Louis Gauthier, Managing Director and Co-owner of Doriane, is an innovator with a background in economy and digital transformation. He leads a team specializing in agricultural research and data management, delivering software solutions that optimize field trials and decision-making processes. As a graduate of Emlyon Business School, Louis's expertise drives advancements in agronomy, emphasizing sustainability and efficiency. What will you learn:  (00:00) Highlight(00:30) Introduction(05:18) Agricultural digitalization(08:50) Data management(15:42) Machine learning (25:06) Data sharing(31:01) Adoption barriers(33:04) Final Questions 𝗟𝗶𝘀𝘁𝗲𝗻 𝗼𝗻 𝗔𝗽𝗽𝗹𝗲 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀, 𝗦𝗽𝗼𝘁𝗶𝗳𝘆 𝗼𝗿 𝗮𝗻𝘆 𝗺𝗮𝗷𝗼𝗿 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺. Website: Wisenetix Instagram: Wisenetix LinkedIn:  Wisenetix

    40 min
  3. Grady Fain & Dr. Megan Bible: Protein and Sustainability | Ep. 66

    5 DÉC.

    Grady Fain & Dr. Megan Bible: Protein and Sustainability | Ep. 66

    In this episode of the Wisenetix Podcast, Grady Fain and Dr. Megan Bible from Hamlet Protein share exciting advancements in animal nutrition and sustainability. They talk about innovative approaches to protein kinetics and ways to minimize anti-nutritional factors, all aimed at improving the health of young animals. Discover how fostering strong partnerships can drive meaningful progress in the agriculture industry. Tune in to hear practical strategies that are reshaping the future of animal agriculture! “Scientific innovations like protein kinetics address feed inefficiencies by improving the synchronization of nutrient absorption, fostering better growth and animal health.” 𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁: Grady Fain https://www.linkedin.com/in/grady-fain-017a964b/ , Vice President and Regional Director at Hamlet Protein brings 40 years of experience in agriculture, with a focus on leadership and innovation. Dr. Megan Bible https://www.linkedin.com/in/megan-bible-3b53a97a/ , a Nutritionist at Hamlet Protein, holds a Ph.D. in Swine Nutrition from Oklahoma State University and leverages her expertise to deliver research-backed solutions. What will you learn: (00:00) Highlight (00:30) Introduction (03:31) Hamlet Protein (06:39) North America challenges (09:56) Pillars of company culture (18:38) Anti-nutritional factors (22:55) Protein kinetics (35:00) Final Questions 𝗟𝗶𝘀𝘁𝗲𝗻 𝗼𝗻 𝗔𝗽𝗽𝗹𝗲 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀, 𝗦𝗽𝗼𝘁𝗶𝗳𝘆 𝗼𝗿 𝗮𝗻𝘆 𝗺𝗮𝗷𝗼𝗿 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺. Website: https://www.wisenetix.com/products Instagram: https://www.instagram.com/wisenetix/ LinkedIn: https://www.linkedin.com/company/wisenetix/ #business #marketing #marketingdigital #marketingstrategy

    41 min
  4. Jim Lamancusa: Eco-Friendly Pet Food | Ep. 65

    28 NOV.

    Jim Lamancusa: Eco-Friendly Pet Food | Ep. 65

    Hello there! In this episode of the Wisenetix Podcast, Jim Lamancusa, Executive Director of the Pet Sustainability Coalition, brings a wealth of knowledge on sustainability in today’s agriculture and pet industries. Drawing from years of experience helping organizations adopt eco-friendly practices, Jim shares practical strategies for brands looking to innovate and cut down on their environmental impact while still meeting customer expectations. Join us to learn how businesses can grow responsibly and create positive change across agriculture and pet care! "Meeting the rising demand for sustainable practices is no longer optional; it’s the key to consumer loyalty and growth." 𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁: Jim Lamancusa, Executive Director of the Pet Sustainability Coalition, combines extensive experience in sales and marketing with a passion for sustainable innovation. With an MBA and over 20 years in consumer goods, Jim has founded companies, led industry growth initiatives, and currently drives sustainability practices within the pet industry. What will you learn:  (00:00) Highlight(00:45) Introduction(01:38) Consumer goods(09:05) Customer needs(11:31) Rapid growth(14:03) Innovative packaging(23:24) Sustainable practices(29:37) Final Questions 𝗟𝗶𝘀𝘁𝗲𝗻 𝗼𝗻 𝗔𝗽𝗽𝗹𝗲 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀, 𝗦𝗽𝗼𝘁𝗶𝗳𝘆 𝗼𝗿 𝗮𝗻𝘆 𝗺𝗮𝗷𝗼𝗿 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺. Website: Wisenetix Instagram: Wisenetix LinkedIn:  Wisenetix

    35 min
  5. Sebastian Marten: Strategic Agri-Innovation | Ep. 64

    21 NOV.

    Sebastian Marten: Strategic Agri-Innovation | Ep. 64

    Hello there! In this episode of the Wisenetix Podcast, Sebastian Marten from Adisseo shares insights on creating resilient, sustainable strategies for the agriculture industry. Marten discusses ways to align global market demands with tailored regional solutions, find the right balance between sustainability and performance, and encourage collaboration across different sectors. Get a glimpse into the changing landscape of agriculture and digital marketing. Tune in to explore new advancements in agricultural business practices! "Effective strategies in agriculture mean simplifying complexity for stakeholder engagement and long-term success." 𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁: Sebastian Marten, Executive Director of Adisseo’s Strategic Business Unit Specialties, brings over 20 years of expertise in agriculture and business transformation. With an MBA from the University of Münster and further studies at IMD and INSEAD, Marten’s leadership focuses on sustainable and impactful growth in agriculture. What will you learn:  (00:00) Highlight(00:43) Introduction(05:31) Business strategy principles(06:59) Simplifying complex markets(11:18) Global consumer trends(13:51) Nutrition and health focus(25:06) Sustainability vs. productivity(29:35) Final Questions 𝗟𝗶𝘀𝘁𝗲𝗻 𝗼𝗻 𝗔𝗽𝗽𝗹𝗲 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀, 𝗦𝗽𝗼𝘁𝗶𝗳𝘆 𝗼𝗿 𝗮𝗻𝘆 𝗺𝗮𝗷𝗼𝗿 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺. Website: Wisenetix Instagram: Wisenetix LinkedIn:  Wisenetix

    35 min
  6. Chris Mateo: Bridging Technical Skills and Business | Ep. 63

    14 NOV.

    Chris Mateo: Bridging Technical Skills and Business | Ep. 63

    Hello there! In this special rerun of the Wisenetix Podcast, we bring back a conversation with Chris Mateo, Vice President of Sales and Nutrition Consulting at Standard Nutrition Services. With over 20 years of experience in agriculture, Chris offers valuable insights on navigating the shift between technical, commercial, and management roles. He highlights the crucial role a technical background plays in shaping business strategy and shares how adjusting to different market environments influences leadership in the agriculture industry. Don’t miss out on practical advice for advancing your career in agriculture and marketing. Available now on all major platforms! "Work and life experiences are crucial building blocks of career progression. Embracing mistakes and navigating diverse relationships fuel our growth." 𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁: Dr. Christopher Mateo holds a Doctor of Veterinary Medicine (DVM) and a Ph.D. in Animal Sciences from South Dakota State University, with a Master's in Animal Science from the University of the Philippines Los Baños. With over 20 years of experience, he has held leadership roles in the feed, animal health, and nutrition industries. Currently, as VP of Sales and Nutrition Consulting at Standard Nutrition, Chris leverages his expertise to provide impactful solutions. What will you learn:  (00:00) Highlight(00:37) Introduction(03:38) Career achievements(06:46) Role transitions(10:40) Technical knowledge application(14:22) Technical vs. sales(19:54) Managing different markets(35:07) Final Questions 𝗟𝗶𝘀𝘁𝗲𝗻 𝗼𝗻 𝗔𝗽𝗽𝗹𝗲 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀, 𝗦𝗽𝗼𝘁𝗶𝗳𝘆 𝗼𝗿 𝗮𝗻𝘆 𝗺𝗮𝗷𝗼𝗿 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺. Website: Wisenetix Instagram: Wisenetix LinkedIn:  Wisenetix

    44 min
  7. Amos Petersen: AI in Farming Solutions | Ep. 62

    7 NOV.

    Amos Petersen: AI in Farming Solutions | Ep. 62

    Hello there! In this episode of the Wisenetix Podcast, Amos Petersen, CEO of FarrPro, talks about the future of agriculture and the growing connection between technology and farming. Petersen offers valuable insights into how artificial intelligence (AI) and data are playing an increasingly important role in improving both animal health and farm productivity. With an emphasis on sustainability in the pork industry, he explains how generative AI and monitoring systems are changing the way farms operate. Tune in to discover how technology is reshaping both agriculture and business! "We can monitor animal health 24/7, predict lameness early, and improve outcomes through AI-powered monitoring systems." 𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁: Amos Petersen is the Founder and CEO of FarrPro and AIPEX, specializing in AgTech and Generative AI systems. With a Bachelor’s in Economics and Electrical Engineering from the University of Iowa, he designs AI solutions that improve animal health and welfare in the agriculture sector. Amos’s work with FarrPro aims to sustainably enhance farm productivity through innovative digital health systems. What will you learn:  (00:00) Highlight(00:28) Introduction(05:36) AI in agriculture(09:51) Farming technology challenges(12:36) Monitoring animal behavior(18:46) Preventive health system(29:50) Future of animal monitoring(34:51) Final Questions 𝗟𝗶𝘀𝘁𝗲𝗻 𝗼𝗻 𝗔𝗽𝗽𝗹𝗲 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀, 𝗦𝗽𝗼𝘁𝗶𝗳𝘆 𝗼𝗿 𝗮𝗻𝘆 𝗺𝗮𝗷𝗼𝗿 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺. Website: Wisenetix Instagram: Wisenetix LinkedIn:  Wisenetix

    39 min
  8. Kate Chamberlin: How to Simplify Complex Ideas | Ep. 61

    31 OCT.

    Kate Chamberlin: How to Simplify Complex Ideas | Ep. 61

    Hello there! In this episode of the Wisenetix Podcast, Kate Chamberlin, Business Development Manager at AgSource, talks about the importance of strong communication in the agriculture and marketing sectors. She shares her journey from animal science to business development and highlights the key communication skills that help her connect with both internal teams and external partners. Don’t miss her insights on how clear, purposeful communication can help drive success in the agriculture industry. Catch the episode now on all major platforms! "Pitching an idea effectively is critical. Without communication, even the best technical knowledge can’t move forward." 𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁: Kate Chamberlin holds an MBA in Business, Management, and Marketing from Western Michigan University and a Bachelor's in Animal Sciences from Michigan State University. With a diverse background spanning dairy nutrition and business analytics, she now leads business development at AgSource. Kate’s experience across multiple roles in the agriculture industry makes her a standout professional. What will you learn:  (00:00) Highlight(00:24) Introduction(03:18) Importance of networking(04:43) Business development(05:43) Simplifying complex ideas(09:17) Communication for success(17:36) Storytelling in business(28:20) Final Questions 𝗟𝗶𝘀𝘁𝗲𝗻 𝗼𝗻 𝗔𝗽𝗽𝗹𝗲 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀, 𝗦𝗽𝗼𝘁𝗶𝗳𝘆 𝗼𝗿 𝗮𝗻𝘆 𝗺𝗮𝗷𝗼𝗿 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺. Website: Wisenetix Instagram: Wisenetix LinkedIn:  Wisenetix

    32 min

À propos

In the Wisenetix Podcast, we host conversations with the brightest minds of digital marketing and business in the agriculture industry.

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