E16: Lee Wilcox and Adam Barrie at Electric House on live streaming the Mars landing on TikTok

Lee Wilcox and Adam Barrie, founders of Electric House and On The Tools, join Mad Influence to talk about what it’s really like running a successful business with your best friend, and how they streamed the Mars landing live on TikTok to 100,000 people. We delve into their journey from being broke to employing 100 people and how their attitudes to supporting mental wellbeing and inclusion have evolved over time. We talk about silly topics like their favourite failed business ventures, and serious ones like why people in construction are 3 times more likely to commit suicide. We discuss if it's ever OK to use humour to tackle problems like these, how trolls can actually be quite helpful, and why your employees make the best influencers.

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Key topics

• The journey from failure to success
  
• TikTok and the UK Space Agency partnership
  
• Content publishing
  
• Creating a successful business with no money
  
• Building influencers in house
  
• Adapting to changing plans
  
• The construction industry
  
• Mental wellbeing
  
• Diversity and inclusion
  
• Using humour to tackle serious messages
  
• Dealing with trolls
  
• Using employees as influencers
  

Where to find us

Guests: Search Lee Wilcox and Adam Barrie on LinkedIn or @electrichouseuk, @theelectricceo and @adam_barrie on Twitter

Host: @madinfluencepod on Twitter and linkedin.com/in/helensaul/

This episode was recorded remotely with music by Joseph McDade