"Driven" with Ventum CFO Barrett Brandon

Welcome to the Mi Duole podcast! Today, we’re thrilled to have Barrett Brandon, the CFO of Ventum, joining us. Barrett is not just a numbers guy; he’s a former professional triathlete who’s raced at the highest levels, bringing that competitive spirit and passion into his role at Ventum. His journey from the finish line to the boardroom is truly inspiring, and we’re excited to hear his insights on both racing and business. We’re incredibly grateful for the support Ventum provides to our team, and having Barrett here today is an honor. Let’s dive in and learn more about the man behind the brand!

Barrett Brandon, CFO of Ventum, discussed his transition from professional triathlete to business leader, emphasizing the importance of community and authenticity. He highlighted Ventum's new TT bike, The Tempest, and its marketing efforts at the Ironman in Kona. Brandon shared his journey from swimming to triathlon, his 11-year professional career, and his shift to gravel racing. He stressed the value of consistent effort and community engagement, noting Ventum's integration into Utah's cycling scene and its partnership with Lance Armstrong. Brandon also advised young athletes to enjoy the process and build lasting relationships.