Elettra Giunta and Adam Othman

Into the Paint

Elettra Giunta and Adam Othman are a creative duo whose 2023 film To Hold My Love has been creating waves in the dance and cinema world. The two met by chance on a music video shoot and as they discuss with Anthony, connected creatively to capture choreography on film. Elettra is an Italian choreographer, movement director and producer based in London. She works across a range of sectors from film and music video, to fashion, live performances and installation settings. Adam Othman is a visual artist whose creative practice includes the direction of music videos, fashion, features and commercial films. Recently, Elettra, Adam, and Anthony sat down to think through the unique process employed to realize 'To Hold My Love', the importance of movement in all aspects of creativity, the trials and tribulations of fundraising independent projects and what the future has in store for their collaboration.

About Elettra & Adam

https://elettragiunta.com/

https://adamothman.online/

IG: @elettra.giunta

IG: @wmn.event

Watch To Hold My Love here

WMN* The Female Gaze at Reference Point London, 14 June 2024

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