E36: Insuring the Path for Persistency, Persona Mapping, and Distributors

The State of Retention Marketing

 In insurance, it's not just paperwork and messages. Advisors and distributors? They're the real MVPs, not just in policies but in your everyday life. Abhishek Gupta spills the secrets on keeping customers and distributors on the happy train. Plus, there's some deep talk on persona mapping and the insurance jungle, where it's a wild 1 to 26 ratio between LIC and private players.{

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