Effects of COVID on InterDrone 2020, How To Broaden Your UAS Network, Create Content, & Market Your Drone Services with Mike Pehel, Chair of InterDrone Harnessing Aerial - Drone Podcast

Show Notes:
What You Will Learn-
(5:00/11:50) The founding story of InterDrone and how it progressed from a hobbyist drone show into a top commercial UAS conference in thee industry
(7:45) The importance of networking and recommendations to broaden your network & reach within the industry
(10:45) How the COVID-19 pandemic has effected InterDrone and what the current plan is for the 2020 conference
(15:00) What InterDrone looks for in its speakers/presenters in order to drive high value quality educational content and what their vetting process looks like
(17:45) Suggestions for finding you own voice when creating or curating content that resonates with your audience
(18:45) The importance of listening to your audience to shift your content and/or business strategy & ways to do that
(20:00) Why flight logging is one of the most underrated marketing/sales tools for drone pilots and drone service providers
 (21:55) How a niche focused strategy helps you build expertise and credibility within your industry segment to grow your business
(22:45) Why Google Ads is a crucial tools for DSPs and how to use it effectively for your drone service business
(24:35) Mike’s top 3 insights/lesson learned from his 5+ years in the UAS industry
Learn More About InterDrone: https://interdrone.com/